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The $9.3M Quiet Giant
Restart Inc isn't scaling for Silicon Valley—it's rebuilding lives in Minnesota.
While most health tech startups chase unicorn valuations, Restart Inc has been quietly rebuilding lives for 37 years. This Minnesota non-profit operates in the shadow of the VC world, yet generates $9.3M in revenue serving adults with brain injuries—a market most investors ignore.
"They don't build apps or chase scale—they rebuild independence, one adult at a time."
The Invisible Market
Restart Inc targets a segment most digital health startups can't touch: adults with brain injuries who struggle to live independently. Their 773 monthly visits aren't driven by SEO hacks—they're driven by hospital referrals and decades of trust. The 'undefined' country in their analytics (100% of traffic) likely means Minnesota residents searching locally, revealing a hyper-focused, regional impact model.
The Bootstrap Paradox
With no funding data and 43 employees, Restart Inc operates like a bootstrap SaaS company—but in healthcare. Their $9.3M revenue suggests efficient unit economics, yet they're invisible to investors. The 320 monthly searches for 'cmonth intro' (their top keyword) hint at a brand awareness gap, while 'restart, inc,' at 30 searches shows a loyal but small core audience.
Their tech stack—jQuery, Tailwind, Bootstrap, Google Analytics—reveals a pragmatic, no-frills approach. No fancy React apps or AI chatbots. They use YouTube for education and social media for community. This isn't a tech-first organization; it's a mission-first operation using tech as a tool, not a product.
- 37 years of operational experience in a volatile market
- Hyper-local impact with 100% Minnesota-based traffic
- Revenue-per-employee of ~$216K—efficient for a non-profit
- Minimal digital footprint suggests word-of-mouth growth
The Real Unicorn
Restart Inc proves that sustainable impact scales better than hype. Their $9.3M revenue and 43 employees aren't a failure of ambition—they're a blueprint for building something that lasts.
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Home | Restart INC
A MN non-profit that teaches basic skills to adults with brain injury and related disabilities who are struggling to live independently.
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About restartincmn.org
A MN non-profit that teaches basic skills to adults with brain injury and related disabilities who are struggling to live independently.
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Technology Stack
restartincmn.org uses 7 technologies across their website including YouTube Embed, Google Fonts, Google Analytics, and more.
Video
YouTube Embed
Fonts
Google Fonts
Analytics & Marketing
Google Analytics
UI Libraries
DaisyUI
CSS Frameworks
Bootstrap, Tailwind CSS
JavaScript Libraries
jQuery
Traffic & Audience
restartincmn.org receives approximately 773 monthly visitors and ranks #3,093,380 globally. The website has a bounce rate of 35% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:17 on the site.
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