troon.com
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Troon: The Unsung Giant of Golf
A data-driven look at the world's largest golf management company.
While you're chasing tee times at exclusive clubs, a quiet giant is orchestrating the global golf experience from the backend. Troon isn't just a course name—it's a $976M revenue engine powering over 800 facilities worldwide.
"Troon has commoditized the luxury golf experience, turning exclusivity into a scalable, global subscription model."
The Traffic Paradox
With 87,545 monthly visits and a global rank of #365,717, Troon's direct traffic (55%) dominates over organic search (27%). This reveals a powerful brand moat: golfers aren't discovering Troon—they already know it. The 10,180 monthly searches for 'troon' alone suggest a captive audience, not a cold market. The real growth story here isn't acquisition; it's retention.
The B2B2C Playbook
Troon operates on a sophisticated dual-sided network. On one side, they own the course operators (B2B). On the other, they own the golfer via Troon Rewards (B2C). This vertical integration is their defensible moat. While competitors like GolfNow focus on booking, Troon owns the entire stack—from agronomy to marketing. Their 2,747 employees aren't just staff; they're the infrastructure of a golf empire.
The tech stack reveals a modern, scalable foundation. Tailwind CSS and Bootstrap suggest a responsive, mobile-first interface critical for on-course bookings. Cloudflare and HSTS ensure security for a platform handling sensitive booking data and payment processing. The use of PWA (Progressive Web App) technology is a strategic move, allowing golfers to book and track rewards without native app friction—a smart play for a demographic that values tradition but demands digital convenience.
- Direct traffic (55%) beats organic search (27%)—brand power over SEO.
- Troon Rewards creates a sticky ecosystem, reducing churn and increasing LTV.
- The 'troon golf courses in bradenton florida' keyword (330 volume) signals hyper-local intent, a massive untapped SEO opportunity.
- Their 89,668 backlinks are built on a foundation of prestige, not spam.
Troon is the AWS of Golf
They own the infrastructure, the platform, and the experience. The future of golf isn't just on the course—it's in the data, and Troon is sitting on a goldmine.
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Traffic & Engagement
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Backlinks & Authority
Search Traffic
Top Organic Keywords
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Device Distribution
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5 keywordsHow is Troon's SEO?
Meta Tags
Troon | Book tee times and earn rewards at Troon golf courses
Troon Rewards is the best way to book tee times at Troon courses around the world. Find exclusive rates and tee times. Earn points towards complimentary rounds of golf. Sign up today!
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About troon.com
Troon Rewards is the best way to book tee times at Troon courses around the world. Find exclusive rates and tee times. Earn points towards complimentary rounds of golf. Sign up today!
Company Overview
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Phone Numbers
Technology Stack
troon.com uses 17 technologies across their website including HSTS, Cloudflare Turnstile, Sentry, Contentful, and more.
Security
HSTS, Cloudflare Turnstile
Error Tracking
Sentry
CMS
Contentful
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
Analytics & Marketing
Google Tag Manager, Google Analytics
Traffic & Audience
troon.com receives approximately 87.5K monthly visitors and ranks #365,717 globally. The website has a bounce rate of 37% with visitors viewing an average of 3.0 pages per visit. Users spend an average of 1:41 on the site.
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This page provides publicly available information about troon.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit troon.com directly at https://troon.com.