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UnionWare: The Quiet Giant in Union Tech
How a $7.8M revenue SaaS is quietly managing thousands of union members
While the world obsesses over AI and consumer apps, UnionWare is quietly building the operational backbone for the labor movement. This isn't a startup chasing unicorn status—it's a disciplined SaaS business solving a complex, high-stakes problem: union management at scale.
"UnionWare isn't chasing growth at all costs—it's building a fortress in a niche where retention matters more than viral acquisition."
The Niche They Own
UnionWare operates in the intersection of labor relations and SaaS—a space most tech companies ignore. Their 60-person team generates $7.8M in revenue, suggesting an average of $130K ARR per employee. That's efficient for a B2B SaaS serving unions, where sales cycles are long but churn is remarkably low.
The Traffic Paradox
With only 16K monthly visits, UnionWare's digital footprint seems modest—until you see the context. 57% comes from organic search, and their top keywords include specific union portals like 'CUPE 3902'. This isn't a broad SaaS play; it's a precision tool for existing clients. The 'you ware' keyword (1,210 monthly searches) hints at brand confusion, but also potential expansion opportunities.
- High-value niche: Union management requires deep domain expertise
- Efficient model: $130K ARR per employee suggests strong margins
- Organic dominance: 57% organic traffic indicates strong SEO moat
- Low visibility: 1.1M global rank suggests limited marketing spend
The tech stack reveals a modern but pragmatic approach: jQuery and Bootstrap suggest legacy code, but GSAP and Tailwind CSS show forward-thinking UI work. Cloudflare and AWS CloudFront indicate solid infrastructure. The absence of public reviews on Trustpilot isn't necessarily negative—it suggests they're not chasing mass-market appeal.
The Unsexy SaaS Playbook
UnionWare proves you don't need to be trendy to build a valuable, sustainable business. In labor tech, depth beats breadth every time.
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Open Graph Image
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Meta Tags
UnionWare - Comprehensive Union Management Software Solutions
Boost union membership management, streamline operations, and drive growth with UnionWare software.
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About unionware.com
Boost union membership management, streamline operations, and drive growth with UnionWare software.
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Technology Stack
unionware.com uses 16 technologies across their website including Google Fonts, HSTS, reCAPTCHA, Webflow, and more.
Fonts
Google Fonts
Security
HSTS, reCAPTCHA
CMS
Webflow
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Analytics & Marketing
Google Analytics
Traffic & Audience
unionware.com receives approximately 16.0K monthly visitors and ranks #1,102,213 globally. The website has a bounce rate of 24% with visitors viewing an average of 5.0 pages per visit. Users spend an average of 4:27 on the site.
The majority of unionware.com's traffic comes from undefined, .
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This page provides publicly available information about unionware.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit unionware.com directly at https://unionware.com.