viamediatv.com
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Viamedia: The $128M Ad Tech Giant You Haven't Heard Of
400+ employees, $40M funding, and a quiet dominance in local advertising
In an industry obsessed with flashy Silicon Valley startups, Viamedia quietly built a $128M revenue machine while most analysts were watching TikTok. This isn't another ad tech darling—it's a strategic infrastructure play that turns local TV into a precision targeting engine.
"Viamedia isn't selling ads—they're selling the infrastructure that makes local video advertising measurable."
The Hidden Growth Engine
While competitors burned cash chasing scale, Viamedia built a sustainable $128M business with just $40M in funding. That's a 3.2x revenue-to-funding ratio that would make most SaaS founders weep. Their 403 employees aren't chasing viral trends—they're building the plumbing for local advertising that national platforms can't touch.
The Unsexy But Lucrative Niche
The search data reveals their real moat: terms like 'Jackson Energy Authority' and 'Wilkes Telephone' aren't vanity keywords—they're the actual clients. Viamedia isn't playing in the crowded DTC ad space; they're embedded in the infrastructure of local providers, turning fragmented markets into addressable inventory.
The tech stack tells a story of pragmatism over flash. jQuery, Bootstrap, and Tailwind CSS—this isn't a bleeding-edge startup, it's a battle-tested platform. While others chase AI hype, Viamedia's 'tech-enabled solutions' focus on execution. The 48% organic traffic share suggests their brand equity is built on utility, not marketing spend.
- Revenue-per-employee: ~$317K (industry-leading efficiency)
- Bootstrap + Tailwind: Pragmatic tech choices over trendy stacks
- Local infrastructure focus: Unsexy but defensible moat
- 48% organic traffic: Product-market fit, not paid acquisition
The Anti-Startup Success Story
While VCs chase the next shiny object, Viamedia proves that boring infrastructure wins. 400+ employees, $128M revenue, and a business model that actually makes money. This is what real ad tech looks like.
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Homepage - Viamedia AI
Viamedia helps advertisers and video providers grow through tech-enabled solutions.
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About viamediatv.com
Viamedia helps advertisers and video providers grow through tech-enabled solutions.
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Technology Stack
viamediatv.com uses 16 technologies across their website including PHP, WordPress, HubSpot, and more.
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PHP
CMS
WordPress
Marketing Automation
HubSpot
Advertising
LinkedIn Insight Tag, Facebook Pixel
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viamediatv.com receives approximately 7.7K monthly visitors and ranks #2,129,023 globally. The website has a bounce rate of 14% with visitors viewing an average of 3.6 pages per visit. Users spend an average of 5:52 on the site.
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