9:41
tawk.to
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tawk.to

25 technologies
VerifiedGrowingVisit7.3M/mo$23M14225 Tech9 Leads
Deep Dive

The 100% Free Chat Giant

How tawk.to built a $22M revenue engine with zero VC funding

In a SaaS landscape dominated by tiered pricing and freemium walls, tawk.to operates on a radical premise: live chat software should be completely free. This isn't a limited trial—it's a permanent, revenue-generating business model that defies conventional wisdom.

7.3M
monthly visits
#7,476
global rank
71%
direct traffic
$22.6M
annual revenue

"They monetize support, not the software—turning customer service into a revenue stream rather than a cost center."

The Zero-CAC Growth Engine

With 71% direct traffic (5.2M monthly visits), tawk.to has achieved what every SaaS founder dreams of: organic dominance. Their traffic profile suggests a product that sells itself through word-of-mouth and utility, not paid acquisition. The 12% organic search traffic is surprisingly low for their scale, indicating they've built a brand that people type directly into browsers.

Revenue Without Venture Capital

At $22.6M revenue with just 142 employees, tawk.to achieves an impressive $159K revenue per employee. More remarkably, they've done this with zero disclosed funding. This is a bootstrapped mindset at scale—profitable, capital-efficient, and growing through product-market fit rather than burn-rate.

Their tech stack reveals a pragmatic approach: jQuery, Bootstrap, and jQuery Mobile suggest a product built for broad compatibility rather than cutting-edge frameworks. They prioritize reliability over novelty, supporting browsers from 2010 to today. This isn't a product for early adopters—it's for the long tail of small businesses that need tools that just work.

  • 100% free model creates massive adoption barrier for competitors
  • Direct traffic dominance signals strong brand recall and user loyalty
  • Revenue per employee rivals premium SaaS despite free pricing
  • Trustpilot rating of 2.5/5 suggests scaling challenges in customer support
No enterprise features (SSO, advanced security, compliance)
Unlimited agents and chats on free tier
Limited customization compared to paid competitors
Customizable widgets and mobile apps
Support quality concerns (2.5/5 Trustpilot rating)
Monetizes through optional paid services (hiring, virtual assistants)

The Freemium Paradox Mastered

tawk.to proves that 'free' can be a sustainable business model when you monetize adjacent services, not the core product. Their success challenges every SaaS founder to reconsider their pricing strategy.

What tech stack does Tawk use?

42 detected
Security1
Programming Languages1
Cloud & Hosting1
Customer Support2
Analytics & Marketing2
Web Standards1
Frontend Frameworks1
Tracking & Analytics17
F
Facebook Pixel
L
LinkedIn Insight Tag
G
Google Tag Manager
H
Heap
T
Twitter Pixel
G
Google APIs
G
Google Ads
C
Cloudflare Insights
F
Facebook Pixel
G
Google Tag Manager
L
LinkedIn Insight Tag
A
Analytics Service
G
Google Static
L
LinkedIn
T
Twitter Ads
F
Facebook
T
Twitter/X

How much traffic does Tawk get?

Traffic & Engagement

7.3M
Monthly Visits
4.5
Pages/Visit
4:16
Avg. Duration
44%
Bounce Rate
Monthly Traffic Trend-0%
7.4M
Oct 2025
Oct
6.8M
Nov 2025
Nov
7.3M
Dec 2025
Dec

Traffic Sources

Search
12%
Direct
71%
Social
1%
Referrals
16%
Email
0%
Paid
0%

Where is Tawk's audience located?

🌍19.2%
🌍10.9%
🌍10.4%
🌍5.1%
🌍4.9%

What keywords does Tawk rank for?

5 keywords
1tawk to27.1K vol$1.18
2tawk14.6K vol$0.78
3twak.to4.3K vol
4tawkto3.7K vol$2.22
5tawk.to4.0K vol

How is Tawk's SEO?

Open Graph Image

OG Image preview
og:image

https://www.tawk.to/wp-content/uploads/2018/06/feature-image-blog.jpg

Meta Tags

title58 chars

tawk.to – "100% FREE live chat software for your website!"

description127 chars

www.tawk.to is 100% Free Live Chat Software to monitor and chat with visitors on your website or from a free customizable page.

og:title

100% FREE Live Chat Software, Ticketing & Knowledge Base! - www.tawk.to

og:description

tawk.to is 100% free live chat software to monitor and chat with visitors on your website or from a free customizable page.

languageEN-US

H1 Tags

h1How millions of companies help chat with service inform wow educate reply to delight sell to empower billions of customers.​
h1How millionsof companies help chat with service inform wow educate reply to delight sell to empower billions of customers.​

Who works at Tawk?

Loading leads...

What do customers think of Tawk?

tawk.to

tawk.to

2.5
102 reviews
✓ Claimed

Categories

Electronics & Technology#undefined

Activity & Engagement

Reply Rate
9.090909090909092%
Avg. Reply Time
7.0 days
Claimed Date
11/18/2020

Contact Information

Address:
187 East Warm Springs Rd, SB298
Las Vegas, NV, US

Reviews (20)

Filter by rating:
Kelvin B.
12/23/2025
🇺🇸 United States4 reviewsOrganicUnverified
Experience date: 12/20/2025
Exceptional Service / Support

Angelo of Tawk.to went out of his way to make sure that all my questions (and reservations) were answered. His Chat services are exactly what my new company needs and have provided. Be sure to check out their additional services, too. As for the haters with bad reviews, get a life. Tawk.to is a wonderful, FREE service with an exceptional support function. Very hard to beat that! Highly recommend!

Amr SaeedVerified
8/15/2025
🇰🇿 Kz12 reviewsOrganicUnverified
Experience date: 8/15/2025
I Liked them

I haven’t tried the service yet, but I’m about to. From what I’ve seen, they’re improving rapidly, and their free version is surprisingly powerful, more than enough to run an eCommerce website.

Anisur Rahamon Anisur
6/21/2025
🇧🇩 Bangladesh2 reviewsOrganicUnverified
Experience date: 6/22/2025
أنا مثل أخيك.

أنا مثل أخيك.

Sharanabasava Sharanabasava
6/13/2025
🇮🇳 India1 reviewsOrganicUnverified
Experience date: 6/13/2025
Delhi game in the match not amount…

Delhi game in the match not amount please madam checking

蔡克文
3/27/2025
🇫🇷 France6 reviewsOrganicUnverified
Experience date: 3/4/2025
This is the best company ever

This is the best company ever. It has all features other scammers such as TIDIO have, and its free. Dashboard is great, everything is awesome! So glad I've discovered this gem God bless you guys!

Frequently Asked Questions about Tawk

What is Tawk's Revenue?
Tawk generates approximately $23M in annual revenue. With 142 employees, that's $159,500 per employee.
What does Tawk do?
www.tawk.to is 100% Free Live Chat Software to monitor and chat with visitors on your website or from a free customizable page.
How fast is Tawk growing?
Tawk employee count has changed by -5% year over year.
What technologies does Tawk use?
Tawk uses 25 technologies across their website including Video, Fonts, Security. Key technologies include YouTube Embed, Font Awesome, Google Fonts, HSTS.
Who are Tawk's competitors?
Tawk's main competitors include Tidio, Intercom, Crisp, Zendesk, JivoChat. These companies operate in similar markets and compete for the same customer base.
What do customers think of Tawk?
Tawk has a Trustpilot score of 2.5 out of 5 (2 stars) based on 102 customer reviews.

Export Data

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How to contact Tawk?

Export tawk.to Data

Download the complete tech stack, analytics, leads, and company data for tawk.to in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About tawk.to

www.tawk.to is 100% Free Live Chat Software to monitor and chat with visitors on your website or from a free customizable page.

Company Overview

tawk.to
Website
computers_electronics_and_technology
Industry
#7,476
Global Rank
7.3M
Monthly Visitors
25
Technologies
9+
Employees

Contact tawk.to

Technology Stack

tawk.to uses 25 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, HSTS, and more.

Video

YouTube Embed

Fonts

Font Awesome, Google Fonts

Security

HSTS

Programming Languages

PHP

CMS

WordPress

Cloud & Hosting

Cloudflare

Traffic & Audience

7.3M
Monthly Visits
44%
Bounce Rate
4.5
Pages/Visit
4:16
Avg. Duration

tawk.to receives approximately 7.3M monthly visitors and ranks #7,476 globally. The website has a bounce rate of 44% with visitors viewing an average of 4.5 pages per visit. Users spend an average of 4:16 on the site.

The majority of tawk.to's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is tawk.to?
www.tawk.to is 100% Free Live Chat Software to monitor and chat with visitors on your website or from a free customizable page.
What technologies does tawk.to use?
tawk.to uses 25 technologies including YouTube Embed, Font Awesome, Google Fonts, and 19 more. View the full tech stack analysis above.
How do I contact tawk.to?
You can contact tawk.to through their contact page.
What are tawk.to's social media accounts?
tawk.to is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is tawk.to hiring?
Check tawk.to's careers page for current job openings and opportunities. The company has 9+ known employees.
How popular is tawk.to?
tawk.to receives approximately 7.3M monthly visitors and ranks #7,476 globally. Traffic is growing by 7.6% month-over-month.

Related Searches

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This page provides publicly available information about tawk.to. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit tawk.to directly at https://tawk.to.