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Shiply: The Anti-Uber of Logistics
How a 26-person team built a $6M revenue marketplace by making delivery firms compete
In a world where Uber and DoorDash dominate last-mile delivery, Shiply took a contrarian bet: let customers post jobs, and let thousands of courier companies bid against each other. It's reverse logistics, and it's working.
"They don't own trucks or drivers—they own the marketplace. And that's why they scale."
The 26-Person Powerhouse
With just 26 employees, Shiply generates $6M in revenue—that's ~$230K per employee. Compare that to traditional logistics companies with massive overhead. Their team is lean but strategic: Chris Mason (CTO) leads tech innovation, while Diana Garcia (Trust & Safety) manages the marketplace's integrity. They're not building a fleet; they're building an algorithm.
The Traffic Flywheel
Shiply's traffic is 56% direct—a massive signal of brand loyalty. People don't search for 'courier'; they search for 'Shiply.' That 43.6% 'undefined' traffic? Likely direct UK and EU visitors. With 37% organic search, they're capturing intent for terms like 'car shipping' and 'uship.' It's a self-reinforcing loop: more reviews (69K+), more trust, more direct traffic.
Their tech stack is pragmatic, not flashy. jQuery, Tailwind CSS, Bootstrap—tools that work. They're not chasing AI hype; they're optimizing for conversion. The PWA (Progressive Web App) suggests they're mobile-first but desktop-centric. And with 100K backlinks, they've built SEO authority through sheer volume and quality content on their blog.
- Marketplace model: Customers post jobs, couriers bid. No fixed pricing.
- Trust-driven: 69K+ reviews create a reputation moat that's hard to replicate.
- Global but focused: Top traffic from undefined regions (likely UK/EU), avoiding US saturation.
- High direct traffic: 56% direct indicates strong brand recall and repeat usage.
Shiply isn't a courier company—it's a logistics marketplace.
In a fragmented $10T global logistics industry, the winner isn't the one with the most trucks. It's the one with the most data, the most trust, and the smartest matching algorithm. Shiply is betting they're the latter.
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5 keywordsHow is Shiply's SEO?
Open Graph Image

https://www.shiply.com/img/logo_email.png
Meta Tags
Courier Services - Get Delivery Quotes In Minutes | Shiply
As featured by the BBC, Sunday Times & Daily Telegraph. Hassle free courier services with Shiply. Save time and money when customer rated courier companies compete for your work.
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Shiply
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Reviews (20)
Great service
Service was very efficient and fast and the driver was very helpful!
Very reliable and took great care of my
Very reliable and took great care of my dressing table collected and delivered on time. thank you.
Easy process
Easy process, speedy collection.
Still in progress
Still in progress, but the service is excellent with fast, helpful support.
The level of professionalism and…
The level of professionalism and communication
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About shiply.com
As featured by the BBC, Sunday Times & Daily Telegraph. Hassle free courier services with Shiply. Save time and money when customer rated courier companies compete for your work.
Company Overview
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Technology Stack
shiply.com uses 16 technologies across their website including Font Awesome, PHP, Cloudflare, and more.
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PHP
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CookieYes
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Mixpanel, Google Tag Manager
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Traffic & Audience
shiply.com receives approximately 975.9K monthly visitors and ranks #44,742 globally. The website has a bounce rate of 30% with visitors viewing an average of 5.7 pages per visit. Users spend an average of 5:06 on the site.
The majority of shiply.com's traffic comes from undefined, undefined, .
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