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Qlayers: The Robotics Revolution in Industrial Coating
How a Dutch scale-up is eliminating waste in a $20B industry with precision robotics
Imagine coating a 50-meter wind turbine blade without a single drop of paint wasted. That's not a future promise—it's Qlayers' reality. This Dutch scale-up is weaponizing robotics to solve a problem the industrial world has ignored for decades: the massive waste and inefficiency of manual coating application.
"They're not just applying coatings—they're applying precision. Every gram of material counts."
The Waste Problem They're Solving
Traditional industrial coating creates 30-60% overspray—literally painting the air. For a single storage tank, that's thousands of dollars in wasted material. Qlayers' robotic system achieves virtually zero overspray, turning waste into pure margin. At $7.2M revenue with just 29 employees, they're generating ~$248k per employee—impressive for an industrial hardware/software play.
Targeting the Invisible Infrastructure
Their focus is brilliantly specific: storage tanks, wind turbine blades, and ships. These aren't sexy consumer products—they're massive, expensive assets where downtime costs millions. By automating the coating process, Qlayers doesn't just save material; they save time. For wind farms, that means blades back in service faster. For chemical plants, it means less exposure to hazardous environments.
The traffic data reveals an interesting story. With only 1,121 monthly visits but 44% coming from organic search, Qlayers isn't playing the volume game. Their top keyword—'qlayers' at 150 searches—shows strong brand recognition. But 'npex' (620 searches) and 'tankz face leak' (540 searches) suggest they're capturing intent around specific industrial problems, not just brand queries. This is B2B marketing done right: targeting pain points, not vanity metrics.
- 29 employees generating $7.2M revenue = $248k/employee efficiency
- 44% organic traffic shows strong SEO for industrial pain points
- Zero overspray technology solves a decades-old waste problem
- Multi-industry focus: tanks, blades, ships = massive TAM
The Quiet Giant in Industrial Automation
While everyone chases AI and SaaS, Qlayers is building real robots for real industries—and profiting from it.
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Qlayers is a Dutch scale-up developing robotic coating solutions for large-scale industrial infrastructures like storage tanks, wind turbine blades & ships.
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About qlayers.com
Qlayers is a Dutch scale-up developing robotic coating solutions for large-scale industrial infrastructures like storage tanks, wind turbine blades & ships.
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qlayers.com uses 14 technologies across their website including Font Awesome, PHP, WordPress, and more.
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qlayers.com receives approximately 1.1K monthly visitors and ranks #8,712,595 globally. The website has a bounce rate of 16% with visitors viewing an average of 4.3 pages per visit. Users spend an average of 8:59 on the site.
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