In a world obsessed with viral growth and digital footprints, TRDI.org operates like a ghost ship—132 employees, $3.5M in revenue, and almost zero web presence. This isn't a tech startup failure; it's a deliberate, high-margin B2B strategy that makes growth hackers look like amateurs.

"They rank for '425 Soledad St'—not for their services. This is a business built on referrals, not algorithms."

The tech stack reveals a pragmatic, no-frills approach: jQuery, Bootstrap, and Slick. No React, no Vue, no modern frameworks. This isn't technical debt—it's intentional efficiency. They spend zero engineering cycles on frontend trends because their clients don't care about Lighthouse scores. They care about John Rangel picking up the phone. The stack is stable, cheap to maintain, and invisible—which is exactly the point.

• Revenue per employee: ~$26,500—indicating either low-margin work or a high-cost structure typical of specialized consulting
• Zero social profiles detected—purely referral-driven growth
• Leadership-heavy structure with 5 named executives for 132 employees suggests a flat, relationship-based org chart