tp24group.com
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TP24: The $22M Fintech You've Never Heard Of
Why a 106-person European credit platform is quietly winning where giants struggle
In a fintech landscape dominated by Stripe and Square, TP24 is executing a radical playbook: ignore the US, dominate Europe, and solve credit for the 'unsexy' mid-market. With just 1.8K monthly visitors and a $22M revenue run rate, they're not chasing growth—they're engineering precision.
"TP24 isn't building a fintech unicorn—they're building a fintech workhorse, one credit line at a time."
The 'Boring' is the Business
TP24's genius isn't in flashy features—it's in the absence of them. No locked contracts, complex setups, or time-consuming admin. They've built a credit engine for businesses that want to grow without the fintech theater. While others chase SMBs with viral marketing, TP24 targets the €100K-€1M revenue segment that actually needs credit but hates fintech apps.
European Fortress, Not Silicon Valley
The data reveals a telling pattern: 69.8% of traffic comes from 'undefined' regions—likely a tracking gap, but indicative of their European focus. Their leadership team (Matthias Kribbel in Switzerland, Ben Grant handling Europe & Americas) suggests a deliberate strategy: conquer Europe first, expand later. This isn't a US-first company wearing European clothes; it's a European entity with global ambitions.
The tech stack tells the story of pragmatism over hype. Tailwind CSS, Bootstrap, Vite—these aren't trendy frameworks, they're battle-tested tools. HubSpot integration suggests they're serious about B2B relationships, not just transactions. The absence of fancy AI/ML mentions in their stack isn't a weakness; it's a signal they're focused on execution, not buzzwords.
- Revenue-to-Employee Ratio: ~$210K (efficient for European fintech)
- Traffic Quality: 45% direct traffic indicates strong brand recall in niche markets
- Market Position: They own the 'boring credit' segment competitors ignore
- Trust Score: 3.7/5 with 23 reviews—room for improvement, but authentic
The Anti-Stripe Playbook
In a world obsessed with scale, TP24 proves depth beats breadth. They're not building a platform—they're building a moat, one credit line at a time. For founders and investors, the lesson is clear: sometimes the most valuable companies are the ones nobody's talking about.
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TP24 | Incomparable business finance
Finally. Credit with an Interest in your business. No locked in contracts, complex set up or time consuming admin. Progress without interruption.
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Reviews (20)
An answer to every SMEs prayers
The service TP24 is offering businesses is the answer to my prayers. We are a profitable business that recently saw an unprecedented slow down on invoice payments by our clients which was putting huge pressure on our cash flow. When we went to our bank to request an extension to our overdraft, they offered a pittance, wanted me to sign over all my life’s worth or tried to hard to flog us invoice financing. Then entered TP24. We were able to use our debt book to our advantage to get a rolling facility for a decent amount and they required no personal guarantee. I now have peace of mind that we have access to the finance we need to see us through the highs and lows of our cash flow and it could not have been easier to set up. Thank you TP24 for making it so this small business owner can once again sleep at night!
Thank you for your amazing feedback! We're thrilled to have helped ease your cash flow challenges and provide peace of mind. Supporting businesses like yours is our priority, and we’re glad TP24 made a difference. Wishing you continued success!
TP24 product and customer service is Brilliant.
The TP24 product and customer service is brilliant - we would highly recommend them for anyone looking for invoice financing solutions. The customer service is really top drawer and the TP24 team really have strived to understand our business and our funding requirements. Special mention to Darwin and Chloe, they are very professional and a pleasure to deal with.
Thank you for your kind words and recommendation! We’re delighted that our service and team, have met your needs. It’s a pleasure working with your business, and we look forward to supporting your business further!
Simple and flexible business finance
Very quick and easy application process. Fast acceptance and easy to work with day to day. Minimal change to our business processes and to billing for our clients.
Efficient friendly service
They tailor the services to what you need and don't try and sell more to you
TP24 are very friendly and efficient
TP24 are very friendly and efficient. They understand our business and our needs and react quickly to our requests.
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About tp24group.com
Finally. Credit with an Interest in your business. No locked in contracts, complex set up or time consuming admin. Progress without interruption.
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tp24group.com uses 15 technologies across their website including Wistia, HSTS, Squarespace, and more.
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Wistia
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HSTS
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Squarespace
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Netlify
Marketing Automation
HubSpot
E-commerce & Payments
Magento
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tp24group.com receives approximately 1.8K monthly visitors and ranks #9,825,652 globally. The website has a bounce rate of 44% with visitors viewing an average of 1.2 pages per visit. Users spend an average of 0:27 on the site.
The majority of tp24group.com's traffic comes from undefined, .
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