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Rockerbox: The Attribution Layer for Data-Driven Marketers
Unifying MMM, MTA, and incrementality for a single source of truth in marketing analytics.
Marketing attribution is broken. Last-click models lie, and big data is useless without context. Rockerbox isn't just another analytics dashboard; it's an operating system for marketing spend, designed to tell you exactly which levers to pull to drive revenue.
"Rockerbox doesn't just report on the past; it models the future of your marketing spend."
The Triad of Truth
Rockerbox’s unique value proposition lies in its refusal to rely on a single methodology. By unifying Multi-Touch Attribution (MTA), Marketing Mix Modeling (MMM), and Incrementality Testing, they solve the fragmented view that plagues modern growth teams. It’s a sophisticated stack for a sophisticated buyer.
The Efficiency Obsession
With only 38 employees generating $4.3M in revenue, Rockerbox is incredibly capital efficient. They aren't chasing vanity metrics; they are building deep, technical integrations that stick. Their 41% direct traffic share proves that sophisticated B2B buyers are actively seeking them out, not just stumbling upon ads.
The market is tired of tools that simply visualize data. Rockerbox moves the conversation from 'what happened' to 'what should we do next?' By bridging the gap between finance (MMM) and performance marketing (MTA), they sit at the intersection of the CMO and CFO offices.
- Hybrid Attribution Model: Combines deterministic and probabilistic data.
- Data Unification: Ingests spend data from hundreds of platforms.
- Incrementality Focus: Proves causation, not just correlation.
The Verdict: Essential for Scale
If you are spending >$50k/mo on ads, Rockerbox is likely cheaper than the wasted ad spend you're currently ignoring.
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Rockerbox: Multi-Touch Attribution, Marketing Mix Modeling, & Testing | Rockerbox
Understand what’s working across your marketing channels. Rockerbox unifies attribution, MMM, and incrementality testing to drive smarter decisions.
Rockerbox: Multi-Touch Attribution, Marketing Mix Modeling, & Testing
Understand what’s working across your marketing channels. Rockerbox unifies attribution, MMM, and incrementality testing to drive smarter decisions.
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About rockerbox.com
Understand what’s working across your marketing channels. Rockerbox unifies attribution, MMM, and incrementality testing to drive smarter decisions.
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rockerbox.com uses 21 technologies across their website including AccessiBe, Font Awesome, Google Fonts, cdnjs, and more.
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rockerbox.com receives approximately 63.3K monthly visitors and ranks #575,441 globally. The website has a bounce rate of 44% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 0:26 on the site.
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