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Vivayic: The Learning Company That Plays It Safe
A $10M revenue bootstrapped giant in corporate training, flying under the radar with a massive backdoor.
In a market obsessed with AI-driven edtech, Vivayic is a $10.2M revenue anomaly—a 69-person team in the Midwest proving that 'learning as strategy' can be a quiet cash cow. But their traffic suggests a company relying on legacy contracts rather than digital growth.
"Vivayic isn't chasing the AI hype cycle; they're the entrenched partner for federal compliance training, where 'boring' equals 'reliable revenue'."
The Traffic Paradox
With only 1,835 monthly visits and a global rank of #7.5M, Vivayic's digital footprint is tiny—yet their revenue suggests a robust B2B model. The 51% direct traffic share is the tell: clients bookmark them, they don't Google them. This is a relationship-driven business hiding in plain sight, likely servicing government and education sectors that prioritize stability over flashy UX.
The Keyword Clues
Their top organic keywords reveal the strategy: 'Monarch Media' (a likely partner or legacy brand) and specific accessibility mandates like 'ADA compliance 2026'. Vivayic isn't targeting broad 'e-learning'—they're capturing high-intent, compliance-driven queries. This is a defensive moat: boring, regulated, and highly profitable.
The tech stack tells a story of pragmatism, not innovation. jQuery and Bootstrap remain the backbone—tools from a decade ago that work reliably for enterprise clients who value function over form. They're not reinventing the wheel; they're servicing the wheel.
- Revenue-per-employee ratio of ~$148k indicates efficiency in a service-heavy industry
- The 'undefined' top countries (63.9% and 36.1%) suggest anonymized data or a US-centric client base
- CEO Carrie Derner leads a team of 'Project Owners'—a structure favoring client delivery over rapid scaling
The Invisible Giant
Vivayic proves you don't need to trend on Product Hunt to build a sustainable business—just own a boring, regulated niche.
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Vivayic – Learning as Strategy
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About vivayic.com
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Technology Stack
vivayic.com uses 16 technologies across their website including Font Awesome, HSTS, PHP, and more.
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Font Awesome
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HSTS
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PHP
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WordPress
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Traffic & Audience
vivayic.com receives approximately 1.8K monthly visitors and ranks #7,492,008 globally. The website has a bounce rate of 39% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 0:32 on the site.
The majority of vivayic.com's traffic comes from undefined, .
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