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Rocketlane: The Agentic PSA Playbook
How a 180-person team is using AI to rewrite the rules of professional services automation
Professional Services Automation (PSA) is a dead category walking. For decades, it's been about manual data entry and reactive reporting. Rocketlane is betting that the future isn't about tracking work—it's about automating it with AI agents.
"Legacy PSA tools are digital spreadsheets. Rocketlane is an AI co-pilot for your entire services organization."
The Efficiency Paradox
Rocketlane's $29.8M revenue at 180 employees yields ~$165K ARR per employee—strong for a vertical SaaS company. But the real story is their 56% direct traffic. This isn't a product that needs SEO tricks; services organizations are actively seeking it out. When your customers type 'rocketlane' (8,330 monthly searches) instead of generic terms like 'PSA software', you've crossed the chasm from tool to category leader.
The Agentic Edge
While competitors like Kantata (5,950 monthly searches) still sell dashboards and reports, Rocketlane is selling outcomes. Their 'Agentic PSA' positioning suggests AI that doesn't just analyze—it executes. For a services business where margin is everything, this isn't a feature; it's survival. The 3.6/5 Trustpilot rating with only 3 reviews suggests they're still early in scaling customer love, but the trajectory is clear.
The team composition reveals their bet: 180 people focused on building an AI-first platform. That's lean—most PSA companies at this revenue stage are 300+ heads deep in sales and support. Rocketlane is investing in product, not headcount. Their founders (Ganesan, Bala, Girishankar) come from SaaS, not services, which explains why they're building for the future, not patching the past.
- 56% direct traffic signals brand strength in a category known for sales-driven acquisition
- Agentic positioning creates a moat against legacy players still selling 2010s-era workflows
- Lean 180-person team at $29.8M revenue suggests efficient, product-led growth
- Strong organic search for branded terms (8,330/mo) shows market pull
The Bottom Line
Rocketlane isn't building a better PSA. They're building the last PSA you'll ever need—and it runs itself.
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Rocketlane | Agentic PSA Platform for Professional Services
Unlock radical efficiency with Rocketlane’s Agentic PSA. Automate work, optimize resourcing, and accelerate time-to-value with AI-powered efficiency.
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Rocketlane
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Reviews (3)
Great tool
Great tool. Much more modern than legacy tools on the market
Had a trial and demo with these guys
Had a trial and demo with these guys. Great tool for onboarding clients.
Demo Account - Poor Support + No Follow Up.
Demo Account - I setup a trial with Rocketlane but the product was slightly out of use case for my business. After repeated attempts to get my trial account closed / deleted, they refuse to take action. So I receive automated spam from the account to my email account daily. I would Avoid.
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About rocketlane.com
Unlock radical efficiency with Rocketlane’s Agentic PSA. Automate work, optimize resourcing, and accelerate time-to-value with AI-powered efficiency.
Company Overview
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Technology Stack
rocketlane.com uses 27 technologies across their website including Google Fonts, HSTS, Contentful, Webflow, and more.
Fonts
Google Fonts
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HSTS
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Contentful, Webflow
CDN
jsDelivr
Cloud & Hosting
Amazon S3, Amazon Web Services, AWS CloudFront, Cloudflare
Marketing Automation
HubSpot
Traffic & Audience
rocketlane.com receives approximately 143.3K monthly visitors and ranks #179,401 globally. The website has a bounce rate of 27% with visitors viewing an average of 10.4 pages per visit. Users spend an average of 5:45 on the site.
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