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QuickFacts: The Insurance Broker's Operating System
How a Canadian Insurtech is saving brokers 2 hours daily with purpose-built software
In an industry drowning in legacy systems and manual workflows, QuickFacts isn't just another insurance software—it's the digital command center that brokers actually want to open. By solving the specific pain points of underwriting comparisons and documentation, they've built a moat in a $6 trillion industry.
"They're not building for everyone—they're building for brokers who need to get back 2 hours of their day."
Built by Brokers, For Brokers
The leadership team reads like a broker's dream team: Christy Silvestri (President & CEO), Mitchell Matheson (CTO), and Jeff Barsalou (CRO). This isn't a tech company that dabbled in insurance—it's insurance veterans who finally built the tool they wished they had. The product managers (Nathalie Gauthier, Rebecca Buckley) come from the trenches, meaning every feature solves a real workflow bottleneck.
The Traffic Tell
With 7,063 monthly visits and a #2.9M global rank, QuickFacts isn't chasing scale—they're chasing the right users. The 46% organic search traffic signals strong brand recognition and intent-driven queries. Their top keywords reveal the playbook: 'insurance broker documentation' (90 monthly searches) and 'quick facts' (500 searches) show brokers are actively seeking solutions to their specific pain points, not just browsing.
What makes QuickFacts unique is their laser focus on the underwriting comparison problem. While competitors try to be everything to everyone, QuickFacts doubles down on the moment brokers need most: comparing quotes, generating documentation, and streamlining workflows. Their tech stack (Next.js, WordPress, Tailwind CSS) suggests they're building for speed and scalability, not just features.
- The 'first website they open in the morning' positioning—owning the daily workflow, not just a feature
- Broker-built product DNA: every leadership role filled by insurance veterans
- Keyword strategy targeting high-intent, specific broker problems (not generic insurance terms)
- Lean team: 25 people generating $2.9M revenue = $116K revenue per employee
The Quiet Giant in Insurtech
While others chase unicorn status, QuickFacts is building something more valuable: indispensable daily utility for 25,000+ brokers who need to get work done.
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Open Graph Image
https://wp.quickfactsinc.com/wp-content/uploads/2025/09/QF-SEO-Purple.jpg
Meta Tags
Home - QuickFacts
Insurance software for brokers. The first website they open in the morning. We save them up to 2 hours every day. Built by brokers for brokers.
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About quickfactsinc.com
Insurance software for brokers. The first website they open in the morning. We save them up to 2 hours every day. Built by brokers for brokers.
Company Overview
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Technology Stack
quickfactsinc.com uses 12 technologies across their website including WordPress, Google Analytics, Lazy Loading, Priority Hints, and more.
CMS
WordPress
Analytics & Marketing
Google Analytics
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards
Build Tools
Vite
UI Libraries
shadcn/ui, Radix UI
Traffic & Audience
quickfactsinc.com receives approximately 7.1K monthly visitors and ranks #2,905,938 globally. The website has a bounce rate of 69% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:16 on the site.
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