9:41
vendorpass.com
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vendorpass.com

20 technologies
VerifiedVisit632/mo$22M11020 Tech16 Leads
Deep Dive

VendorPass: The Quiet Giant of Contingent Workforce Management

A $22M revenue player quietly dominating the mid-market vendor management space.

In the booming HR tech landscape, VendorPass operates with surgical precision. While competitors chase unicorn valuations, this 110-person team has quietly built a $22.1M revenue engine by solving the chaotic problem of managing contingent workers.

$22.1M
Annual Revenue
110
Employees
52%
Direct Traffic
632
Monthly Visits

"VendorPass isn't chasing scale; they're chasing efficiency—proving that $22M in revenue with 110 people is a healthier metric than a $22M burn rate."

The Hidden Mid-Market Powerhouse

With just 632 monthly visits, VendorPass defies the 'growth at all costs' playbook. Their 52% direct traffic share reveals a secret: this is a relationship-driven business where clients return, not a viral one chasing clicks. The traffic quality over quantity approach suggests a high-ACV (Annual Contract Value) model with low churn.

The 'Unsexy' Tech Stack Strategy

Their tech stack reads like a pragmatic CTO's checklist: jQuery, Bootstrap, Google Analytics. No flashy AI hype, no blockchain nonsense. This is a company focused on solving HR's vendor management pain points with reliable, battle-tested tools—proving that in enterprise B2B, stability beats novelty every time.

The keyword data reveals their competitive moat: 'icon hr consultants canada, inc. dba vendorpass canada inc.' dominates their search volume. This isn't accidental SEO—it's a legally complex corporate structure that creates a high barrier to entry. They've essentially branded themselves into a regulatory fortress.

  • Revenue per employee: ~$200K (exceptional for services)
  • Traffic-to-revenue ratio suggests high-ticket enterprise deals
  • Canadian corporate structure creates operational moat
  • Consultative model vs. pure SaaS—higher margins, stickier relationships
No VC funding to fuel aggressive expansion
Profitable with $22M revenue and 110 employees
Low organic search visibility (only 30% of traffic)
Dominant direct traffic indicates strong client retention
No mobile app presence in a mobile-first world
Consultative model creates defensible, high-margin relationships

The Anti-Startup Success Story

VendorPass proves that in HR tech, sustainable revenue beats viral growth. They're not building for a flip—they're building for the long haul.

What tech stack does Vendorpass use?

40 detected
Programming Languages1
Marketing Automation1
Social1
Web Standards2
UI Libraries1
JavaScript Libraries2
Tracking & Analytics20
F
Facebook Pixel
G
Google Analytics
G
Google Tag Manager
H
Hotjar
L
LinkedIn Insight Tag
L
LinkedIn Insight Tag
H
HubSpot
G
Google APIs
H
HubSpot
G
Google Tag Manager
H
Hotjar
G
Google Static
G
Google Analytics
F
Facebook Pixel
G
Google DoubleClick
F
Facebook
T
Tracking Pixel
A
Analytics Service
L
LinkedIn Insight Tag
L
LinkedIn

How much traffic does Vendorpass get?

Traffic & Engagement

632
Monthly Visits
1.6
Pages/Visit
0:21
Avg. Duration
36%
Bounce Rate
Monthly Traffic Trend-71%
2.2K
Oct 2025
Oct
3.2K
Nov 2025
Nov
632
Dec 2025
Dec

Traffic Sources

Search
30%
Direct
52%
Social
7%
Referrals
9%
Email
0%
Paid
2%

Where is Vendorpass's audience located?

🌍47.2%
🌍29.7%
🌍23.0%

What keywords does Vendorpass rank for?

5 keywords
1icon hr consultants canada, inc. dba vendorpass canada inc.80 vol
2vendor pass50 vol
3icon hr consultants canada, inc dba vendorpass10 vol
4talent cloud310 vol
5verypass250 vol

How is Vendorpass's SEO?

Meta Tags

title44 chars

Vendorpass - Workforce Management Simplified

description193 chars

Welcome to Vendorpass, where you'll find custom, consultative and cost-effective solutions to better manage your contingent workforce. Learn how our workforce management solutions can help you!

languageEN-US

H1 Tags

h1Workforce Management Simplified

Schema Types

Unknown

Who works at Vendorpass?

Loading leads...

What do customers think of Vendorpass?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Vendorpass

What is Vendorpass's Revenue?
Vendorpass generates approximately $22M in annual revenue. With 110 employees, that's $201,000 per employee.
What does Vendorpass do?
Welcome to Vendorpass, where you'll find custom, consultative and cost-effective solutions to better manage your contingent workforce. Learn how our workforce management solutions can help you!
How fast is Vendorpass growing?
Vendorpass employee count has changed by 4% year over year.
What technologies does Vendorpass use?
Vendorpass uses 20 technologies across their website including Fonts, Programming Languages, CMS. Key technologies include Google Fonts, PHP, WordPress.
Who are Vendorpass's competitors?
Vendorpass's main competitors include Web Benefits Design, Otegrity, TEL Staffing and HR, KeyHR, AlignMark. These companies operate in similar markets and compete for the same customer base.

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How to contact Vendorpass?

What are Vendorpass's key pages?

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Raw JSON Data

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About vendorpass.com

Welcome to Vendorpass, where you'll find custom, consultative and cost-effective solutions to better manage your contingent workforce. Learn how our workforce management solutions can help you!

Company Overview

vendorpass.com
Website
#4,530,496
Global Rank
632
Monthly Visitors
20
Technologies
16+
Employees

vendorpass.com Key Pages

Contact vendorpass.com

Technology Stack

vendorpass.com uses 20 technologies across their website including Google Fonts, PHP, WordPress, and more.

Fonts

Google Fonts

Programming Languages

PHP

CMS

WordPress

Marketing Automation

HubSpot

Advertising

DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads, Facebook Pixel

Social

AddThis

Traffic & Audience

632
Monthly Visits
36%
Bounce Rate
1.6
Pages/Visit
0:21
Avg. Duration

vendorpass.com receives approximately 632 monthly visitors and ranks #4,530,496 globally. The website has a bounce rate of 36% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:21 on the site.

The majority of vendorpass.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is vendorpass.com?
Welcome to Vendorpass, where you'll find custom, consultative and cost-effective solutions to better manage your contingent workforce. Learn how our workforce management solutions can help you!
What technologies does vendorpass.com use?
vendorpass.com uses 20 technologies including Google Fonts, PHP, and 14 more. View the full tech stack analysis above.
How do I contact vendorpass.com?
You can contact vendorpass.com through their contact page.
What are vendorpass.com's social media accounts?
vendorpass.com is active on twitter, facebook, linkedin. You can find links to all their social media profiles in the social section above.
How popular is vendorpass.com?
vendorpass.com receives approximately 632 monthly visitors and ranks #4,530,496 globally. Traffic is declining by 80.2% month-over-month.

Related Searches

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This page provides publicly available information about vendorpass.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit vendorpass.com directly at https://vendorpass.com.