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Verituity: The $30M Bet on Fixing Payouts
A deep dive into the startup disrupting $30B in legacy disbursements with a 'Zero Trust' network.
In a world obsessed with instant consumer payments, the backend infrastructure for B2B and B2C disbursements remains stuck in the 1990s. Verituity isn't just iterating on payments; they are declaring war on the opaque, risky legacy systems that handle trillions in global payouts.
"Verituity isn't chasing the next consumer wallet; they are securing the pipes that move money between institutions, payers, and payees."
The Problem: Blind Payouts
Traditional payout systems operate on 'best effort' logic. They send money into the void, hoping it lands correctly, leading to fraud, returns, and massive operational overhead. Verituity identified that the root cause isn't speed—it's a lack of verified identity at the payee level. Their thesis: you cannot have a modern payment network without a trust layer.
The Solution: Zero Trust Verification
Verituity’s core IP is 'Zero Trust Payout Verification™.' Unlike standard ACH or wire facilitators, they validate the payee's identity *before* funds move. By connecting Banks, Payers, and Payees in a dynamic network, they turn payouts from a liability into a strategic asset. It’s a 'trust but verify' architecture applied to money movement.
The company's traction is modest but telling. With 742 monthly visits, they aren't winning on volume yet. However, the traffic quality is high—42% direct traffic indicates strong brand recall among enterprise buyers. Their search data reveals a fascinating narrative: they are often confused with 'Virtuity' or 'Verifnt,' suggesting they are entering a market hungry for solutions but lacking clear category leaders.
- The 'Zero Trust' architecture eliminates manual verification overhead for banks.
- Intelligent Payment Choice allows payees to select their preferred disbursement method.
- Targeting the intersection of FinTech and legacy banking infrastructure.
The Verdict: A High-Value Niche Play
With $30M raised and a focused team, Verituity is positioned to capture the enterprise market that legacy processors ignore.
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Verituity – Transforming Payouts
Transforming legacy payout systems as the only dynamic payout network that connects Banks, Payers, and Payees, with smarter, faster, and safer end-to-end verified payouts.
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About verituity.com
Transforming legacy payout systems as the only dynamic payout network that connects Banks, Payers, and Payees, with smarter, faster, and safer end-to-end verified payouts.
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verituity.com uses 13 technologies across their website including Google Fonts, reCAPTCHA, PHP, and more.
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Traffic & Audience
verituity.com receives approximately 742 monthly visitors. The website has a bounce rate of 51% with visitors viewing an average of 1.0 pages per visit. Users spend an average of 0:00 on the site.
The majority of verituity.com's traffic comes from .
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