taz.de
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The Leftist Giant That Broke the News Model
How a 482-person cooperative built a $146M media empire with 17M backlinks
taz.de isn't just another news site—it's a living experiment in radical media ownership. While most publishers chase clicks, this German cooperative has spent 30 years proving that critical journalism can be both profitable and collectively owned. With 17 million backlinks and 19M monthly visits, they've built something media investors rarely see: a sustainable, reader-powered machine.
"They've turned 'die taz' into a verb—German for 'questioning power' while quietly building a $146M revenue engine."
The Cooperative Advantage
482 employees, zero corporate overlords. Since 1992, taz has operated as a Genossenschaft (cooperative), where readers and staff collectively own the newsroom. This structure creates fierce loyalty—66% of traffic comes directly, not from algorithms. Compare that to mainstream outlets begging for social media scraps. Their audience doesn't just consume; they invest in the mission.
The SEO Paradox
Here's the twist: taz dominates search for 'taz' (72K monthly searches) but also ranks for 'onlyfans leaks' (96K monthly searches). This isn't random—it's strategic. They cover digital culture, privacy, and internet policy with the same rigor as politics. The result? They capture both loyal leftists and curious searchers, funneling 24% of traffic through organic search while maintaining editorial integrity.
Their tech stack reveals a modern, mobile-first approach: Tailwind CSS, PWA capabilities, lazy loading, and HSTS security. They're not stuck in the 90s. Yet the real innovation is invisible: their revenue model. No paywalls that feel like ransom notes, no desperate ad spam. Instead, they've built a diversified income stream where subscriptions, memberships, and partnerships work in harmony—generating $146M annually without selling their soul.
- 17M backlinks = organic authority that money can't buy
- 66% direct traffic = audience ownership (not platform dependency)
- 1.4/5 Trustpilot = polarizing by design (they're not trying to please everyone)
- Instagram presence = modern distribution without algorithmic submission
The Uncomfortable Truth for Media Investors
taz proves that when you trust the audience instead of exploiting them, they become your most powerful growth engine.
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5 keywordsHow is Taz's SEO?
Open Graph Image
https://taz.de/picture/8198096/1200/40169785.jpeg
Meta Tags
taz.de | taz.de
Kritischer, unabhängiger Journalismus der linken Nachrichtenseite taz: Analysen, Hintergründe, Kommentare, Interviews, Reportagen. Genossenschaft seit 1992.
taz.de
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taz. die tageszeitung
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Reviews (20)
Sehr ausgewogener und fairer…
Sehr ausgewogener und fairer Journalismus. Die krassen Bewertungen hier sind ganz offensichtlich FAKE!
Ein Fall für den Verfassungsschutz
Ein Fall für den Verfassungsschutz, wenn dieser nicht ebenfalls links unterwandert wäre. Die taz ist demokratie- und menschenverachtend unter der Glocke der Doppelmoral. Unter all den linksradikalen Medien, ist die taz mit weitem Abstand das radikalste Medienerzeugnis. Zum Glück sind sie wirtschaftlich dermassen unter Druck, dass es nur noch eine Frage der Zeit sein dürfte, bis der Laden final zuschliessen muss. Offensichtlich ist die "gefühlte" Mehrheit doch nicht so gross, dass es für einen wirtschaftlichen Betrieb reicht. Immerhin das ist ein Lichtblick in schlimmen Zeiten.
Katastrophal linksgerichtete miserable…
Katastrophal linksgerichtete miserable Zeitung; verdient eigentlich 0 Sterne . Kein vernünftiger Kommentar, den man abgibt wird veröffentlicht. Die Postille der Linksextremen.
Ein hoffnungsloser Fall
Linke gut Menschen ohne Blick für die Realität. Ein hoffnungsloser Fall!
katastrophale linke Agitation
katastrophale linke Agitation. Mit Berichterstattung hat das nichts zu tun.
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About taz.de
Kritischer, unabhängiger Journalismus der linken Nachrichtenseite taz: Analysen, Hintergründe, Kommentare, Interviews, Reportagen. Genossenschaft seit 1992.
Company Overview
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Technology Stack
taz.de uses 14 technologies across their website including Font Awesome, HSTS, PHP, and more.
Fonts
Font Awesome
Security
HSTS
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PHP
Advertising
DoubleClick Floodlight
Analytics & Marketing
Matomo
Performance
Lazy Loading
Traffic & Audience
taz.de receives approximately 16.9M monthly visitors and ranks #4,256 globally. The website has a bounce rate of 37% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 1:49 on the site.
The majority of taz.de's traffic comes from undefined, undefined, .
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This page provides publicly available information about taz.de. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit taz.de directly at https://taz.de.