ubreakifix.com
ubreakifix.com
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ubreakifix.com: The Asurion Power Play
How a repair network built on trust scored 763K monthly visits
In a market saturated with fly-by-night repair shops, ubreakifix.com has engineered a different outcome: 763,000 monthly visits and a $655M revenue engine backed by the might of Asurion. This isn't just a website—it's the digital storefront for a billion-dollar insurance strategy.
"They don't just fix phones—they fix the broken trust between carriers and customers."
The SEO Moat
With 53,520 monthly searches for their brand name alone, ubreakifix.com has built an organic search moat that most competitors can't cross. Their keyword strategy is brutally effective: they dominate 'phone repair near me' (24,180 monthly searches) while capturing branded traffic that converts at 3-5x higher rates. This isn't accidental—it's a calculated play on local search intent powered by Asurion's massive marketing budget.
The Trust Paradox
Here's the fascinating contradiction: 1.5/5 stars on Trustpilot (270 reviews) versus 763,000 monthly visitors. This gap reveals a critical insight—ubreakifix.com doesn't need to win on review sites because they win on proximity and partnership. When your phone breaks, you don't check Trustpilot; you Google 'phone repair near me' and walk into the nearest uBreakiFix, powered by Asurion's national network. The 91.1% traffic from 'undefined' (likely direct/branded) proves customers aren't discovering them through reviews—they're going straight to the brand they trust.
The tech stack is intentionally minimal—no flashy frameworks, no complex tracking pixels. This is a utility site, not a media platform. The 284,495 backlinks tell the real story: local SEO dominance through franchise locations, each one a node in a national repair network that Asurion uses to fulfill its insurance promises. The business model isn't about website conversions; it's about turning digital searches into physical store visits.
- Dual CEO structure (Mike Melito & Dave Barbuto) suggests operational split between corporate strategy and franchise management
- Multiple 'Business Owners' (Ethan Silberberg, Francesco Angiulo) indicate franchise-heavy model with local stakeholders
- Traffic concentration in 'undefined' (91.1%) signals strong direct/branded search dominance, not relying on third-party discovery
The Asurion Trojan Horse
ubreakifix.com isn't a repair business—it's the physical fulfillment layer for insurance claims, turning Asurion's digital traffic into real-world service calls.
How much traffic does Ubreakifix get?
Traffic & Engagement
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Backlinks & Authority
Search Traffic
Top Organic Keywords
Where is Ubreakifix's audience located?
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Device Distribution
What keywords does Ubreakifix rank for?
5 keywordsWhat is Ubreakifix's revenue?
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What do customers think of Ubreakifix?
uBreakiFix
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Activity & Engagement
Contact Information
Reviews (20)
William
William provided excellent customer service and made me feel cared about by not just taking my money and fixing the problem, but by showing me another option. He showed what it really means to care about your customers. Please give him a raise.
UBREAKIFIX is an outstanding tech support company
My wife's phone was unusable as one or more viruses kept shooting useless images across the display. She needed her phone as most people do so I took it to our local Lakeland, FL IBREAKUFIX store at the Town Centre and the tech expert fixed the problems in 15 minutes. The employees at this store are exceptional and if you need tech help in the Lakeland, Fl area you'll be happy you trusted this team and their prices are also exceptional. Nelson Paolini Lakeland, Fl
I took my galaxy in for a repair and…
I took my galaxy in for a repair and dropped it off to return later. When I returned I was told my phone didn't need the expensive part at all. Instead they just put it in safe mood and it was fixed. The best was that I didn't to pay for the fix. Jacob and Jeff. You guys are amazing. I'm taking every cell phone there from now on.
sloppy diagnosis, estimate too high
My macbook was broken, I took it to uBreakiFix, after a brief check they said that the screen must be replaced and gave me an estimate of $900. I then took it to Apple, they did a thorough test that took more than 3 minutes, verified that the screen was the only problem, and offered to replace the screen for $590.
Took over 7 hours to just fix a phone…
Took over 7 hours to just fix a phone screen. they let my phone die by leaving it sitting all day in the back. They kept telling us times to come back and saying itd be another hour and being snappy with us. On top of all of this THEY DELETED VIDEOS AND APPS ON MY PHONE WITHOUT MY CONSENT. So many memories of mine and my friends just permanently wiped away! dont go here it is not worth it.
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About ubreakifix.com
Company Overview
Traffic & Audience
ubreakifix.com receives approximately 763.2K monthly visitors and ranks #61,648 globally. The website has a bounce rate of 43% with visitors viewing an average of 3.5 pages per visit. Users spend an average of 1:43 on the site.
The majority of ubreakifix.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about ubreakifix.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit ubreakifix.com directly at https://ubreakifix.com.