shortways.com
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Shortways: The Invisible Assistant
A micro-SaaS quietly powering enterprise software adoption with 21 people and $2.1M in revenue.
In a market obsessed with massive platform plays, Shortways is betting on the invisible layer—the contextual assistant that sits inside enterprise software. With just 21 employees, they’ve carved out a niche helping companies like ivalua and Lizy drive adoption, proving that depth beats width in B2B SaaS.
"Shortways isn’t competing for eyeballs—they’re embedding themselves into the software stack where the real work happens."
The Enterprise Problem They Solve
Enterprises spend millions on software, but adoption rates remain abysmal. Shortways tackles this by providing in-app guidance that adapts to the user’s context. Their tech stack—Bootstrap, Ant Design, jQuery—might seem dated, but it’s battle-tested and lightweight, perfect for embedding into complex enterprise environments without adding bloat.
The Traffic Paradox
Shortways’ traffic profile is a masterclass in B2B efficiency. With only 3,023 monthly visits, they rank for high-intent keywords like 'ivalua' (6,310 monthly volume) and 'lizzy' (6,240 monthly volume). This isn’t a traffic play—it’s a precision strike. They don’t need millions of visitors; they need the right ones.
Their keyword strategy reveals a focus on specific platforms and industries. Ranking for 'ivalua' and 'lizzy' suggests deep integration partnerships or case studies, turning their SEO into a lead-gen engine for enterprises already using these tools. The 46% direct traffic share further confirms a loyal, returning user base—likely admins and power users who’ve integrated Shortways into their daily workflow.
- Micro-team, macro-impact: 21 people generating $2.1M in revenue
- SEO precision: Dominating high-value, niche keywords over broad terms
- Traffic efficiency: 43% organic search, 36% direct—zero paid spend visible
- Tech pragmatism: Uses proven, lightweight frameworks (Bootstrap, jQuery) for maximum compatibility
The Silent Giant of Software Adoption
Shortways proves that in B2B, you don’t need to be loud to be indispensable. You just need to be in the workflow.
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Shortways, the Digital Adoption Platform for all your users
Accelerate your software adoption and improve your users' experience with the Shortways virtual Assistant.
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About shortways.com
Accelerate your software adoption and improve your users' experience with the Shortways virtual Assistant.
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Technology Stack
shortways.com uses 16 technologies across their website including Google Fonts, PHP, WordPress, and more.
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Traffic & Audience
shortways.com receives approximately 3.0K monthly visitors and ranks #5,281,437 globally. The website has a bounce rate of 40% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:10 on the site.
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