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vikey.it
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vikey.it

19 technologies
VerifiedGrowingVisit503.2K/mo$15M5419 Tech19 Leads
Deep Dive

Vikey: The Invisible Hotelier

How a bootstrapped Italian SaaS automates guest check-in for 500k monthly visitors

Imagine running a hotel without a front desk. No night shifts. No lost keys. Just a phone that unlocks every door and automates the entire guest journey. This isn't a future concept—it's Vikey's reality, serving over half a million visitors monthly.

503K
monthly visits
54
employees
$15.1M
estimated revenue
510
Trustpilot reviews

"Vikey isn't selling software—they're selling the elimination of the night shift."

The Unseen Guest Experience

With 54% direct traffic and a 4.6/5 Trustpilot rating, Vikey has built something rare: a B2B SaaS that end-users love. Their secret? Removing friction entirely. Guests don't check in—they arrive. The app handles keys, payments, and communication. The hotelier gets sleep. It's a win-win that explains the 500k+ monthly visits and sticky direct traffic.

The Italian Bootstrapped Machine

Unlike VC-fueled competitors burning cash for growth, Vikey's 54 employees generate an estimated $15.1M in revenue—over $279k per employee. This is efficient, product-led growth. Their top keyword isn't even 'hotel software'—it's their brand name 'vikey' (1,700 monthly searches). They've become the category.

The tech stack reveals their priorities: Tailwind CSS and Bootstrap for rapid UI iteration, jQuery for legacy compatibility, and Google Analytics for measuring what matters. They're not chasing shiny objects—they're building a utilitarian product that solves a real problem: the 3 AM guest call.

  • Dominates Italian market (77.9% traffic share) with minimal global footprint
  • Channel manager integration drives 750 monthly searches—critical for hoteliers
  • Trustpilot reviews (510) exceed employee count—proof of product-market fit
  • Self-check-in as core value prop, not just a feature
No public funding rounds
Profitable and efficient ($279k revenue/employee)
Limited international expansion
Strong brand recognition in core market
Niche focus (Italy-first strategy)
Product-market fit validated by 510+ reviews

The Quiet Giant of Hospitality Tech

Vikey proves that solving one painful problem exceptionally well beats feature bloat every time. They're not building a platform—they're building a silent, reliable partner for hoteliers who want to sleep through the night.

What tech stack does Vikey use?

26 detected
Security1
Programming Languages1
Privacy & Consent1
Scheduling1
Performance1
Web Standards2
UI Libraries1
JavaScript Libraries3
Tracking & Analytics7
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
M
Microsoft Ads (Bing)
G
Google Static
F
Facebook Pixel
F
Facebook

How much traffic does Vikey get?

Traffic & Engagement

1.2M
Monthly Visits
+80.1%
2.5
Pages/Visit
10:31
Avg. Duration
66%
Bounce Rate
Monthly Traffic Trend+10%
1.1M
Oct 2025
Oct
651.3K
Nov 2025
Nov
1.2M
Dec 2025
Dec

Rankings

#42,746
Global Rank
#1,796
Italy Rank
Hospitality
Category

Backlinks & Authority

4.3K
Backlinks
1.4K
Ref. Domains
34
Authority Score
Low
Penalty Risk
Backlinks Trend+2%
4.3K
Jul 2025
Jul
4.0K
Aug 2025
Aug
3.5K
Sep 2025
Sep
3.6K
Oct 2025
Oct
4.1K
Nov 2025
Nov
4.3K
Dec 2025
Dec

Search Traffic

Organic
13.6K

Top Organic Keywords

#1vikey
6,600 vol43.4%
#1vikey login
2,400 vol15.8%
#1my vikey
720 vol4.7%
#1vickey
320 vol2.1%
#1vikey check in
260 vol1.7%

Where is Vikey's audience located?

🇮🇹Italy59.3%
🇪🇸Spain7.3%
🇺🇸United States5.8%
🇩🇪Germany5.1%
🇵🇱Poland4.4%

Who competes with Vikey?

Device Distribution

Desktop9.7%
Mobile90.3%

What keywords does Vikey rank for?

5 keywords
1vikey1.7K vol$0.88
2vikey channel manager750 vol$8.15
3vikey login240 vol
4vicky serrature190 vol
5vichy gestione immobile190 vol

How is Vikey's SEO?

Open Graph Image

OG Image preview
og:image

https://vikey.it/wp-content/uploads/2022/05/vikey_infoutili_ico.png

Meta Tags

title71 chars

Hotel, Apartments and B&B Auto Self Check-In with Mobile System | Vikey

description117 chars

Self check-in and domotics to remotely manage every aspect of guest reception. For hotels, vacation rentals and b&bs.

languageEN-GB

H1 Tags

h1Automate the guest welcoming process completely

Schema Types

Unknown

Who works at Vikey?

Loading leads...

What do customers think of Vikey?

Vikey

Vikey

4.6
510 reviews
✓ Claimed

Categories

Home Automation Company#undefined

Activity & Engagement

Reply Rate
75%
Avg. Reply Time
30.0 days
Claimed Date
2/13/2023

Contact Information

Address:
via Marsala 29h
Roma, IT

Reviews (20)

Filter by rating:
Jonathan Baldelli
3/12/2025
🇮🇹 Italy1 reviewsBasicLinkVerified
Experience date: 3/12/2025
He was an amazing technician who could…

He was an amazing technician who could understand the situation and installed the solution very efficiently!! And he was very kind to explain us everything how it works professionally and kindly. I and my husband were very happy. Top!! Recommended

Customer
2/26/2025
🇮🇹 Italy4 reviewsBasicLinkVerified
Experience date: 2/25/2025
My experience was fantastic

My experience was fantastic, they are fast and helpful and know how to solve problems with easy to follow instructions. Also for me in Engligh

Massimo Vitali
1/17/2025
🇹🇭 Thailand2 reviewsBasicLinkVerified
Experience date: 1/17/2025
Un team giovane con un futuro radioso

Un team giovane con un futuro radioso. Marco del Customer Care è un professionista competente e sempre disponibile.

Rav Cheema
11/13/2024
🇬🇧 United Kingdom4 reviewsBasicLinkVerified
Experience date: 11/13/2024
Great customer service

Great customer service! Quick response

Rosa De Bellis
11/8/2024
🇮🇹 Italy4 reviewsBasicLinkVerified
Experience date: 11/8/2024
Grande professionalità

Grande professionalità. Attenti al cliente offrendo assistenza immediata.

Frequently Asked Questions about Vikey

What is Vikey's Revenue?
Vikey generates approximately $15M in annual revenue. With 54 employees, that's $280,333 per employee.
What does Vikey do?
Self check-in and domotics to remotely manage every aspect of guest reception. For hotels, vacation rentals and b&bs.
How fast is Vikey growing?
Vikey has grown by 80.1% in the last 6 months according to traffic data. employee count has changed by 32% year over year.
How do people interact with Vikey?
When visiting Vikey, visitors view an average of 2.5 pages per visit, and spend around 10:31 on the site, and the bounce rate is 65.5%.
How do people find Vikey?
1.2M people (99%) visit Vikey directly. 13.6K (1%) find them through organic search.
Who uses Vikey?
Vikey's top market is Italy with 695.1K visitors (59.3%). Spain is 2nd with 85.3K (7.3%). United States is 3rd with 67.9K (5.8%).
What technologies does Vikey use?
Vikey uses 19 technologies across their website including Fonts, Security, Programming Languages. Key technologies include Font Awesome, reCAPTCHA, PHP.
Who are Vikey's competitors?
Vikey's main competitors include Paradox, Spire Digital, 10Web.io, Loyal, Project Verte. These companies operate in similar markets and compete for the same customer base.
What do customers think of Vikey?
Vikey has a Trustpilot score of 4.6 out of 5 (4 stars) based on 510 customer reviews.

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What are Vikey's key pages?

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About vikey.it

Self check-in and domotics to remotely manage every aspect of guest reception. For hotels, vacation rentals and b&bs.

Company Overview

vikey.it
Website
travel_and_tourism
Industry
#91,690
Global Rank
503.2K
Monthly Visitors
19
Technologies
19+
Employees

Technology Stack

vikey.it uses 19 technologies across their website including Font Awesome, reCAPTCHA, PHP, and more.

Fonts

Font Awesome

Security

reCAPTCHA

Programming Languages

PHP

CMS

WordPress

Privacy & Consent

Iubenda

Advertising

Microsoft Ads, Facebook Pixel

Traffic & Audience

503.2K
Monthly Visits
40%
Bounce Rate
4.3
Pages/Visit
4:09
Avg. Duration

vikey.it receives approximately 503.2K monthly visitors and ranks #91,690 globally. The website has a bounce rate of 40% with visitors viewing an average of 4.3 pages per visit. Users spend an average of 4:09 on the site.

The majority of vikey.it's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is vikey.it?
Self check-in and domotics to remotely manage every aspect of guest reception. For hotels, vacation rentals and b&bs.
How much does vikey.it cost?
You can view vikey.it's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does vikey.it use?
vikey.it uses 19 technologies including Font Awesome, reCAPTCHA, and 13 more. View the full tech stack analysis above.
How do I contact vikey.it?
You can contact vikey.it via email at [email protected] or through their contact page.
What are vikey.it's social media accounts?
vikey.it is active on twitter, youtube, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is vikey.it?
vikey.it receives approximately 503.2K monthly visitors and ranks #91,690 globally. Traffic is growing by 3.8% month-over-month.

Related Searches

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This page provides publicly available information about vikey.it. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit vikey.it directly at https://vikey.it.