ssls.com
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The $0.3M SSL Powerhouse
How a 4-person team is winning the trust game in a crowded market
In a market dominated by giants like DigiCert and Let's Encrypt, ssls.com has carved out a profitable niche with a counterintuitive strategy: offering a 30-day free trial with zero commitment. While their revenue seems modest, their 4.4/5 Trustpilot rating from over 1,000 reviews tells a story of fierce customer loyalty that bigger players struggle to match.
"They're not competing on price—they're competing on trust, and it's working."
The Trust-First Playbook
With 1,027 Trustpilot reviews and a 4.4 rating, ssls.com has built a reputation engine that converts. Their 41% direct traffic share is unusually high for a commodity product, suggesting strong brand recall and repeat customers. In a market where SSL certificates are often treated as interchangeable commodities, they've made trust their differentiator.
The Lean Growth Engine
Generating 158,458 monthly visits with just 4 employees is a testament to their efficient growth model. With 47% organic search traffic, they're capturing intent for high-volume keywords like 'ssl' (131K monthly searches) and 'ssl certificate' (31K searches). Their revenue-to-employee ratio of $75K per head is healthy for a bootstrapped SaaS business.
The most telling data point is their keyword strategy. They rank for 'ssls' itself (1,880 monthly searches)—a branded term that indicates strong market presence. Combined with their focus on transactional keywords like 'buy ssl certificate' and '1 year ssl certificate', they're capturing high-intent traffic at the bottom of the funnel.
- Zero-credit-card free trial removes friction that competitors impose
- 41% direct traffic shows exceptional brand recall in a commodity market
- 4-person team achieving $75K revenue per employee
- Trustpilot rating 0.4 points above industry average
The Anti-Growth-Hack Playbook
Proof that in commoditized markets, trust beats features every time
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5 keywordsHow is Ssls's SEO?
Open Graph Image
https://www.ssls.com/images/logo.png
Meta Tags
Cheap SSL Certificates—Buy SSL Certs $3.75 | 30-day trial
FREE 30-day trial period. No credit card, no commitment. Don't settle for less than a 4.8 rating on Trustpilot & the best price on the market when securing your site.
Cheap SSL Certificates at a bargain price - SSLs.com
Buy cheap SSL certificates from SSLs.com, our prices are cheaper. We carry the widest SSL range of Comodo SSL certificates. Buy today!
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Reviews (20)
Good and excellent job.
Good and excellent job.
I had a positive experience wirth Christisara J.
I had a positive experience with SSLs.com. The SSL installation process can be complex, especially when dealing with CSR, private keys, and reissues. Although I initially faced some technical challenges, the support team was patient and helpful. After confirming domain validation and providing a new CSR generated on my server, the support team manually reissued the certificate and guided the process until everything was resolved successfully. In the end, the SSL was issued correctly and installed without issues. I appreciate the support assistance and the fact that the problem was properly handled. Thank you.
Low price quick and easy process
First of all the prices are great. I didn't find such low prices anywhere else. I did my small market research, didn't waste hours, but did compare to others. Their website is easy to use, tough to be honest, there was one stage which could be improved. There are a few ways to prove ownership of the domain. They suggest using email, but in my case, the domain is used solely for a small business of my friends. They don't use their own email server and didn't bother to create domain based email accounts using a third party such as Google or others, so I had to use another method. The instructions where a little bit challenging and I consider myself a technical person. So why do I still give them 5 stars? Because the process is still quite easy and quick. It took me about an hour, since I had to find out how to access the hosting server and put a file there (that was the method I chose), but all in all, the process was quick and easy. Within an hour or so, my friends had a valid SSL certificate to their website. I highly recommend SSLs.com and I will use them next time when I need to purchase another SSL certificate (assuming that they will keep their insanely low prices).
Affordable SSL for my new website.
Affordable SSL for my new website.
The entire process was easy and…
The entire process was easy and straightforward. No issues or concerns. Thanks.
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About ssls.com
FREE 30-day trial period. No credit card, no commitment. Don't settle for less than a 4.8 rating on Trustpilot & the best price on the market when securing your site.
Company Overview
ssls.com Social Media
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Email Addresses
Phone Numbers
Technology Stack
ssls.com uses 13 technologies across their website including Font Awesome, Google Fonts, Sentry, Contentful, Ghost, and more.
Fonts
Font Awesome, Google Fonts
Error Tracking
Sentry
CMS
Contentful, Ghost
Privacy & Consent
OneTrust
Analytics & Marketing
New Relic, Google Tag Manager, Google Analytics
Build Tools
Webpack
Traffic & Audience
ssls.com receives approximately 158.5K monthly visitors and ranks #251,524 globally. The website has a bounce rate of 44% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 1:31 on the site.
The majority of ssls.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about ssls.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit ssls.com directly at https://ssls.com.