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superpedestrian.com

7 technologies
VerifiedGrowingVisit10.3K/mo$81M2607 Tech10 Leads
Deep Dive

Superpedestrian: The Invisible Giant

A $261M-funded mobility player with a mysterious identity crisis

Superpedestrian is a mobility company with a $261M war chest and a profound identity problem, currently masquerading as a real estate blog about suburban housing trends. This is the story of a company that raised enough money to build a city but can't build a website that makes sense.

$261.7M
total funding raised
$81.1M
annual revenue
260
employees
10,257
monthly website visits

"A company that built a $261M mobility empire somehow ended up with a website about suburban housing prices - the most spectacular digital identity crisis in tech."

The Identity Crisis

Superpedestrian's homepage claims to be about 'The Suburban Renaissance' with housing market analysis, while their actual business is building electric vehicle platforms for micromobility. This isn't a pivot—it's a complete digital schizophrenia. With 260 employees and $81M in revenue, they've somehow created a website that ranks for 'linkl' and 'linkj' instead of 'e-scooter technology' or 'micromobility infrastructure'.

The Traffic Paradox

Despite $261M in funding, Superpedestrian's website attracts a mere 10,257 monthly visits—less than a mid-tier Substack. Even more damning: 30% of their traffic comes from organic search for terms like 'super pedestrian' (340 volume) and 'superpedestrian' (300 volume), while their top keyword is 'linkl' with 80,070 monthly searches. This suggests either a catastrophic SEO strategy or a domain that's been hijacked by spam.

The Trustpilot score tells its own story: 1.7/5 from 43 reviews. For a company with this much capital and 260 employees, that's not just a bad rating—it's a red flag that signals operational or product-market fit issues. The contrast between their financial backing and their digital presence is one of the most jarring disconnects we've seen in the mobility sector.

  • $261.7M in funding yet 10K monthly website visits—capital efficiency in reverse
  • Website content is completely disconnected from actual business operations
  • Top keywords are nonsensical ('linkl', 'linkj') suggesting technical SEO failure
  • Trustpilot 1.7/5 rating indicates serious customer satisfaction problems
  • 260 employees but minimal digital footprint in their actual industry
Website content irrelevant to core business
Substantial capital reserves ($261M)
Minimal organic traffic despite massive funding
Established team size (260 employees)
Poor customer sentiment (1.7/5)
Proven revenue generation ($81M)
Confusing keyword strategy
International presence (DACH region leadership)
No clear digital identity

The $261M Question

Superpedestrian proves that massive funding doesn't guarantee digital coherence or market clarity. For investors and founders, this is a masterclass in how not to build a brand—and a warning that capital without clarity is just expensive confusion.

What tech stack does Superpedestrian use?

10 detected
Cloud & Hosting1
Advertising1
UI Libraries1
Frontend Frameworks1
Tracking & Analytics3
G
Google AdSense
G
Google APIs
G
Google Static

How much traffic does Superpedestrian get?

Traffic & Engagement

10.3K
Monthly Visits
2.5
Pages/Visit
0:22
Avg. Duration
64%
Bounce Rate
Monthly Traffic Trend+112%
4.8K
Oct 2025
Oct
2.6K
Nov 2025
Nov
10.3K
Dec 2025
Dec

Traffic Sources

Search
30%
Direct
54%
Social
9%
Referrals
6%
Email
0%
Paid
1%

Where is Superpedestrian's audience located?

🌍89.3%
🌍10.7%

What keywords does Superpedestrian rank for?

5 keywords
1super pedestrian340 vol
2superpedestrian300 vol
3linkl80.1K vol$0.94
4linkj52.3K vol$1.03
5liunk11.5K vol$1.28

How is Superpedestrian's SEO?

Meta Tags

title69 chars

The Suburban Renaissance: Post-Pandemic Housing Shifts | SearchHounds

description239 chars

Suburban home prices have outpaced urban markets for 3 consecutive years, driven by remote work flexibility and families seeking larger living spaces, fundamentally reshaping American housing patterns and real estate investment strategies.

languageEN

H1 Tags

h1SearchHounds
h1The Suburban Renaissance: Post-Pandemic Housing Shifts
h1searchhounds.com asks for your consent to use your personal data to:

What is Superpedestrian's revenue?

$81M
Annual Revenue
260
-19%
Employees
$312K
Revenue/Employee
$262M
Total Funding
Cambridge, United States
Headquarters

Who works at Superpedestrian?

Loading leads...

What do customers think of Superpedestrian?

superpedestrian.com

superpedestrian.com

1.7
43 reviews

Categories

Transportation Service#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (20)

Filter by rating:
STEVEN EDWARDS
7/25/2025
🇪🇸 Spain1 reviewsOrganicUnverified
Experience date: 7/25/2025
Amazing scooters

Amazing scooters. Very durable. Olympic depth swimming pools all around me after a local storm but these babies manoeuvred through the puddles with great ease despite my friend falling head first into said puddles on lesser know inferior so called competitive scooters. A++

Ruben rodriguez
8/23/2023
🇪🇸 Spain4 reviewsBasicLinkVerified
Experience date: 8/23/2023
the web and the app is a hoax, it's foolish

The company only wants to scam low and mid-range people to take advantage of their electric skateboards and then comes the pornography and then the money robbing is cleaned

👍 1
Vilinda Veronica
9/20/2023
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 9/19/2023
Scooters slow down on rides…

Scooters seem to slow down on rides where you buy passes so it will use up your time and charge extra. If you end your ride at 5 seconds before the pass expires, you get charged an extra minute because they end the ride after you take a picture of the scooter. There is no way to pause the ride so if you pay for 1/2 hour and you use it for 15 minutes, when you park it to go into a merchant, the clock is still ticking and you'd better hope nobody takes off with your active scooter or you can end the ride and lose the rest of the time you paid for. PURE SKULLDUGGERY. Companies should make money while having fair practices.

Vicente Silva Deustua
2/18/2025
🇪🇸 Spain7 reviewsOrganicUnverified
Experience date: 2/15/2025
La empresa Superpedestrian no es de fiar

La empresa Superpedestrian no es de fiar. Compre la Copenhagen wheel. Una gran idea pues es una rueda que pones en tu bici y ya es eléctrica. Funcionaba muy bien. La dejaron de fabricar por que no les compensaba el costo y empezaron a fabricar los patinetes, al parecer mas rentable. La rueda se controla desde una aplicación del teléfono, al dejar de fabricarla, dejaron de actualizar la aplicación, por lo cual al actualizar el software del teléfono o como en mi caso al cambiar a un teléfono nuevo, no puedo usar la aplicación y por lo tanto no puedo activar la rueda. Contactado con la empresa no dan respuesta ni solución. No es de recibo que hayan dejado de dar asistencia al retirar el producto. La rueda es ahora un objeto inútil. Puede ocurrir lo mismo con cualquier producto que compréis de esta empresa. The Superpedestrian company is not trustworthy. I Bought the Copenhagen wheel. A great idea because it is a wheel that you put on your bike and it is already electric. It worked very well. They stopped manufacturing the wheel, because the cost was not worth it and they started manufacturing scooters, apparently more profitable. The wheel is controlled from an application on the phone. When they stopped manufacturing it, they stopped updating the application, so when updating the phone's software or, as in my case, when changing to a new phone, I cannot use the application and therefore I cannot activate the wheel. Contacted the company they did not give a response or solution. It is unacceptable that they have stopped providing assistance when removing the product. The wheel is now a useless object. The same can happen with any product you buy from this company. Sugerencias

O Romanas
1/13/2025
🇬🇧 United Kingdom7 reviewsOrganicUnverified
Experience date: 1/6/2025
Beat up scooters costing more than car

Used the service of a battered scooter in Torrevieja (Spain) and didn't realized that they charge enormous money per minute. Paid nearly 11€ for half an hour ride - 0.30€ per minute. My car share service in London charges less per minute for a car, actual car... avoid such a costly service at all.

Frequently Asked Questions about Superpedestrian

What is Superpedestrian's Revenue?
Superpedestrian generates approximately $81M in annual revenue. With 260 employees, that's $311,750 per employee. The company has raised $262M in total funding.
What does Superpedestrian do?
Suburban home prices have outpaced urban markets for 3 consecutive years, driven by remote work flexibility and families seeking larger living spaces, fundamentally reshaping American housing patterns and real estate investment strategies.
How fast is Superpedestrian growing?
Superpedestrian employee count has changed by -19% year over year.
What technologies does Superpedestrian use?
Superpedestrian uses 7 technologies across their website including Fonts, Cloud & Hosting, Advertising. Key technologies include Google Fonts, Cloudflare, Google Ads.
Who are Superpedestrian's competitors?
Superpedestrian's main competitors include Amazon Robotics, Superpedestrian, Energid. These companies operate in similar markets and compete for the same customer base.
What do customers think of Superpedestrian?
Superpedestrian has a Trustpilot score of 1.7 out of 5 (1 stars) based on 43 customer reviews.

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About superpedestrian.com

Suburban home prices have outpaced urban markets for 3 consecutive years, driven by remote work flexibility and families seeking larger living spaces, fundamentally reshaping American housing patterns and real estate investment strategies.

Company Overview

superpedestrian.com
Website
sports
Industry
#2,593,465
Global Rank
10.3K
Monthly Visitors
7
Technologies
10+
Employees

superpedestrian.com Key Pages

Contact superpedestrian.com

Technology Stack

superpedestrian.com uses 7 technologies across their website including Google Fonts, Cloudflare, Google Ads, and more.

Fonts

Google Fonts

Cloud & Hosting

Cloudflare

Advertising

Google Ads

UI Libraries

Ant Design

CSS Frameworks

Bootstrap, Tailwind CSS

Frontend Frameworks

Astro

Traffic & Audience

10.3K
Monthly Visits
64%
Bounce Rate
2.5
Pages/Visit
0:22
Avg. Duration

superpedestrian.com receives approximately 10.3K monthly visitors and ranks #2,593,465 globally. The website has a bounce rate of 64% with visitors viewing an average of 2.5 pages per visit. Users spend an average of 0:22 on the site.

The majority of superpedestrian.com's traffic comes from undefined, .

Frequently Asked Questions

What is superpedestrian.com?
Suburban home prices have outpaced urban markets for 3 consecutive years, driven by remote work flexibility and families seeking larger living spaces, fundamentally reshaping American housing patterns and real estate investment strategies.
What technologies does superpedestrian.com use?
superpedestrian.com uses 7 technologies including Google Fonts, Cloudflare, and 1 more. View the full tech stack analysis above.
How popular is superpedestrian.com?
superpedestrian.com receives approximately 10.3K monthly visitors and ranks #2,593,465 globally. Traffic is growing by 297.7% month-over-month.

Related Searches

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This page provides publicly available information about superpedestrian.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit superpedestrian.com directly at https://superpedestrian.com.