smartenergy.com
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SmartEnergy: The Green Energy Gamble
A data-driven look at the 172-person company trying to democratize renewable power.
In an industry dominated by century-old monopolies, SmartEnergy bets that a digital-first approach can make green energy affordable for everyone. But with a 2.9-star Trustpilot rating and a flood of cancellation searches, the mission faces serious friction.
"SmartEnergy isn't selling electricity; they're selling a subscription to the future. The problem? Customer service is lagging behind their ambition."
The Traffic Paradox
Despite a global rank of #736,543, SmartEnergy commands 42,000 monthly visits with 46% coming from organic search. This suggests a strong brand pull—people are actively seeking them out—yet the low global rank indicates they're still a niche player compared to utility giants. The data shows a 75% traffic concentration in undefined regions, hinting at aggressive but geographically limited expansion.
The Customer Sentiment Gap
With only 2 Trustpilot reviews but a 2.9/5 rating, the sample size is tiny but the signal is loud. The top search query 'how do i cancel smartenergy' (220 monthly searches) is a red flag for any subscription-based model. It suggests friction in the user experience or pricing transparency. When cancellation is a top keyword, retention is at risk.
The tech stack reveals a modern, agile approach: Tailwind CSS, Bootstrap, and PWA capabilities indicate a focus on web-first customer acquisition. However, heavy reliance on jQuery suggests legacy code debt. For a company in 'heavy_industry_and_engineering,' this is a hybrid stack—part startup, part incumbent.
- Revenue: $41.6M (modest for the energy sector)
- Traffic Source: 43% direct traffic (strong brand equity)
- Search Volume: 'Smart Energy' dominates (4,730 monthly searches)
- Customer Pain Point: Cancellation queries rank #3
The Verdict: High Ambition, Low Scale
SmartEnergy has the narrative and the tech, but lacks the scale and customer satisfaction to disrupt the energy oligopoly. Watch for their next funding round or acquisition.
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Home | SmartEnergy
At SmartEnergy as an electric company, we believe the future of energy is green and it is our mission to make green energy affordable for everyone. And now you
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Reviews (2)
Don't waste your time with what this…They are SCAMS
Don't waste your time with what this company promotes or tries to persuade the customer with superficial advertising that in the end becomes a scam. They promise or try to convince you that they will reduce or save you the percentage of the energy bill consumed when in reality they triple the value. They will insist until they can't and will want to call you or send you a gift card so that somehow the person accepts and it is better that you don't fall for that because that change will be very expensive for you. I say this from experience. I don't consider it fair that they want to deceive the other in that way, therefore, it is advisable to ignore what this company wants to promote and not fall into that trap. Don’t do business with them, they are abusers and thieves.
Misleading advertising
Misleading advertising. They get customers signed up with gift cards or false claims of lowering energy bill cost. But they are 200% expensive than normal energy providers. Maybe they are a green company but they are not marketing that. Instead they are advertising lowering electricity bills which is a 100% false claim. Their lowest rate per 1 KWh is ($0.17) is 283% expensive compared to my current supplier ($0.06).
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About smartenergy.com
At SmartEnergy as an electric company, we believe the future of energy is green and it is our mission to make green energy affordable for everyone. And now you
Company Overview
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Technology Stack
smartenergy.com uses 23 technologies across their website including Font Awesome, Google Fonts, HSTS, reCAPTCHA, PHP, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS, reCAPTCHA
Programming Languages
PHP
CMS
WordPress
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront
Traffic & Audience
smartenergy.com receives approximately 42.3K monthly visitors and ranks #736,543 globally. The website has a bounce rate of 52% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 1:01 on the site.
The majority of smartenergy.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about smartenergy.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit smartenergy.com directly at https://smartenergy.com.