tradestation.com
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TradeStation: The Titan of Trading Tech
How legacy infrastructure and elite tools built a $400M+ revenue powerhouse
While retail trading apps chase gamification, TradeStation quietly commands a $407.5M revenue empire by serving the most demanding traders on earth. This isn't a platform for betting on meme stocks—it's where serious capital meets institutional-grade technology.
"55% direct traffic proves it: when traders need precision, they don't browse alternatives—they type tradestation.com and get to work."
The Professional's Fortress
TradeStation's 1,188 Trustpilot reviews at 4.6/5 stars reveal a loyal base that values execution speed over flashy UI. The platform's 20% organic search traffic—driven by branded queries like 'tradestation login'—shows traders actively seek them out, not stumble upon them. This is retention through raw capability, not marketing spend.
Traffic Dynamics & Market Position
With 1.67M monthly visits and a global rank of #31,005, TradeStation punches above its weight. The keyword data tells the real story: they compete directly with Interactive Brokers and TradingView, yet maintain distinct positioning. Their 119,932 backlinks suggest deep industry integration, while the undefined traffic sources (81% combined) hint at sophisticated attribution beyond standard channels.
The tech stack reveals their priorities: Tailwind CSS, Bootstrap, and Ant Design for rapid UI iteration, but Datadog RUM and Google Analytics for performance monitoring. They're not building for speed—they're building for scale and reliability. The presence of Priority Hints and Lazy Loading shows they obsess over every millisecond of load time, because in trading, latency costs money.
- Institutional-grade tools with retail accessibility: OptionsStation Pro and futures trading for sophisticated strategies
- Revenue-per-employee of ~$294K indicates high operational efficiency
- Deep liquidity partnerships: owned by Peapack-Gladstone Bank, providing capital stability
- Multi-asset dominance: Stocks, ETFs, Options, Futures in one platform
The Unsexy Billion-Dollar Formula
Build for professionals, ignore the noise, and let execution quality compound into a $400M revenue stream.
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Traffic & Engagement
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Search Traffic
Top Organic Keywords
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5 keywordsHow is Tradestation's SEO?
Open Graph Image
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Meta Tags
TradeStation | Online Trading And Brokerage Services
TradeStation offers a full suite of advanced trading technology, online brokerage services, & education. Trade Stocks, ETFs, Options Or Futures online.
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TradeStation
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Reviews (20)
Great all around trading experience
Great all around trading experience
the best platform there is
the best platform there is
Tradestation Tools - Best in the Industry
I've been Tradestation tools exclusively for over six years now. Wonderful set of tools. Best in the industry.
new to app we will see how good it is
new to app we will see how good it is
Your reporting.
Your reporting.
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About tradestation.com
TradeStation offers a full suite of advanced trading technology, online brokerage services, & education. Trade Stocks, ETFs, Options Or Futures online.
Company Overview
tradestation.com Social Media
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Phone Numbers
Technology Stack
tradestation.com uses 18 technologies across their website including Next.js, Goober, Tailwind CSS, Bootstrap, and more.
Frontend Frameworks
Next.js
JavaScript Libraries
Goober
CSS Frameworks
Tailwind CSS, Bootstrap
UI Libraries
Ant Design, DaisyUI
Web Standards
Twitter Cards
Performance
Priority Hints, Lazy Loading
Traffic & Audience
tradestation.com receives approximately 1.7M monthly visitors and ranks #31,005 globally. The website has a bounce rate of 31% with visitors viewing an average of 3.9 pages per visit. Users spend an average of 2:54 on the site.
The majority of tradestation.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about tradestation.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit tradestation.com directly at https://tradestation.com.