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Superscapes: The $33M Landscaping Titan Hiding in Plain Sight
How a North Texas construction firm quietly dominates its market while its website remains a mystery.
In the sprawling $115B landscaping industry, Superscapes operates like a stealth startup—generating $33.6M in revenue with just 116 employees, yet its digital footprint is virtually invisible. This isn't a tech unicorn; it's a blue-collar empire built on high-end design and maintenance.
"Superscapes proves that in construction, revenue scales through reputation, not SEO—while their website ranks for 'how far is Carrollton from AT&T Stadium'."
The Revenue Reality Check
With $33.6M in revenue and only 116 employees, Superscapes achieves an astonishing $289,655 revenue per employee—far exceeding typical construction margins. This suggests a focus on high-end commercial and residential projects where margins are fat, not volume. Their client list likely includes corporate campuses and luxury estates in Dallas-Fort Worth and Northwest Arkansas, where premium services command premium prices.
The Digital Paradox
Despite 54% of traffic coming from organic search, Superscapes ranks #10M globally—a non-existent presence. Their top keywords reveal a bizarre mix: 'gates of prosper' (1,190 monthly searches) dominates, suggesting they may rank for irrelevant local terms. The real insight? 'Landscaping dallas' only gets 230 monthly searches, indicating they've abandoned broad digital marketing in favor of high-touch, referral-based growth.
The tech stack tells a story of minimalism. They use jQuery, Bootstrap, and Tailwind CSS—tools that prioritize function over flash. No React, no complex frameworks. This is a website built for a brochure, not for conversion. The lack of backlink data and Trustpilot reviews confirms they don't need digital validation; their portfolio of high-profile projects does the talking.
- Revenue per employee: $289K (elite efficiency)
- Traffic share: 100% from the U.S., likely Texas/Arkansas only
- Keyword strategy: Non-existent—they rank for accidental terms
- Tech stack: Purposefully basic—no investment in digital growth
The Unspoken Lesson for Founders
Superscapes wins by ignoring growth hacking—doubling down on execution and reputation instead. In a digital-first world, this is either a blind spot or a masterstroke.
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Meta Tags
Commercial & High-end Residential Landscaping - Dallas/Fort Worth, TX and Northwest Arkansas
Superscapes leads the landscaping industry with award-winning innovation and excellence, delivering to every customer the finest in design, installation, and maintenance services. People are our highest priority, and for over two decades, we have developed the greatest team of experienced professionals who deliver the highest quality of customer service in North Texas and Northwest Arkansas. We are proud of our reputation and believe it is most noticeable in the many high-profile projects in our commercial and high-end residential enhancement portfolio.
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About superscapes.net
Superscapes leads the landscaping industry with award-winning innovation and excellence, delivering to every customer the finest in design, installation, and maintenance services. People are our highest priority, and for over two decades, we have developed the greatest team of experienced professionals who deliver the highest quality of customer service in North Texas and Northwest Arkansas. We are proud of our reputation and believe it is most noticeable in the many high-profile projects in our commercial and high-end residential enhancement portfolio.
Company Overview
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Technology Stack
superscapes.net uses 13 technologies across their website including Google Maps, Font Awesome, Google Fonts, reCAPTCHA, and more.
Maps
Google Maps
Fonts
Font Awesome, Google Fonts
Security
reCAPTCHA
Programming Languages
PHP
CMS
WordPress
Web Standards
Twitter Cards, RSS
Traffic & Audience
superscapes.net receives approximately 1.4K monthly visitors and ranks #10,044,838 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:43 on the site.
The majority of superscapes.net's traffic comes from .
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