sendsteps.com
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Sendsteps: The AI Teaching Tool with a Trust Gap
A $2.2M revenue startup betting big on AI for education, but facing a brutal user feedback loop.
In a market saturated with AI presentation tools, Sendsteps claims to have found a focused niche: education. But with a 1.9/5 Trustpilot rating and 59k monthly visitors, the gap between their promise and user satisfaction is where the real story lies.
"Sendsteps is scaling revenue while user sentiment is actively declining. This is the classic 'product-market fit vs. product-quality fit' paradox."
The Traffic Paradox
Despite a modest global rank (#479k) and relatively small footprint, Sendsteps commands healthy revenue per employee (~$122k). Their traffic is 53% organic—a strong signal for a B2B SaaS tool. However, the top keywords reveal a confused audience. Searches like 'que ia de pago es mejor para un profesor universitario?' (What paid AI is best for a university professor?) indicate users are still shopping for solutions, not necessarily loyal to Sendsteps.
The Trust Deficit
With only 20 Trustpilot reviews and a 1.9-star rating, Sendsteps is vulnerable. In the education sector, where teachers rely on peer recommendations, this low sentiment is a critical bottleneck. The product is acquiring users (59k visits) but failing to delight them. For a team of 18, this suggests a heavy focus on sales and marketing over product stability and support.
The tech stack is standard for a modern web app (Tailwind, Bootstrap, Google Analytics), but it lacks the polish of enterprise-grade tools. The leadership team—comprising Mike Coumans, Steven Blom, and Bernd Veldhuis—appears to be driving aggressive growth. However, the undefined country traffic distribution suggests they are struggling to pinpoint a geographic stronghold, likely spending heavily on broad Google Ads campaigns to capture the 'AI for teachers' wave.
- Niche Focus: Explicitly targeting 'AI-driven presentations' for education rather than generic corporate slide decks.
- Revenue Efficiency: High revenue-per-employee ratio indicates strong unit economics despite low headcount.
- Search Ambiguity: Top organic keywords are in Spanish, hinting at a strong LATAM or European market penetration that isn't immediately obvious from the homepage.
- Ad Dependency: High reliance on paid acquisition (Google Ads, Microsoft Ads) alongside organic efforts.
The Verdict: Buy the Growth, Fix the Experience
Sendsteps has found a paying audience, but the product experience is lagging behind its marketing promises.
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Transform Presentations with Sendsteps: AI-Powered PPT Maker
Transform your teaching with Sendsteps' AI-driven presentations. Engage students effortlessly with interactive slides and create impactful lessons today!
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Reviews (12)
Had a great experience with Sendsteps
Had a great experience with Sendsteps. Asked them about possibilities for my class. The gentleman on the chat was most helpful and designed a license specifically for my purpose. I've been using the tool for quite a while now to full satisfaction.
Great add-in for Microsoft Powerpoint
Great add-in for Microsoft Powerpoint. Easy to use and a satisfying amount of possibilities to interact with the audience. The only disadvantage is that it slows down Microsoft Powerpoint when opening the program.
Hi Femke, Julia from Sendsteps here! Thank you for your kind words! We are very happy that you have such a good experience with us :) Kind regards, Julia
Start-stop-not sure I will use Sendsteps in future
When I create my power point presentation, I test animations and the like when created. Sendsteps needs to start and close every single time. I can log out - but I am just reminded that I am not logged in. This is really annoying. So annoying that I think I will stop using Sendsteps
Hi Nielsen, Julia from Sendsteps here! Thank you for your feedback, we really appreciate it! We’re currently looking into the problem to see if we can make your experience with Sendsteps easier in the future. If you have any more questions or remarks, please do not hesitate to contact us at [email protected]. Kind regards, Julia
Sendsteps abruptly interrupt PPT slides…
Sendsteps abruptly interrupt PPT slides with a messge "... do you want to disable sendsteps to proceed "... in recent time (nearly more than a year) Students are annoyed sometimes...
Hi V. Venugopal, Julia from Sendsteps here! Thank you for your feedback. The problem you’re experiencing sounds like a problem that we’ve experienced with our older version of the PowerPoint add-in. Is yours up to date? If not, you can update your PowerPoint add-in. If you don’t know how to update your PowerPoint add-in, please check this article: https://support.sendsteps.com/portal/en/kb/articles/update-powerpoint. The problem should be gone than! I hope that this will help you :) If you have any more questions, please do not hesitate to contact us at [email protected]. Kind regards, Julia
Disappointing service
Disappointing service. They have limited themes and the generated content from the text file is just not relevent. It gives limited slides and not based on content and headlines. The addon installed has only the questions and does not let you create anything so it's useless. The export does not animate. Really disappointing not recommended.
Hi Mohammed, Julia from Sendsteps here! I am sorry to hear that you've had this experience with us. We offer a free version of Sendsteps with limited features so people can get to know our product. We're always looking for ways to improve our product, and the document upload feature is one of them. We're busy improving this so you can get the same options as you would when creating a presentation using our AI. I hope this clarifies some of the issues for you and we hope that you'll have a better experience next time! Kind regards, Julia
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About sendsteps.com
Transform your teaching with Sendsteps' AI-driven presentations. Engage students effortlessly with interactive slides and create impactful lessons today!
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Technology Stack
sendsteps.com uses 19 technologies across their website including Font Awesome, HSTS, Amazon Web Services, AWS CloudFront, and more.
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Traffic & Audience
sendsteps.com receives approximately 59.9K monthly visitors and ranks #479,386 globally. The website has a bounce rate of 40% with visitors viewing an average of 3.1 pages per visit. Users spend an average of 0:53 on the site.
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