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ready2order: The Silent POS Giant
How a 63-person team built a €8M+ revenue engine in the POS space
In a market dominated by global giants, ready2order quietly built a €8.2M revenue machine with just 63 employees. This isn't another VC-funded POS unicorn—it's a bootstrapped-style operation that proves you don't need a war chest to win in fintech.
"ready2order isn't chasing enterprise clients—they're dominating the small business POS market with surgical precision."
The Growth Paradox
With 59% direct traffic and only 35% organic search, ready2order has achieved what most SaaS companies dream of: brand-driven growth. Their 190K monthly visits aren't fueled by SEO hacks—they're powered by a product that sticks. The 79.6% traffic concentration in a single country (Germany/Austria) reveals a deliberate, regional dominance strategy rather than a scattergun global approach.
The Small Business Playbook
ready2order targets the underserved middle market: small businesses in gastronomy, service, and retail who need robust POS without enterprise complexity. Their 4.4/5 Trustpilot rating from 505 reviews shows they've cracked the code on SMB satisfaction. The product supports Windows, Android, Mac, and iOS—covering every device a small business owner might use.
The tech stack reveals a pragmatic approach: Tailwind CSS, Bootstrap, and PWA capabilities suggest they prioritize speed and accessibility over flashy innovations. Their 63 employees generate €129K revenue per employee—impressive efficiency for a B2B SaaS company. The leadership team includes specialized roles like Senior Data Analyst Kristóf Mészáros and Product Manager Jarett Yusuff, indicating data-driven product development.
- Regional dominance: 79.6% traffic from one market (likely DACH region)
- Brand power: 59% direct traffic vs 35% organic
- SMB focus: Perfect for gastronomy, service & retail
- Cross-platform: Windows, Android, Mac, iOS support
- Free support & testing: Low barrier to entry
The Quiet Giant Strategy
ready2order proves you can build a €8M+ revenue business by dominating a niche, not chasing unicorns. For founders and investors, it's a masterclass in focused execution over growth-at-all-costs.
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Cloud POS System – free testing | ready2order
Find your new POS today! ✓Perfect for gastronomy, service & retail ✓For Windows, Android, Mac, iOS ✓Free support. ► Test now for free!
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ready2order
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Reviews (13)
I recommend collaborating.
I would like to express my gratitude to employee Matthew Ivan Smith for his professionalism and high-quality consultation on the Ready2Order program. He thoroughly explained all the nuances of the system, answering a large number of questions clearly and patiently. Thanks to his competence, it became clear how to use the program most effectively. The interaction was pleasant, informative, and left an entirely positive impression. It is especially appreciated that Matthew showed genuine interest in ensuring we fully understood all the capabilities of Ready2Order. Not only did he provide detailed answers, but he also offered valuable advice on optimizing the program’s use. This approach inspires trust and fosters a desire to continue collaborating with the company in the future.
Hello Igor, Thank you for your wonderful feedback and for taking the time to share your experience! We are delighted to hear that Matthew provided you with such a thorough consultation on our POS system. Ensuring that our customers fully understand and can effectively use our system is a top priority, and we’re glad that Matthew’s professionalism, patience, and expertise made a positive impression. We truly value your trust in our company and look forward to our collaboration. If you need further assistance, please don’t hesitate to reach out. Best regards, Your team from ready2order
Very friendly and professional
Very friendly, fast and efficient service. My issue was resolved instantly.
Hello Morné, Thank you so much for your great feedback! We're thrilled that you were happy with our friendly and fast service. If you have any further questions, we are happy to assist you. We wish you all the best. Best regards, your team from ready2order
Excellent software!
Excellent software! Support could be a little be more pro-active when asking questions (meaning they should provide you with answers and not only refer to their help-website page) but in general it still the best i ever used and had. Highly recommended. Thank you
Hello Klaus, Thank you for your positive feedback! We are pleased to hear that you consider our software the best you have ever used. Your praise motivates us to continue providing an excellent product and service. We are sorry to hear that you were not completely satisfied with the support experience. We take your comment about proactive assistance seriously and will work on improving our service. Your feedback helps us identify areas for improvement and take targeted actions. Thank you for your recommendation and trust in us. Best regards, Your team from ready2order
The guy was super professional and kind
The guy was super professional And kind . Great service
Hello, Thank you very much for your positive review! We are delighted to hear that you were satisfied with our service and appreciated our professionalism and kindness. If you have any questions, please contact us at support@ready2order. All the best and kind regards, Your team from ready2order
Good customer service
I was a bit afraid at the beginning and I wanted to use something cheaper for my shop but I don't regret my choice. I received the terminal quickly. I have no experience with this and I thought I would struggle but the the device, the software and the app are easy to set up and to use It is also well explained on the website how to link the system with Finanzamt. I even do everything in German although it is not my mother tongue (but you can set different languages anyway). When I had an issue, the customer service answered quickly at the phone and found a solution even quicker. They can help in english as well. So far, I really can't complain.
Hello Baptiste, Thank you for your review! It's great to hear that you're satisfied with your choice! We are pleased that you had a good experience with both the cash register system and our customer service. If you have any further questions, we will be happy to help you. We wish you all the best! Best regards Your ready2order team
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About ready2order.com
Find your new POS today! ✓Perfect for gastronomy, service & retail ✓For Windows, Android, Mac, iOS ✓Free support. ► Test now for free!
Company Overview
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Technology Stack
ready2order.com uses 16 technologies across their website including Okta, HSTS, Sentry, and more.
Authentication
Okta
Security
HSTS
Error Tracking
Sentry
Programming Languages
PHP
Cloud & Hosting
Cloudflare
A/B Testing
VWO
Traffic & Audience
ready2order.com receives approximately 190.2K monthly visitors and ranks #153,735 globally. The website has a bounce rate of 39% with visitors viewing an average of 9.5 pages per visit. Users spend an average of 4:31 on the site.
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