soluno.legal
soluno.legal
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Soluno: The $700k Ghost with 750k Visitors
A deep dive into the most mysterious legal tech company you've never heard of
Soluno.legal generates 748,731 monthly visits with just 9 employees and $700k in revenue. This isn't a SaaS unicorn—it's a ghost in the legal tech machine, and the data reveals something far more interesting than the typical startup story.
"71% direct traffic with 9 employees isn't growth hacking—it's either a ghost fleet or the most loyal customer base in legal tech."
The Traffic Paradox
Here's what doesn't add up: 748,731 monthly visits with only 23% from organic search. That means 531,599 visitors are coming direct or through channels we can't track. For a 9-person team, that's either a legacy product with massive inertia or something else entirely. The keyword data shows 'soluna' gets 7,480 searches monthly—more than their brand name. Someone's capturing the misspelling traffic, but who?
The Actionstep Connection
Soluno isn't just another legal accounting tool—it's deeply entangled with Actionstep. Keywords like 'actionstep legal accounting login' and 'soluno software download' reveal a captive audience. This suggests Soluno might be the accounting backbone for Actionstep's ecosystem, not a standalone player. The real question: is this a strategic partnership or a dependency that could become a single point of failure?
The leadership team tells its own story. Doug Dagworthy (Co-founder) and Lauren Dagworthy (Marketing Manager) suggest a family operation. Patrick Torney (VP Customer Success), Dean Polley (VP Data Migration), and Duane Cary (Training Manager) scream 'implementation-heavy.' This isn't a product-led growth machine—it's a services business disguised as software.
- 9 employees managing 748K visits = 83K visits per employee (insane efficiency or fake traffic?)
- Zero tech stack detected: No Google Analytics, no tracking pixels, no CDN—this is either privacy-first or running on duct tape
- The 'soluna' typo capture is either brilliant SEO arbitrage or brand confusion costing them identity
- 71% direct traffic suggests either a bookmarked legacy tool or a captive audience from a platform partnership
Soluno is a zombie unicorn with a captive audience
The 71% direct traffic proves they own their niche—but $700K from 748K visits shows they've failed to monetize the asset. This is either a cash cow being milked slowly or a missed SaaS opportunity of epic proportions.
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About soluno.legal
Company Overview
Traffic & Audience
soluno.legal receives approximately 748.7K monthly visitors. The website has a bounce rate of 11% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:28 on the site.
The majority of soluno.legal's traffic comes from undefined, undefined, .
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This page provides publicly available information about soluno.legal. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit soluno.legal directly at https://soluno.legal.