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Swiftly: The Silent Giant of Grocery Tech
How a $36M revenue platform quietly powers 15,000+ stores for PepsiCo and Red Bull
While everyone chases consumer apps, Swiftly is building the invisible infrastructure that powers in-store sales for the grocery industry's biggest players. They're not flashy—they're foundational.
"Swiftly isn't selling software—they're selling velocity. Every product scan, every shelf placement, every ad dollar is tracked and optimized in real-time."
The Two-Sided Lock-In
Swiftly's genius is its dual-market capture. On one side: retailers like Target, Sheetz, and Save A Lot hungry for digital revenue. On the other: brands like PepsiCo and Red Bull desperate for closed-loop attribution. Once both are embedded, switching costs become astronomical. This isn't SaaS—it's infrastructure.
The Data Flywheel
With 67% direct traffic and only 20% organic search, Swiftly's customers aren't discovering them—they're actively seeking them out. The platform's value compounds: more retailers bring more brands, which generates more data, which improves targeting, which attracts more retailers. This is how you build a moat that competitors can't cross with marketing spend.
The 213 employees generating $36.6M in revenue translates to $172K per employee—exceptional efficiency for a B2B platform. Compare this to typical SaaS metrics, and you see a team that's lean, focused, and likely product-led. They're not burning cash on growth; they're engineering it.
- Closed-loop attribution is their killer feature—brands see actual in-store lift from digital campaigns
- Integration with 15,000+ locations creates immediate scale for new brand clients
- Retailer-first positioning: they grow digital revenue for stores, not just sell ads
The Unsexy Infrastructure Play
While startups chase AI wrappers, Swiftly is quietly owning the $1.2T grocery market's digital transformation. That's how you build a $266M-funded company without being a household name.
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Swiftly - Growth Platform for Grocers, Sales Lift for Brands
PepsiCo, Red Bull, and Kraft Heinz trust Swiftly to drive in-store sales across 15,000+ grocery locations—including Target, Sheetz, and Save A Lot. Our platform helps retailers grow digital revenue and gives brands closed-loop ad tools to boost product velocity.
Growth Platform for Grocers, Sales Lift for Brands
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About swiftly.com
PepsiCo, Red Bull, and Kraft Heinz trust Swiftly to drive in-store sales across 15,000+ grocery locations—including Target, Sheetz, and Save A Lot. Our platform helps retailers grow digital revenue and gives brands closed-loop ad tools to boost product velocity.
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Technology Stack
swiftly.com uses 24 technologies across their website including Font Awesome, Google Fonts, HSTS, Ghost, and more.
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Font Awesome, Google Fonts
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HSTS
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Ghost
CDN
jsDelivr
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Amazon S3, Amazon Web Services, AWS CloudFront, Cloudflare
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HubSpot
Traffic & Audience
swiftly.com receives approximately 21.9K monthly visitors and ranks #934,970 globally. The website has a bounce rate of 36% with visitors viewing an average of 4.6 pages per visit. Users spend an average of 4:16 on the site.
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