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surveygizmo.com
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surveygizmo.com

23 technologies
VerifiedVisit1.1M/mo$20M13623 Tech
Deep Dive

SurveyGizmo: The Unsexy Giant You Overlook

Why 1M+ monthly visits hide a 2.1-star reality check for SaaS founders

SurveyGizmo, now Alchemer, is the 800-pound gorilla of survey tools that nobody talks about—but everyone uses. With 1M+ monthly visits and $19.7M in revenue, it's a revenue machine that's quietly dominating a market obsessed with hype.

1.06M
monthly visits
$19.7M
annual revenue
64%
direct traffic
2.1/5
trustpilot rating

"They built a $19M empire on 'boring' surveys—while flashier competitors chase unicorn valuations."

The Silent Majority

64% direct traffic screams brand loyalty, not discovery. These aren't new users—they're existing customers logging in daily. The 2.1-star Trustpilot rating from 11 reviews suggests a chasm between enterprise stickiness and SMB frustration. For founders, this is the classic 'enterprise pays, SMB suffers' playbook.

The SEO Ghost

Only 8% organic search traffic is shocking for a tool with 1.5M backlinks. Their top keyword is literally their domain name (90 searches/month). This isn't SEO—it's brand recall. They've accidentally built a moat of direct traffic while competitors fight for scraps in 'survey software' search results.

The tech stack tells a story of pragmatic evolution: jQuery and Bootstrap (old but stable) mixed with modern Vite and Tailwind. They're not rebuilding the wheel—they're patching a proven machine. With only 136 employees for $19.7M revenue, that's $145K revenue per employee—leaner than most SaaS startups dream of.

  • The 'therapy dog' keyword appearing in their top 5 is either a bizarre SEO edge case or a sign of brand confusion
  • 1.5M backlinks but minimal organic traffic suggests they've been around since SEO's wild west days
  • Gizmo login (4,740 searches) vs surveygizmo.com (90 searches) shows users care about access, not brand
No flashy AI features
Relentless focus on core survey functionality
No viral growth loops
Enterprise-grade reliability (implied by direct traffic)
No cult-like community
Profitability without VC pressure
No 'disruptive' branding
Product-market fit that predates the current SaaS hype cycle

The Unsexy Truth

SurveyGizmo proves you don't need to be loved—you need to be used. Daily. Reliably. Profitably.

What tech stack does Surveygizmo use?

42 detected
Error Tracking1
Programming Languages1
Privacy & Consent1
Scheduling1
Web Standards2
Build Tools1
UI Libraries1
JavaScript Libraries3
Tracking & Analytics19
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
L
LinkedIn Insight Tag
M
Microsoft Clarity
R
Reddit Pixel
M
Microsoft Ads (Bing)
G
Google Tag Manager
L
LinkedIn Insight Tag
R
Reddit
A
Analytics Service
F
Facebook Pixel
B
Bing
G
Google Analytics
T
Tracking Service
L
LinkedIn
M
Microsoft Clarity
F
Facebook
G
Google AdSense

How much traffic does Surveygizmo get?

Traffic & Engagement

625.3K
Monthly Visits
-21.7%
2.5
Pages/Visit
4:04
Avg. Duration
65%
Bounce Rate
Monthly Traffic Trend-21%
791.6K
Oct 2025
Oct
798.2K
Nov 2025
Nov
625.3K
Dec 2025
Dec

Rankings

#72,362
Global Rank
#25,126
United States Rank
Computer Software and Development
Category

Backlinks & Authority

1.5M
Backlinks
22.8K
Ref. Domains
31
Authority Score
Low
Penalty Risk
Backlinks Trend+3%
1.5M
Jul 2025
Jul
1.5M
Aug 2025
Aug
1.5M
Sep 2025
Sep
1.5M
Oct 2025
Oct
1.5M
Nov 2025
Nov
1.5M
Dec 2025
Dec

Search Traffic

Organic
437

Top Organic Keywords

#11gizmo login
6,600 vol65.4%
#2surveygizmo
480 vol9.2%
#2survey gizmo
480 vol9.2%
#10gizmo log in
480 vol7.7%
#2surveygizmo survey
210 vol3.8%

Where is Surveygizmo's audience located?

🇺🇸United States61.5%
🇮🇳India7.8%
🇬🇧United Kingdom3.5%
🇫🇷France2.9%
🇪🇸Spain1.9%

Who competes with Surveygizmo?

Device Distribution

Desktop35.0%
Mobile65.0%

What keywords does Surveygizmo rank for?

5 keywords
1surveygizmo.com90 vol
2gizmo login4.7K vol
3survey gizmo170 vol
4therapy dog2.1K vol$1.65
5gizmo log in1.2K vol

How is Surveygizmo's SEO?

Open Graph Image

OG Image preview
og:image

https://www.alchemer.com/wp-content/uploads/2024/08/shareimg.png

Meta Tags

title41 chars

Alchemer | Online Survey Software & Tools

description116 chars

Alchemer is transforming insights into action with powerful customer experience management & online survey software.

og:title

Enterprise Online Survey Software & Tools

og:description

Products Close Products Open Products Products Survey Industry leader in flexibility and ease of use Digital Collect real-time digital feedback from your

languageEN-US

H1 Tags

h1You Don’t Need Another Survey Tool. You Need a Feedback Machine.

Schema Types

Unknown

Who works at Surveygizmo?

Loading leads...

What do customers think of Surveygizmo?

SurveyGizmo

SurveyGizmo

2.1
11 reviews

Categories

Software Company#undefinedSoftware Vendor#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
Pearl East Circle 4888
Boulder, US

Reviews (11)

Filter by rating:
kyermun Yamtal
6/21/2023
🇳🇬 Nigeria1 reviewsOrganicUnverified
Experience date: 6/19/2023
I got exactly what I ordered and it was…

I got exactly what I ordered and it was delivered in less than 5 days

Barbara
1/3/2023
🇺🇸 United States9 reviewsOrganicUnverified
Experience date: 11/21/2022
Migrated from survey monkey to survey gizmo

I migrated to this from survey monkey because it had more options. Support is very solid, highly recommend this software for surveys!

Greg K.
9/21/2021
🇺🇸 United States5 reviewsOrganicUnverified
SurveyGizmo (now Alchemer) is robust and cost-effective

SurveyGizmo is now known as Alchemer. When I investigated which web survey platform to adopt for my business, I completed a top-to-bottom review of 17 different suppliers. I was looking for a platform that could accommodate cross-tabs, image heat maps, video dial testing, time limits on questions, and conjoint (discrete choice) built in. I was able to find only 4 suppliers that could meet all of those needs; and Alchemer was by far the least expensive solution, at $1,800 for a Full Access license, and a practically unrestricted limit on respondents, and a generous 10,000 e-mail invitations (on the platform) per month. Other companies like Decipher, QuestionPro, and Qualtrics would have ended up costing me about 3X more per year.

Ben Friman
3/23/2017
🇬🇧 United Kingdom22 reviewsTrustpilot
Excellent tool

I can't believe that surveygizmo.com has no Trustpilot reviews yet! It's a modern-looking online survey designer/manager. It was very easy to use first time without need to lookup anything. Just intuitive. There is a basic free version (good enough for me) and paid plans to get more features.

Jennifer Anderson
4/30/2022
🇺🇸 United States1 reviewsOrganicUnverified
Pretty Good Tool

SurveyGizmo is a pretty good survey platform for those on a budget. It is much better than survey monkey, and closer to an enterprise tool than a surveymonkey.

Frequently Asked Questions about Surveygizmo

What is Surveygizmo's Revenue?
Surveygizmo generates approximately $20M in annual revenue. With 136 employees, that's $145,000 per employee.
What does Surveygizmo do?
Alchemer is transforming insights into action with powerful customer experience management & online survey software.
How fast is Surveygizmo growing?
Surveygizmo has declined by 21.7% in the last 6 months according to traffic data.
How do people interact with Surveygizmo?
When visiting Surveygizmo, visitors view an average of 2.5 pages per visit, and spend around 4:04 on the site, and the bounce rate is 65.3%.
How do people find Surveygizmo?
624.8K people (100%) visit Surveygizmo directly. 437 (0%) find them through organic search.
Who uses Surveygizmo?
Surveygizmo's top market is United States with 384.7K visitors (61.5%). India is 2nd with 48.8K (7.8%). United Kingdom is 3rd with 22.1K (3.5%).
What technologies does Surveygizmo use?
Surveygizmo uses 23 technologies across their website including Fonts, Error Tracking, Programming Languages. Key technologies include Font Awesome, Sentry, PHP.
Who are Surveygizmo's competitors?
Surveygizmo's main competitors include Prezi, Qualtrics, Foxit Software, Handwrytten, SurveySparrow. These companies operate in similar markets and compete for the same customer base.
What do customers think of Surveygizmo?
Surveygizmo has a Trustpilot score of 2.1 out of 5 (2 stars) based on 11 customer reviews.

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How to contact Surveygizmo?

What are Surveygizmo's key pages?

Export surveygizmo.com Data

Download the complete tech stack, analytics, leads, and company data for surveygizmo.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

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About surveygizmo.com

Alchemer is transforming insights into action with powerful customer experience management & online survey software.

Company Overview

surveygizmo.com
Website
computers_electronics_and_technology
Industry
#53,745
Global Rank
1.1M
Monthly Visitors
23
Technologies

Contact surveygizmo.com

Technology Stack

surveygizmo.com uses 23 technologies across their website including Font Awesome, Sentry, PHP, and more.

Fonts

Font Awesome

Error Tracking

Sentry

Programming Languages

PHP

CMS

WordPress

Privacy & Consent

Cookiebot

Advertising

Microsoft Ads, LinkedIn Insight Tag, Facebook Pixel

Traffic & Audience

1.1M
Monthly Visits
44%
Bounce Rate
2.4
Pages/Visit
1:29
Avg. Duration

surveygizmo.com receives approximately 1.1M monthly visitors and ranks #53,745 globally. The website has a bounce rate of 44% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 1:29 on the site.

The majority of surveygizmo.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is surveygizmo.com?
Alchemer is transforming insights into action with powerful customer experience management & online survey software.
How much does surveygizmo.com cost?
You can view surveygizmo.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does surveygizmo.com use?
surveygizmo.com uses 23 technologies including Font Awesome, Sentry, and 17 more. View the full tech stack analysis above.
How do I contact surveygizmo.com?
You can contact surveygizmo.com through their contact page.
What are surveygizmo.com's social media accounts?
surveygizmo.com is active on twitter, youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
Is surveygizmo.com hiring?
Check surveygizmo.com's careers page for current job openings and opportunities.
How popular is surveygizmo.com?
surveygizmo.com receives approximately 1.1M monthly visitors and ranks #53,745 globally. Traffic is declining by 14.2% month-over-month.

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This page provides publicly available information about surveygizmo.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit surveygizmo.com directly at https://surveygizmo.com.