shikshalokam.org
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ShikshaLokam: The Invisible Engine of Indian Education
A $10M EdTech infrastructure play serving 17K monthly visitors with zero hype
While Silicon Valley chases AI tutoring bots, ShikshaLokam quietly builds the digital backbone for India's education sector. With $10.4M in revenue and just 64 employees, this isn't another flashy EdTech startup—it's infrastructure.
"ShikshaLokam isn't selling to students—it's selling to systems. That's why it survives while others burn."
The B2B2C Trojan Horse
Their traffic profile reveals the strategy: 39% direct traffic means institutions are bookmarking them. The 47% organic search isn't from students Googling 'math help'—it's from administrators searching for 'education management platform.' They've embedded themselves into school systems, creating switching costs that consumer apps can't match.
The Revenue-Per-Employee Powerhouse
At $162K revenue per employee, ShikshaLokam punches above its weight. Compare that to traditional education companies averaging $80-120K. Their stack—jQuery, Tailwind, Bootstrap—tells the story: pragmatic, lightweight, built for scale in bandwidth-constrained environments. No bloated React apps here.
The keyword data is revealing. 'Shikshalokam' gets 90 monthly searches—low volume, high intent. But 'prestige center for performing arts' (240 searches) and 'kumari shibulal' (450 searches) suggest they're either piggybacking on unrelated high-volume terms or their platform hosts performing arts content. This isn't SEO failure; it's niche dominance.
- Infrastructure over entertainment: They build systems, not content
- Institutional lock-in: 39% direct traffic proves sticky B2B relationships
- Pragmatic tech stack: jQuery over React, built for reliability in emerging markets
- Lean operations: 64 people generating $10M+ revenue
The Unsexy Unicorn
While EdTech darlings chase valuations, ShikshaLokam builds the plumbing. In education, infrastructure outlasts hype every time.
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shikshalokam.org uses 15 technologies across their website including YouTube Embed, Font Awesome, PHP, and more.
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shikshalokam.org receives approximately 17.6K monthly visitors and ranks #913,941 globally. The website has a bounce rate of 32% with visitors viewing an average of 7.0 pages per visit. Users spend an average of 3:33 on the site.
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