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Roamless: The eSIM That Actually Makes Money
How a 42-person team built a $7.7M revenue machine in a crowded market
While most travel eSIM startups burn through VC cash chasing user growth, Roamless quietly built a $7.7M revenue engine with just 42 employees. Their secret? They stopped selling 'travel internet' and started selling a global phone number.
"Roamless isn't selling connectivity—they're selling a global identity that happens to have data attached."
The Revenue Per Employee Playbook
With $7.7M in revenue and 42 employees, Roamless achieves $183K revenue per employee—nearly 3x the industry average for SaaS startups. This efficiency stems from their hybrid model: prepaid eSIM plans for casual travelers and pay-as-you-go for digital nomads. While competitors like Airalo and Holafly chase volume, Roamless captures higher-margin users who value the 'global phone number' feature enough to pay premium rates.
The 51% Organic Traffic Moat
Roamless generates 51% of its 184K monthly visits organically—a staggering achievement in a paid-ads-dominated industry. Their secret weapon: branded search dominance. 'Roamless' alone drives 16,870 monthly searches, while 'roamless esim' adds another 2,140. This isn't accidental; it's the result of building a product so sticky that travelers actively seek them out, creating a virtuous cycle that reduces CAC and increases LTV.
The company's tech stack reveals their priorities: Bootstrap and Ant Design for rapid UI development, Cloudflare for global performance, and Zendesk for scaling customer support. But the real story is in what they've built on top: a global eSIM that works across 200+ destinations with integrated phone calling capabilities. This dual-functionality—data + voice—creates a switching cost that pure data providers can't match.
- Global phone number integration (not just data) creates sticky user behavior
- Hybrid pricing model captures both budget travelers and digital nomads
- 51% organic traffic reduces CAC to sustainable levels
- 42 employees generating $7.7M = exceptional operational efficiency
- Trustpilot rating of 4.6/5 with 1,050 reviews shows product-market fit
The $5M Bet on Global Identity
With $5M in funding, Roamless isn't trying to be the cheapest eSIM—they're building the default global communication layer for travelers. The question isn't whether they'll scale; it's whether competitors can replicate their organic moat before they become the Kleenex of travel connectivity.
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Global eSIM, eSIM App | Roamless
Buy a global eSIM with internet and phone calls in 200+ destinations from Roamless eSIM App. Choose prepaid eSIM plans or pay as you go for your international travels.
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Reviews (20)
Great product
Great product. Easy to use and good value. Has worked seamlessly for me in USA, Kenya and Uganda
İt iş on the Worid best
İt iş on the Worid best
Brilliant app
Brilliant app. Easy to install far easier than any others that I’ve used.
Great prices and customer service
Great prices, easy to install and great customer service. Will definitely use this company again.
Great service
Great service
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About roamless.com
Buy a global eSIM with internet and phone calls in 200+ destinations from Roamless eSIM App. Choose prepaid eSIM plans or pay as you go for your international travels.
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roamless.com uses 11 technologies across their website including Google Fonts, HSTS, Framer, and more.
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roamless.com receives approximately 353.6K monthly visitors and ranks #142,990 globally. The website has a bounce rate of 45% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:58 on the site.
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