waaytv.com
Get leads like Waaytv — and thousands more
Build targeted lists by tech stack, traffic, and more
The Hyper-Local News Titan of North Alabama
How a 96-person team commands $20M in revenue through deep community roots
In the digital age where local news is dying, WAAY-TV has built a fortress in Huntsville, Alabama. This isn't just a TV station—it's a $19.7M digital-first powerhouse that proves hyper-local content can still dominate.
"44% direct traffic isn't a metric—it's a statement of brand loyalty that most digital startups can only dream of."
The Trust Equation
With 201,182 monthly visits and 44% coming directly (no search, no social), WAAY-TV has achieved what many local brands fail at: becoming a daily habit. Their audience doesn't find the news—they go to WAAY for it. This is the holy grail of local media: a community that actively seeks you out.
The SEO Paradox
Here's the counterintuitive insight: only 39% of traffic comes from organic search. For a news site, that's shockingly low. It means they're not playing the SEO game—they're playing the relationship game. Their top keywords reveal this: '31news' (2,270 monthly searches) and 'waay 31' (370 searches) show branded dominance, not generic 'news' chasing.
The tech stack tells a story of sophisticated measurement: Twitter Cards, Google Analytics, GTM, Segment, and reCAPTCHA. This isn't a legacy TV station with a basic WordPress site. They're tracking every interaction, segmenting audiences, and optimizing for engagement. The HSTS implementation shows they take security seriously—critical for a trusted news source.
- Backlink profile of 393,437: massive authority for a regional player
- Top 250K global rank despite hyper-local focus
- 96 employees to $19.7M revenue = $205K per employee
- Undefined traffic sources suggest sophisticated direct partnerships
The Unbreakable Local Moat
In an era of algorithmic news feeds, WAAY-TV proves that owning a geographic market beats chasing scale. Their 44% direct traffic is a fortress that no algorithm can shake.
What tech stack does Waaytv use?
How much traffic does Waaytv get?
Traffic & Engagement
Rankings
Backlinks & Authority
Search Traffic
Top Organic Keywords
Where is Waaytv's audience located?
Who competes with Waaytv?
Device Distribution
What keywords does Waaytv rank for?
5 keywordsHow is Waaytv's SEO?
Open Graph Image
https://bloximages.newyork1.vip.townnews.com/waaytv.com/content/tncms/custom/image/d0ed748c-299e-46c0-9da7-56e11700c064.jpg?resize=600%2C338
Meta Tags
WAAY 31 News | Huntsville, Alabama News & Weather
Huntsville breaking news, weather and live video. Covering local politics, crime, health, education and sports for Huntsville and North Alabama.
waaytv.com
H1 Tags
What is Waaytv's revenue?
Who competes with Waaytv?
Who works at Waaytv?
Loading leads...
What do customers think of Waaytv?
No Trustpilot reviews available for this company.
Frequently Asked Questions about Waaytv
What is Waaytv's Revenue?
What does Waaytv do?
How fast is Waaytv growing?
How do people interact with Waaytv?
How do people find Waaytv?
Who uses Waaytv?
What technologies does Waaytv use?
Who are Waaytv's competitors?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Waaytv?
Contact Information
Export waaytv.com Data
Download the complete tech stack, analytics, leads, and company data for waaytv.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About waaytv.com
Huntsville breaking news, weather and live video. Covering local politics, crime, health, education and sports for Huntsville and North Alabama.
Company Overview
Contact waaytv.com
Email Addresses
Phone Numbers
Technology Stack
waaytv.com uses 6 technologies across their website including HSTS, reCAPTCHA, Segment, Google Tag Manager, Twitter Cards.
Security
HSTS, reCAPTCHA
Analytics & Marketing
Segment, Google Tag Manager, Google Analytics
Web Standards
Twitter Cards
Traffic & Audience
waaytv.com receives approximately 201.2K monthly visitors and ranks #247,005 globally. The website has a bounce rate of 69% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 0:29 on the site.
The majority of waaytv.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is waaytv.com?
What technologies does waaytv.com use?
How do I contact waaytv.com?
How popular is waaytv.com?
Related Searches
This page provides publicly available information about waaytv.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit waaytv.com directly at https://waaytv.com.