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Vanner: The Invisible Backbone of Public Safety
A $25M powerhouse quietly powering the vehicles that protect us
While Silicon Valley chases the next consumer app, Vanner.com (Havis Inc.) operates in the critical infrastructure of public safety. This isn't a flashy startup—it's a 77-person operation generating $25.4M by solving a singular, vital problem: keeping police, ambulance, and emergency vehicles powered up and operational when seconds count.
"They don't need traffic. Their customers are government fleets, not Google searchers."
The Hidden B2B Giant
Vanner isn't a consumer brand; it's an industrial embedded player. With zero monthly visits reported and no organic keywords, their entire business operates offline—through contracts, distributors, and direct government bids. The website is a digital brochure for a company that sells through relationships, not clicks. This is the definition of a 'quiet giant' in the tech stack of public safety.
Revenue vs. Reach
The data reveals a fascinating paradox: $25.4M in revenue with zero visible digital footprint. This suggests a highly efficient sales cycle driven by necessity, not discovery. Their 77 employees aren't focused on content marketing or SEO; they're likely engineers, quality managers, and sales directors securing long-term contracts with vehicle manufacturers and municipal fleets. Their growth isn't viral—it's contractual.
- Niche Domination: Specializes in power management for public safety vehicles—a moat protected by stringent regulations and reliability requirements.
- Offline-First Model: Proves that massive B2B revenue can exist entirely outside the digital marketing funnel.
- Technical Focus: The tech stack (jQuery, Bootstrap) suggests a functional, no-nonsense approach—prioritizing reliability over flashy UI.
- Key Personnel: Leadership includes Quality, Production, and Service Managers, highlighting a manufacturing and operations-heavy culture.
Vanner's digital silence is their strength. In public safety, you don't Google 'best power management'—you buy from the vendor your agency has trusted for decades. The website's archaic design and lack of analytics aren't a bug; they're a feature. It signals a company that doesn't need to convince you online because they've already won the contract offline.
The Ultimate Bootstrapped Playbook
Ignore vanity metrics. Own a niche so essential that customers come to you, not the other way around.
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Power Management Archive | Havis Inc NRL
Power Management Archive | For customer support, call 1.800.524.9900.
Power Management Archive | Havis Inc
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About vanner.com
Power Management Archive | For customer support, call 1.800.524.9900.
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Technology Stack
vanner.com uses 25 technologies across their website including Google Fonts, reCAPTCHA, PHP, and more.
Fonts
Google Fonts
Security
reCAPTCHA
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PHP
CMS
WordPress
CDN
jsDelivr
Cloud & Hosting
Amazon Web Services, Cloudflare
Traffic & Audience
vanner.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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