swell.com
Get leads like Swell — and thousands more
Build targeted lists by tech stack, traffic, and more
S'well: The $14M Bottle Built on Boring
How turning mundane containers into status symbols created a lifestyle empire
S'well didn't just sell water bottles—they sold identity. By transforming the most utilitarian object in your bag into a fashion accessory, they built a $14.6M revenue business on the simple premise that your containers should be as unique as you are.
"They turned a commodity into a canvas—proving that even the most mundane products can command premium pricing through design-first thinking."
The Viral Origin Story
S'well's rise coincided perfectly with the Instagram aesthetic revolution. While competitors focused on insulation specs, S'well obsessed over patterns, colors, and textures that would pop in social feeds. Their 107 employees generated $14.6M in revenue—remarkable efficiency for a lifestyle brand that essentially invented the premium reusable bottle category.
The Identity Play
With 'swell' generating 61,280 monthly searches—dwarfing 'swell bottle' at 1,480—they've become the Kleenex of hydration. But here's the insight: 52% of traffic is direct. That's not just brand recognition; that's habit formation. People don't search for 'water bottle'—they search for 'S'well.'
The tech stack reveals a pragmatic approach: jQuery and Tailwind CSS for speed, Google Analytics for measurement, and a PWA for mobile-first shopping. This isn't a venture-scale tech company—it's a commerce company that happens to use technology efficiently. Their $23.4M in funding was deployed against inventory and design, not R&D.
- Design-first product philosophy that sacrificed nothing for function
- Masterful social media integration across TikTok, Instagram, and YouTube
- Direct-to-consumer model that captured 52% of traffic without paid acquisition
- Strategic partnerships (like their craftpip.com email) that suggest wholesale expansion
The Unsexy Truth About Billion-Dollar Ideas
S'well proves that in a world obsessed with disruption, sometimes the most valuable innovation is simply making something boring beautiful.
What tech stack does Swell use?
How much traffic does Swell get?
Traffic & Engagement
Traffic Sources
Where is Swell's audience located?
What keywords does Swell rank for?
5 keywordsHow is Swell's SEO?
Open Graph Image
http://www.swell.com/cdn/shop/files/Swell_Logo_512px_8261f479-eeb7-4ebd-9c98-2a2ef94ad3a3.png?v=1749067511&width=2048
Meta Tags
Stainless Steel Water Bottles, Food Containers & More
It all started with a simple idea: your containers are essential. But boring? No way. We turn every moment into an opportunity for self-expression with a full assortment of expertly designed containers that never sacrifice function for style–because you deserve a S’well as joyful and unique as you are.
H1 Tags
Schema Types
What is Swell's revenue?
Who works at Swell?
Loading leads...
What do customers think of Swell?
SWELL
Categories
Activity & Engagement
Contact Information
Reviews (14)
Excellent service
Excellent service. Professional and polite. Would recommend
Excellent product and service
Excellent product and service
One stop shop for surf and skate clothes!
great clothes, good specials if you type 'swell discounts' in google too.
Fast Ordering with Great Product Choice
I recently (May 2015) placed an order with Swell.com and found them to be very efficient. My order (several tshirts, board shorts, sandals) we're dispatched within 36 hours and sent via DHL. All products were as described and the correct size. Just got to pay attention to differences in US vs UK sidings. I had no need to return any items, so I can't vouch for the returns process or customer support. Still, I wouldn't hesitate in ordering from them again.
Dope bottles
Dope bottles. Over priced. Tyler.
Frequently Asked Questions about Swell
What is Swell's Revenue?
What does Swell do?
How fast is Swell growing?
What technologies does Swell use?
Who are Swell's competitors?
What do customers think of Swell?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Swell?
Contact Information
Export swell.com Data
Download the complete tech stack, analytics, leads, and company data for swell.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About swell.com
It all started with a simple idea: your containers are essential. But boring? No way. We turn every moment into an opportunity for self-expression with a full assortment of expertly designed containers that never sacrifice function for style–because you deserve a S’well as joyful and unique as you are.
Company Overview
swell.com Social Media
Contact swell.com
Email Addresses
Phone Numbers
Technology Stack
swell.com uses 24 technologies across their website including Google Fonts, hCaptcha, HSTS, Bunny CDN, cdnjs, and more.
Fonts
Google Fonts
Security
hCaptcha, HSTS, reCAPTCHA
CDN
Bunny CDN, cdnjs, jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Advertising
TikTok Pixel, Facebook Pixel
Customer Support
Zendesk
Traffic & Audience
swell.com receives approximately 209.2K monthly visitors and ranks #170,931 globally. The website has a bounce rate of 35% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 1:58 on the site.
The majority of swell.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is swell.com?
What technologies does swell.com use?
How do I contact swell.com?
What are swell.com's social media accounts?
Is swell.com hiring?
How popular is swell.com?
Related Searches
This page provides publicly available information about swell.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit swell.com directly at https://swell.com.