In the fragmented world of French media, Strategies.fr isn't just reporting on the industry—it is the industry. With 131 employees and $18.3M in revenue, this isn't a blog; it's the central nervous system for communication professionals in France and beyond.

"They don't chase trends; they validate them. When TikTok trends in France, Strategies is already analyzing the ROI."

The technology stack reveals a modern, performant operation. They leverage Vite for build speed, Tailwind CSS for design consistency, and PWA capabilities for mobile reach. But the real power lies in their integration of Twitter Cards and social metadata. Every article is engineered to spread on LinkedIn and X (formerly Twitter), the primary networks for their demographic. They aren't just publishing content; they are deploying digital assets.

• **Domain Authority:** They rank for 'tiktok' with a volume of 54M, effectively siphoning off high-value traffic from broader tech news sites.
• **Direct Traffic Dominance:** 33% direct traffic indicates a 'sticky' audience that returns daily, a metric most media startups dream of.
• **Monetization Model:** With $18.3M revenue and 131 employees, they likely monetize through high-ticket B2B advertising and premium subscriptions, targeting the 'Sebastien Genty DDB' tier of agency decision-makers.