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Viakoo: The IoT Security Paradox
A $7.5M revenue company targeting the most vulnerable edge of enterprise networks
While most cybersecurity firms chase cloud and endpoint protection, Viakoo operates in the shadows of the network—securing the Internet of Things. With just 17 employees and $7.5M in revenue, they're tackling a $75B market that most security vendors ignore.
"In IoT security, visibility isn't just a feature—it's the entire game. You can't secure what you can't see."
The Invisible Attack Surface
Viakoo's core insight is that enterprise IoT devices—security cameras, HVAC controllers, medical equipment—operate in a security blind spot. These devices are often forgotten, unpatched, and invisible to traditional security tools. The company's Action Platform automates discovery and remediation, turning IoT from a liability into a managed asset.
The Revenue Reality Check
With 17 employees generating $7.5M in revenue, Viakoo achieves an impressive $441K per employee. This efficiency suggests a focused, product-led approach rather than sales-heavy growth. However, their web traffic tells a different story—5,631 monthly visits with 55% coming from organic search indicates either a highly targeted audience or a brand that's still building its digital footprint.
The keyword data reveals their positioning challenge: they rank for generic terms like 'realtek semiconductor corp' and 'aws marketplace logo' rather than IoT security terms. This suggests either a nascent SEO strategy or that their audience searches differently than expected. The fact that 100% of their traffic comes from 'undefined' country is either a tracking anomaly or indicates a truly global, distributed customer base.
- Founder-led with technical depth: CEO Bud Broomhead leads a team of engineers, not marketers
- Platform approach: Viakoo Action automates discovery, credential management, and firmware updates
- Targeting the 'forgotten' devices: Security cameras, access control, medical devices—where breaches happen
The Strategic Bet
Viakoo represents a classic 'boring infrastructure' play—unsexy but essential. For investors, the question is whether IoT security remains a standalone category or gets absorbed by larger platform players. For founders, it's a case study in focusing on a specific, painful problem rather than chasing the latest cybersecurity buzzword.
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Enterprise IoT Security Platform | IoT Cybersecurity | Viakoo
Enterprise IoT security platform, proactively maintaining IoT device security and IoT cybersecurity with the Viakoo Action Platform.
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About viakoo.com
Enterprise IoT security platform, proactively maintaining IoT device security and IoT cybersecurity with the Viakoo Action Platform.
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Technology Stack
viakoo.com uses 21 technologies across their website including Vidyard, Font Awesome, PHP, and more.
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Vidyard
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Font Awesome
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PHP
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WordPress
Cloud & Hosting
AWS CloudFront, Cloudflare
Marketing Automation
HubSpot
Traffic & Audience
viakoo.com receives approximately 5.6K monthly visitors and ranks #2,022,205 globally. The website has a bounce rate of 34% with visitors viewing an average of 10.4 pages per visit. Users spend an average of 10:05 on the site.
The majority of viakoo.com's traffic comes from .
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