tex-trude.com
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Tex Trude: The Silent Plastic Giant
A $35M revenue machine with zero web traffic. How?
In an era where every B2B company fights for digital visibility, Tex Trude operates in the shadows—generating $35M annually with virtually zero web traffic. This isn't a failure; it's a masterclass in industrial B2B.
"The most successful industrial companies don't sell online—they sell through relationships, specs, and decades of trust."
The Industrial Fortress Model
Tex Trude isn't a digital startup; it's a legacy plastics manufacturer. With 110 employees and $35M in revenue, they've built a fortress where relationships trump algorithms. Their customer base isn't searching for 'custom plastic bags'—they're calling Joe Williams directly. The website? It's a digital business card, not a lead engine.
The Zero-Traffic Paradox
While competitors chase SEO rankings, Tex Trude dominates the old-fashioned way: through specs, print managers, and conversion specialists. Their leadership team—Josh Jones (CFO), Ingrid Orellana (Flexo Print), and Richard Sathe (Conversion)—are the real growth drivers. The website's WordPress stack is a formality, not a funnel.
The tech stack reveals the truth: jQuery, Bootstrap, and WordPress. No analytics, no conversion tracking, no SEO optimization. This isn't negligence—it's intentional. In the plastics industry, where custom orders and long-term contracts rule, a flashy website is a distraction. Tex Trude's 'connect with us' page isn't a contact form; it's a direct line to sales.
- Revenue is driven by human relationships, not digital funnels
- The website is a static brochure, not a growth tool
- Leadership is deeply technical and customer-facing
- Trust is built offline and reinforced online
Digital Minimalism as a Strategy
Tex Trude proves that in industrial B2B, your website doesn't need to convert—it just needs to exist.
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About tex-trude.com
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Technology Stack
tex-trude.com uses 12 technologies across their website including Google Fonts, PHP, WordPress, and more.
Fonts
Google Fonts
Programming Languages
PHP
CMS
WordPress
Performance
Lazy Loading, Priority Hints
Web Standards
RSS
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
tex-trude.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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