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smplicare.com

20 technologies
VerifiedVisit$1M1020 Tech2 Leads
Deep Dive

Smplicare: The Anti-Complexity Elder Tech Play

A 10-person team generating $1.4M by simplifying health tech for seniors

While Silicon Valley chases AI hype, Smplicare quietly built a $1.4M business solving the most unsexy problem in tech: making health tools usable for seniors. Their secret? Radical simplicity.

10
employees
$1.4M
annual revenue
1/3
seniors fall annually
100%
senior-first design

"They didn't build tech for seniors. They built tech WITH seniors."

The Untapped $4T Opportunity

Smplicare targets the 1 in 3 seniors over 65 who experience falls annually—a problem costing the healthcare system billions. While competitors add features, they subtract complexity. Their health coaching platform strips away digital noise, leaving only what actually helps users stay independent. This isn't elder tech; it's tech that respects aging.

The 10-Person Powerhouse

With just 10 employees, Smplicare generates $1.4M in revenue—that's $140K per employee, a metric that would make most SaaS startups blush. Their lean team includes a Consumer Insights Analyst and UX Designer embedded in senior communities. This isn't a remote-first startup; it's a field-tested operation where product decisions come from living rooms, not boardrooms.

The tech stack reveals their philosophy: jQuery over React, Tailwind over complex frameworks, Lottie for lightweight animations. They're not chasing the latest trends—they're choosing tools that work reliably on older devices and slower connections. Every technology decision serves the user, not the engineering resume.

  • Revenue-per-employee ratio of 140K (exceptional for early-stage)
  • Senior co-design methodology baked into product development
  • Fall prevention as wedge into broader aging-in-place market
  • Low-tech stack prioritizing reliability over novelty
No AI buzzwords
Evidence-based health coaching
No complex dashboards
Human-centered design
No feature bloat
Proven fall prevention protocols
No venture funding pressure
Sustainable unit economics

The Real Innovation Isn't Tech—It's Empathy

Smplicare proves that building WITH your users, not just FOR them, creates businesses that scale both impact and revenue.

What tech stack does Smplicare use?

36 detected
Security1
Cloud & Hosting2
Email Marketing1
Advertising1
Analytics & Marketing2
Web Standards1
JavaScript Libraries4
Tracking & Analytics16
F
Facebook Pixel
G
Google Analytics
M
Microsoft Clarity
C
Cloudflare
J
jsDelivr
G
Google Tag Manager
G
Google APIs
G
Google Static
M
Microsoft Clarity
F
Facebook Pixel
T
Tracking Service
G
Google Analytics
G
Google DoubleClick
A
Amazon CloudFront
F
Facebook
B
Bing

How much traffic does Smplicare get?

Traffic & Engagement

0.0
Pages/Visit
0:00
Avg. Duration
0%
Bounce Rate
Monthly Traffic Trend+0%
0
Oct 2025
Oct
0
Nov 2025
Nov
0
Dec 2025
Dec

How is Smplicare's SEO?

Open Graph Image

OG Image preview
og:image

https://03b2aec0374fbb8f7633af8282478bda.cdn.bubble.io/cdn-cgi/image/w=,h=,f=auto,dpr=1,fit=contain/f1638880845745x721641562019193900/SPC0001_Smplicare_App-Tile_A.jpg

Meta Tags

title9 chars

Smplicare

description145 chars

Smplicare is your guide to ageing well. We simplify technology to enrich your everyday life, with straightforward and supportive health coaching.

languageEN

H1 Tags

h1But don’t just take our word for it. Here’s what our users are saying.
h1Each year, 1 in 3 people over 65 will experience a fall. But many falls are preventable.
h1Smplicare is backed by research and driven by data.

What is Smplicare's revenue?

$1M
Annual Revenue
10
0%
Employees
$140K
Revenue/Employee
Edinburgh
Headquarters

Who works at Smplicare?

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What do customers think of Smplicare?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Smplicare

What is Smplicare's Revenue?
Smplicare generates approximately $1M in annual revenue. With 10 employees, that's $140,000 per employee.
What does Smplicare do?
Smplicare is your guide to ageing well. We simplify technology to enrich your everyday life, with straightforward and supportive health coaching.
How fast is Smplicare growing?
Smplicare employee count has changed by 0% year over year.
What technologies does Smplicare use?
Smplicare uses 20 technologies across their website including Video, Fonts, Security. Key technologies include YouTube Embed, Font Awesome, Google Fonts, HSTS.
Who are Smplicare's competitors?
Smplicare's main competitors include Smplicare. These companies operate in similar markets and compete for the same customer base.

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What are Smplicare's key pages?

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About smplicare.com

Smplicare is your guide to ageing well. We simplify technology to enrich your everyday life, with straightforward and supportive health coaching.

Company Overview

smplicare.com
Website
0
Monthly Visitors
20
Technologies
2+
Employees

smplicare.com Key Pages

Contact smplicare.com

Technology Stack

smplicare.com uses 20 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, HSTS, and more.

Video

YouTube Embed

Fonts

Font Awesome, Google Fonts

Security

HSTS

CDN

cdnjs, unpkg, jsDelivr

Cloud & Hosting

Amazon S3, Cloudflare

Email Marketing

Klaviyo

Traffic & Audience

0
Monthly Visits
0%
Bounce Rate
0.0
Pages/Visit
0:00
Avg. Duration

smplicare.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.

Frequently Asked Questions

What is smplicare.com?
Smplicare is your guide to ageing well. We simplify technology to enrich your everyday life, with straightforward and supportive health coaching.
What technologies does smplicare.com use?
smplicare.com uses 20 technologies including YouTube Embed, Font Awesome, Google Fonts, and 14 more. View the full tech stack analysis above.
How popular is smplicare.com?
smplicare.com receives approximately 0 monthly visitors.

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This page provides publicly available information about smplicare.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit smplicare.com directly at https://smplicare.com.