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rockethome.de

19 technologies
VerifiedGrowingVisit6.5K/mo$3M2619 Tech
Deep Dive

Rockethome: The AI OS for Real Estate

A deep dive into the German tech company building the digital backbone for smart properties

Rockethome isn't just another property management tool; it's positioning itself as the central nervous system for the smart building revolution. By integrating social, digital, and climate-friendly solutions into a single AI-driven OS, they're tackling the fragmented German real estate market head-on.

26
Employees
$2.6M
Annual Revenue
6.5K
Monthly Visits
1.9/5
Trustpilot Score

"They are building the 'Android for Buildings'—a unified OS to manage the chaos of modern property tech."

The Traffic Paradox

Rockethome's web traffic reveals a fascinating narrative. With 58% direct traffic, they enjoy strong brand recall—a sign of a dedicated B2B user base actively logging in. However, organic search is surprisingly low at 16%. For a tech company betting on SEO keywords like 'SG-ready anschluss' and 'hems', this suggests their acquisition is driven more by direct partnerships and B2B sales funnels than inbound content marketing.

The Niche vs. The Mass

While the broader smart home market is flooded with consumer gadgets (Philips Hue, Nest), Rockethome targets the 'Betriebssystem' (Operating System) layer. Their keyword data shows intent: they rank for specific technical queries like 'renault captur plug in hybrid eon app verbinden'. This isn't for casual homeowners; it's for property managers and tech-savvy landlords looking for deep integration, not just a smart bulb.

The company's tech stack reveals a pragmatic approach. They leverage jQuery and Bootstrap—proven, stable technologies—alongside Tailwind CSS for modern styling. The use of Zendesk indicates a heavy focus on customer support, likely necessary given the complexity of integrating legacy building hardware with a modern AI OS. The low Trustpilot score (1.9/5) highlights the friction of this transition; digitizing old real estate is rarely a seamless experience.

  • The 'Android' Play: They aren't building hardware; they are the software layer that unifies disparate devices.
  • Revenue Reality: $2.6M revenue with 26 employees suggests a lean, efficient operation, likely focusing on high-value enterprise contracts.
  • The SEO Gap: Despite offering a 'KI Betriebssystem', they rely heavily on direct traffic, missing out on the massive 'smart home' keyword volume.
They DON'T sell consumer smart home gadgets.
They DO provide a unified OS for complex building management.
They DON'T focus on inbound marketing (only 16% organic traffic).
They DO have high direct traffic (58%), indicating sticky B2B usage.
They DON'T have a flawless public reputation (1.9/5 Trustpilot).
They DO focus on 'Klimafreundliche' solutions, aligning with German regulatory trends.

The Verdict: A High-Friction, High-Reward Play

Rockethome is betting that the future of real estate is integrated software, not isolated hardware. Their low traffic but solid revenue suggests they are closing deals, not just chasing clicks. For investors, the 1.9/5 rating is the biggest red flag—scaling a B2B OS requires trust, and currently, the market seems skeptical.

What tech stack does Rockethome use?

30 detected
Translation1
Marketing Automation1
Customer Support1
Analytics & Marketing1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries3
Tracking & Analytics11
G
Google Tag Manager
H
HubSpot
J
jsDelivr
A
Amazon CloudFront
C
Cloudflare
G
Google Tag Manager
H
HubSpot
G
Google APIs
A
Analytics Service
T
Tracking Pixel
G
Google Static

How much traffic does Rockethome get?

Traffic & Engagement

6.5K
Monthly Visits
1.3
Pages/Visit
0:11
Avg. Duration
77%
Bounce Rate
Monthly Traffic Trend+12%
5.8K
Oct 2025
Oct
1.0K
Nov 2025
Nov
6.5K
Dec 2025
Dec

Traffic Sources

Search
16%
Direct
58%
Social
2%
Referrals
22%
Email
0%
Paid
1%

Where is Rockethome's audience located?

🌍77.5%
🌍22.5%

What keywords does Rockethome rank for?

5 keywords
1rockethome90 vol
2hems9.1K vol$2.90
3home&smart830 vol
4unterschied sg-ready anschluss und heizstab580 vol
5renault captur plug in hybrid eon app verbinden350 vol

How is Rockethome's SEO?

Open Graph Image

OG Image preview
og:image

https://cdn.prod.website-files.com/647edf6f162c5306c7a5b0fd/68badf9ce662b3a8650ed0c8_home-min.webp

Meta Tags

title49 chars

Das KI Betriebssystem für Immobilien | Rockethome

description146 chars

ROCKETHOME bietet soziale, digitale und klimafreundliche Lösungen für Immobilien, um gemeinsam mit Ihnen die Revolution im Gebäude voranzubringen.

H1 Tags

h1Das KI Betriebssystem für Immobilien
h1Das KI Betriebssystem für Immobilien

Who works at Rockethome?

Loading leads...

What do customers think of Rockethome?

Rockethome

Rockethome

1.9
12 reviews

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
DE

Reviews (12)

Filter by rating:
Beat Hauri
1/18/2026
🇨🇭 Switzerland1 reviewsOrganicUnverified
Experience date: 1/9/2026
„ROCKETHOME bietet nahtlosen Übergang…

„ROCKETHOME bietet nahtlosen Übergang und erweitertes Angebot“, so die Anpreisung gegenüber ehemaligen Devolo Kunden. Von nahtlosem Übergang keine Rede: So arbeitet die Rockethome Software bei Temperaturwerten als Auslöser im Gegensatz zu Devolo ausschließlich mit ganzen Zahlen, keine Kommastellen! Auch können Regeln nicht wie bei Devolo aktiviert und deaktiviert werden. Unter dem Aspekt eines nahtlosen Übergangs oder eines gar erweiterten Angebots unbrauchbar!

Karl
12/24/2025
🇩🇪 Germany7 reviewsOrganicUnverified
Experience date: 12/10/2025
Leider ist Wechsel zu RocketHome Teuer…

Leider ist Wechsel zu RocketHome Teuer und die Software eine Kastrophe mit Devolo nicht zu vergleichen.Der Support ebenfalls richtig Mist nur über E-Mail und kein telefonischen Kontakt.Werde mir im nächsten laufenden Jahr was neues suchen !!!

👍 3
Michael Busch
12/19/2025
🇩🇪 Germany1 reviewsOrganicUnverified
Experience date: 12/19/2025
Warum habe ich auf Devolo vertraut.

Warum habe ich auf Devolo vertraut. Hätte ich mir bloß vorher die Bewertungen auf Trustpilot angeschaut. Genau das was hier beschrieben wird erlebe ich gerade. Der Support meldet sich vielleicht irgendwann. Und die Zeitensteuerung sind gruselig. Schade um das Geld, werde mir ein neues System von einem anderen Anbieter zulegen

👍 5
Martin Stralendorff
12/19/2025
🇩🇪 Germany1 reviewsOrganicUnverified
Experience date: 12/19/2025
Absolute Katastrophe

Absolute Katastrophe Man hat für etwas bezahlt und soll für eine schlechtere Qualität und Leistung nochmals bezahlen

👍 5
Heinz Mustermann
12/18/2025
🇨🇭 Switzerland4 reviewsOrganicUnverified
Experience date: 12/18/2025
von Devolo zu Rockethome eine teure Katastrophe

eigentlich ist bereits (fast) alles gesagt. Der Umstieg von devolo zu Rockethome ist eine sehr überbezahlte Zumutung. Viele devolo Home Control Geräte sind nicht im System bedienbar. Die Bedienung der Software ist ja noch einigermassen verdaubar, der Verlass auf Schaltzyklen macht jede Billigschaltuhr vom Grossverteiler zuverlässiger. Support über Mail dauert zwar, Antworten sind aber nachvollziehbar. Bei devolo habe ich meinen Missmut deponiert, wird aber wohl wenig bringen. Es wäre aber angebracht, mindestens mit einer leisen Erklärung zu reagieren. Anstelle davon wird mir zum x-ten Mal das "AUS" von HomeControl erklärt - und noch immer die Umstellung zu Rockethome empfohlen und "unglaubliche Vorzüge" und "zufriedene Kunden" vorgegaukelt. So bleibt z.Zt. nur etwas zuzuwarten, ob sich Rockethome in Richtung Bedienung Devolo Home Control zu steigern bereit ist - oder die schmerzhafte Variante mit falsch investiertem finanziellem Aufwand für die App und devolo Elektroschrott

👍 4

Frequently Asked Questions about Rockethome

What is Rockethome's Revenue?
Rockethome generates approximately $3M in annual revenue. With 26 employees, that's $101,500 per employee.
What does Rockethome do?
ROCKETHOME bietet soziale, digitale und klimafreundliche Lösungen für Immobilien, um gemeinsam mit Ihnen die Revolution im Gebäude voranzubringen.
How fast is Rockethome growing?
Rockethome employee count has changed by -13% year over year.
What technologies does Rockethome use?
Rockethome uses 19 technologies across their website including Security, CMS, CDN. Key technologies include HSTS, reCAPTCHA, Webflow, cdnjs, jsDelivr.
Who are Rockethome's competitors?
Rockethome's main competitors include Pricefx, Architrave GmbH, Tillhub GmbH, GeekSoft Consulting, Mobimeo. These companies operate in similar markets and compete for the same customer base.
What do customers think of Rockethome?
Rockethome has a Trustpilot score of 1.9 out of 5 (2 stars) based on 12 customer reviews.

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About rockethome.de

ROCKETHOME bietet soziale, digitale und klimafreundliche Lösungen für Immobilien, um gemeinsam mit Ihnen die Revolution im Gebäude voranzubringen.

Company Overview

rockethome.de
Website
computers_electronics_and_technology
Industry
#3,338,546
Global Rank
6.5K
Monthly Visitors
19
Technologies

rockethome.de Key Pages

Contact rockethome.de

Technology Stack

rockethome.de uses 19 technologies across their website including HSTS, reCAPTCHA, Webflow, cdnjs, jsDelivr, and more.

Security

HSTS, reCAPTCHA

CMS

Webflow

CDN

cdnjs, jsDelivr

Cloud & Hosting

AWS CloudFront, Cloudflare

Translation

Weglot

Marketing Automation

HubSpot

Traffic & Audience

6.5K
Monthly Visits
77%
Bounce Rate
1.3
Pages/Visit
0:11
Avg. Duration

rockethome.de receives approximately 6.5K monthly visitors and ranks #3,338,546 globally. The website has a bounce rate of 77% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 0:11 on the site.

The majority of rockethome.de's traffic comes from undefined, .

Frequently Asked Questions

What is rockethome.de?
ROCKETHOME bietet soziale, digitale und klimafreundliche Lösungen für Immobilien, um gemeinsam mit Ihnen die Revolution im Gebäude voranzubringen.
What technologies does rockethome.de use?
rockethome.de uses 19 technologies including HSTS, reCAPTCHA, Webflow, and 13 more. View the full tech stack analysis above.
How do I contact rockethome.de?
You can contact rockethome.de via email at [email protected].
What are rockethome.de's social media accounts?
rockethome.de is active on twitter, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is rockethome.de hiring?
Check rockethome.de's careers page for current job openings and opportunities.
How popular is rockethome.de?
rockethome.de receives approximately 6.5K monthly visitors and ranks #3,338,546 globally. Traffic is growing by 546.1% month-over-month.

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This page provides publicly available information about rockethome.de. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit rockethome.de directly at https://rockethome.de.