tarkett.com
Get leads like Tarkett — and thousands more
Build targeted lists by tech stack, traffic, and more
Tarkett: The 120-Year-Old Floor Giant
How a legacy flooring manufacturer is navigating the digital age.
Tarkett isn't just selling floors; they are selling the foundation of the spaces where we live and work. With over a century of history and nearly 7,000 employees, they face the classic challenge of modernizing a legacy B2B giant for a digital-first world.
"With a 1.9/5 Trustpilot rating, Tarkett proves that in the digital age, even industrial giants can't hide from poor customer experience."
The Identity Crisis
Tarkett.com UK presents a confusing entry point. The primary H1 tag is 'Choose your website,' indicating a fragmented global architecture rather than a unified brand destination. This suggests a decentralized strategy where regional autonomy often trumps cohesive user experience, forcing visitors to self-navigate complex hierarchies.
Traffic Dynamics
Despite a modest monthly visit count of ~168,000, Tarkett commands a dominant 61% organic search share. This is the hallmark of a strong brand: people search for 'Tarkett' specifically. However, the reliance on direct traffic (31%) suggests a loyal base of contractors and specifiers returning to the site, rather than new user acquisition through content or advertising.
The technical stack reveals a modernization effort layered over legacy systems. They utilize HubSpot for CRM, AWS CloudFront for delivery, and OneTrust for privacy compliance. Yet, the presence of Matomo alongside Google Tag Manager suggests a European privacy-first approach clashing with standard US-centric tracking. It's a stack built for compliance first, user experience second.
- The 'Logistics Tarkett' keyword volume (700/mo) highlights a B2B audience obsessed with supply chain, not just design.
- Specific SKUs like 'tarkett 600921019' drive 600 monthly searches, proving the site serves as a critical technical catalog for contractors.
- The lack of structured data (N/A in the report) is a missed SEO opportunity for a site ranking #208k globally.
The Sleeping Giant
Tarkett has the brand equity and infrastructure, but the digital experience lags behind its physical products. For investors and founders, this represents a classic opportunity: a legacy asset ripe for a UX overhaul and digital consolidation.
What tech stack does Tarkett use?
How much traffic does Tarkett get?
Traffic & Engagement
Traffic Sources
Where is Tarkett's audience located?
What keywords does Tarkett rank for?
5 keywordsHow is Tarkett's SEO?
Meta Tags
Commercial and residential Flooring solutions in the United Kingdom
Explore Tarkett floors for commercial and residential applications, find a Sales contact or order samples: Wood, Vinyl Floors, Linoleum, Luxury Vinyl Tiles and more.
H1 Tags
What is Tarkett's revenue?
Who works at Tarkett?
Loading leads...
What do customers think of Tarkett?
Tarkett
Categories
Activity & Engagement
Contact Information
Reviews (13)
Pesimo servicio
Pesimo servicio, horas llamando a sus telefonos sin respuesta, no contestan a los emails, una pena.... Era una empresa que antes trabajaba muy bien con sus comerciantes, pero ha caido en picado cada año, ya dejo de comprarles mas material y desde luego no se lo recomiendo a nadie
Usel kvalitet
Usel kvalitet. Golvet tål varken legobitar eller hundtassar. Tunt lack. Slits av ett linfrö som fastnat under dammsugaren. Ser ut som ettbrädgolv. Fult.
Köp inte golv från tarkett
Köp inte golv från tarkett! Vi köpte ett av de dyrare golven och lade in det helt enligt anvisningarna. Golvet hade direkt skador på flera av brädorna och nu efter ca ett år är det mer slitet än vårt gamla golv från Kährs som vi hade i 10 år. Tarkett har vägrat att godta reklamationen och agerat allt annat än kundvänligt.
Tarkett = skräpföretag!
Tarkett = skräpföretag! Kan bara hålla med alla andra - Tarkett är ett riktigt skräpföretag som vägrar ta ansvar för sina kvalitetsbrister. Vi la in 100 kvm vinylgolv mha duktiga snickare som exakt följde Tarketts anvisningar. Golvet visade sig vara alldeles vågigt men Tarkett tar inget som helst ansvar för detta utan friskriver sig helt. Köp aldrig golv från Tarkett!!
Tyvärr behöver jag också varna för att…
Tyvärr behöver jag också varna för att köpa Tarkett golv. Det ser ut att de har stora problem med deras kvalité även bland de dyraste golv de säljer. Finns det någon överhuvudtaget som har fått genom sin reklamation? Vi har också råkat ut för att golvet både repar sig och flagnar bara efter några månader och det se inte ut att Tarkett vill ta ansvar för deras kvalitetsbrister.
Frequently Asked Questions about Tarkett
What is Tarkett's Revenue?
What does Tarkett do?
How fast is Tarkett growing?
What technologies does Tarkett use?
Who are Tarkett's competitors?
What do customers think of Tarkett?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Tarkett?
Contact Information
Export tarkett.com Data
Download the complete tech stack, analytics, leads, and company data for tarkett.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About tarkett.com
Explore Tarkett floors for commercial and residential applications, find a Sales contact or order samples: Wood, Vinyl Floors, Linoleum, Luxury Vinyl Tiles and more.
Company Overview
tarkett.com Social Media
Contact tarkett.com
Phone Numbers
Technology Stack
tarkett.com uses 12 technologies across their website including PHP, Amazon Web Services, AWS CloudFront, OneTrust, and more.
Programming Languages
PHP
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Privacy & Consent
OneTrust
Marketing Automation
HubSpot
Advertising
LinkedIn Insight Tag, Facebook Pixel
Analytics & Marketing
Matomo, Google Tag Manager
Traffic & Audience
tarkett.com receives approximately 168.7K monthly visitors and ranks #208,156 globally. The website has a bounce rate of 37% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 1:41 on the site.
The majority of tarkett.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is tarkett.com?
What technologies does tarkett.com use?
What are tarkett.com's social media accounts?
Is tarkett.com hiring?
How popular is tarkett.com?
Related Searches
This page provides publicly available information about tarkett.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit tarkett.com directly at https://tarkett.com.