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TYLT: The $2.8M Niche Powerhouse
How a 19-person team dominates wireless charging with a $2.8M revenue and zero VC funding.
In a world dominated by Anker and Belkin, TYLT operates in the shadows with surgical precision. They've built a $2.8M revenue engine on a single promise: charging your life without wires, all while staying lean with just 19 employees.
"They don't compete on volume; they compete on vertical integration—owning the entire experience from the bottle to the battery."
The Niche Power User
TYLT's audience isn't chasing the latest flagship phone—they're chasing lifestyle integration. With 330 monthly searches for '24oz tylt bottle with bluetooth speaker,' they've turned a water bottle into a charging station. This isn't mass-market tech; it's lifestyle engineering for the on-the-go professional who refuses to choose between hydration and power.
The Lean Innovation Playbook
With 19 employees and $2.8M in revenue, TYLT achieves $147K revenue per employee—remarkable for hardware. Their tech stack (Vite, PWA, Tailwind) suggests a modern, agile development approach. Yet, their 46% direct traffic indicates a brand that's built on repeat customers and word-of-mouth, not SEO gaming or paid ads.
What's striking is their keyword strategy. They don't rank for 'wireless charger'—they rank for 'tylt 24oz power bottle 2.0.' This is intentional positioning. They've created a category where they are the default, making them acquisition targets for larger players seeking lifestyle tech integration.
- Vertical integration: From charging to hydration in one product line
- High-value niche: $147K revenue per employee (vs industry avg of $80K)
- Direct-to-consumer dominance: 46% direct traffic signals strong brand loyalty
- Social commerce ready: Active on TikTok, Instagram, and YouTube
The Silent Acquisition Target
TYLT isn't scaling; they're optimizing. With a $2.8M revenue and 19-person team, they're a perfect bolt-on acquisition for any hardware company looking to enter the lifestyle tech space without rebuilding the brand from scratch.
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https://cdn.shopify.com/s/files/1/0707/2448/5154/files/TYLT-Logo.svg?height=628&pad_color=ffffff&v=1706683791&width=1200
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Wireless iPhone Qi Cell Phone Chargers | External– TYLT
TYLT is an innovator of premium mobile wireless chargers and other mobile accessories that power the connected lifestyle.
Wireless iPhone Qi Cell Phone Chargers | External
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About tylt.com
TYLT is an innovator of premium mobile wireless chargers and other mobile accessories that power the connected lifestyle.
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Technology Stack
tylt.com uses 29 technologies across their website including Font Awesome, Adobe Fonts, hCaptcha, HSTS, jsDelivr, and more.
Fonts
Font Awesome, Adobe Fonts, Google Fonts
Security
hCaptcha, HSTS, reCAPTCHA
CDN
jsDelivr
Cloud & Hosting
Cloudflare
Email Marketing
Klaviyo
Advertising
DoubleClick Floodlight, Google Ads, Facebook Pixel
Traffic & Audience
tylt.com receives approximately 6.6K monthly visitors and ranks #3,328,322 globally. The website has a bounce rate of 61% with visitors viewing an average of 1.3 pages per visit. Users spend an average of 0:12 on the site.
The majority of tylt.com's traffic comes from .
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