sesamecare.com
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Sesame: The Healthcare Disruptor That Ditched Insurance
How a direct-pay model built a $48M revenue engine with 500k monthly visitors
In a healthcare system mired in insurance complexity and surprise bills, Sesame has built a $48.3M business by doing the unthinkable: going insurance-free. They’re not just another telehealth app—they’re a direct-to-consumer marketplace that makes healthcare as simple as booking a flight.
"Sesame isn't just competing with telehealth startups—they're challenging the entire insurance-based healthcare model by making cash-pay healthcare viable at scale."
The Growth Engine
Sesame's traffic split reveals a sophisticated growth strategy. With 48% organic search and 46% direct traffic, they've built a brand that doesn't rely on paid acquisition. The 5,530 monthly searches for 'sesame care' and 106,830 for 'sesame' show strong brand recognition. This isn't viral growth—it's deliberate, brand-driven expansion.
The User Experience Paradox
The Trustpilot score of 4.5/5 with 3,636 reviews is exceptional for healthcare. But the real insight is in the business model: no insurance, no waiting rooms, no surprise bills. They've turned the patient experience into a transaction—clear pricing, instant booking, same-day care. This is healthcare redesigned for the consumer, not the insurer.
The tech stack reveals a modern, web-first approach: Tailwind CSS, Vite, and PWA capabilities. They're not building native apps—they're optimizing for instant access through browsers. With Segment and Google Analytics, they're data-driven, while Crazy Egg suggests continuous conversion optimization. This is a company that treats healthcare like e-commerce.
- Direct-pay model eliminates insurance complexity and administrative overhead
- Marketplace approach connects patients directly with board-certified providers
- Same-day care focus addresses urgent needs without traditional wait times
- Transparent pricing builds trust in an industry notorious for surprise bills
The Future is Cash-Pay Healthcare
Sesame has proven that bypassing insurance isn't a limitation—it's a competitive advantage in a broken system.
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Meta Tags
Sesame | The Way Health Care Should Be
Book same-day care with board-certified providers, specialists, labs & more - at half the price. No waiting rooms. No surprise bills. No insurance needed.
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Reviews (20)
Doc listened to me and listed my best…
Doc listened to me and listed my best treatment options. very professional
Thank you for sharing your experience!
The doctors and nurses have helped me…
The doctors and nurses have helped me improve my physical and mental health for years now. I lost 150 lbs and my labs are normal range now.
Thank you for sharing your experience!
A very positive experience with Henry.
Henry was punctual, polite and professional. A very positive experience with a thorough assessment of my needs.
Thank you for sharing your experience!
The Doctor has always been very…
The Doctor has always been very knowledgeable, and he’s very updated on differences in medication. He’s also very kind, and is always concerned about your health! I don’t know of any other doctor in my past 50 years that I have felt comfortable, and satisfied with the care that I’m receiving! Sesame better know that they have a Top Tier Doctor! Thank you
Thank you for sharing your experience!
Was able to make same day appt
Was able to make same day appt. Didn't have to leave the comfort of my home. The dr was super nice, listened to my problem. Ordered my meds and I was able to pick them up same day. Couldn't get in to see pcp for 2 weeks and needed med attention right away so this was perfect. Also Didn't have to sit in urgent care around a bunch of sick people and long waits. I like my pcp, but when they're not available I would use sesame again.
Thank you for sharing your experience!
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About sesamecare.com
Book same-day care with board-certified providers, specialists, labs & more - at half the price. No waiting rooms. No surprise bills. No insurance needed.
Company Overview
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Technology Stack
sesamecare.com uses 21 technologies across their website including imgix, HSTS, Sentry, and more.
Media
imgix
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HSTS
Error Tracking
Sentry
CMS
Contentful
Cloud & Hosting
Cloudflare
Marketing Automation
Braze
Traffic & Audience
sesamecare.com receives approximately 500.5K monthly visitors and ranks #75,029 globally. The website has a bounce rate of 45% with visitors viewing an average of 5.4 pages per visit. Users spend an average of 3:47 on the site.
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This page provides publicly available information about sesamecare.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit sesamecare.com directly at https://sesamecare.com.