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Tes: The $600M Titan of Teachers
How a 20-year-old edtech giant dominates the global education market despite a 2.1/5 Trustpilot rating.
While Silicon Valley chases AI hype, Tes has quietly built a $606M empire by solving the unsexy, daily grind of teaching. They aren't just selling software; they are the operating system for 2.6 million educators worldwide.
"Tes didn't win by being the flashiest tool; they won by being the utility belt teachers couldn't live without."
The Network Effect of Resources
Tes controls the marketplace for lesson plans. With 'tes resources' generating over 2,100 monthly searches and millions of documents hosted, they've created a flywheel where teachers upload content to gain status, which attracts more teachers to download it. This data gravity makes their job board ('tes jobs') infinitely more valuable than standalone competitors.
The Traffic Paradox
Here is the data anomaly: despite a 2.1/5 Trustpilot score and only 74 reviews, Tes commands 3.3M monthly visits. This suggests a 'captive audience' dynamic. Schools mandate their software, and teachers rely on their resources. The low rating likely reflects friction in their SaaS products (like Provision Map), not the core job/resource utility. For founders, this proves that B2B stickiness can survive poor consumer sentiment.
The company's tech stack reveals a mature, enterprise-grade architecture. They run on Drupal for content management, utilize Tailwind and Bootstrap for UI consistency, and rely on New Relic for performance monitoring. This isn't a startup MVP; it's a legacy platform modernizing itself, evidenced by the use of jQuery alongside newer frameworks.
- Dominant SEO Moat: Ranks #1 for 'tes' (307K volume), creating a branded monopoly.
- The 'Provision Map' Niche: Captures 9,410 monthly searches for a specific special needs tracking tool.
- Global Ambiguity: 48.7% of traffic comes from 'undefined' regions, suggesting tracking issues or massive untapped emerging markets.
The Utility Play
Tes proves that in B2B EdTech, being indispensable is more profitable than being loved.
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5 keywordsHow is Tes's SEO?
Meta Tags
Tes - Education Jobs, Teaching Resources, School Software & Magazine
Tes is dedicated to supporting the world’s teachers. Our mission is to enable great teaching by helping educators to find the tools and technology they need to excel and by supporting them throughout their career and professional development.
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Tes
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Reviews (20)
Reliable
Use their training and resources often. Really helpful.
the workers are helpful and i always…
the workers are helpful and i always find good products
Got some trousers
Got some trousers
Friendly store
Our local Tesco does have its faults and feel it could do with a budget to replace things as the freezers and fridges often break down meaning somethings end up out of stock. However, overall it is a great shop that is def part of the community and staff are always approachable and friendly.
great service and good options
great service and good options
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About tes.com
Tes is dedicated to supporting the world’s teachers. Our mission is to enable great teaching by helping educators to find the tools and technology they need to excel and by supporting them throughout their career and professional development.
Company Overview
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Technology Stack
tes.com uses 14 technologies across their website including Google Fonts, reCAPTCHA, Drupal, Framer, and more.
Fonts
Google Fonts
Security
reCAPTCHA
CMS
Drupal, Framer
Privacy & Consent
OneTrust
Marketing Automation
HubSpot
Product
Pendo
Traffic & Audience
tes.com receives approximately 3.3M monthly visitors and ranks #16,307 globally. The website has a bounce rate of 50% with visitors viewing an average of 3.8 pages per visit. Users spend an average of 2:20 on the site.
The majority of tes.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about tes.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit tes.com directly at https://tes.com.