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wearecollins.com
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wearecollins.com

12 technologies
VerifiedGrowingVisit122.8K/mo$73M27212 Tech25 Leads
Deep Dive

Collins: The $73M Rewrite of Brand Identity

How a 272-person 'lifestyle' firm commands 122K monthly visits without traditional advertising.

In an industry saturated with agencies promising 'disruption,' Collins operates on a simpler, more radical premise: 'Rewrite your worth.' This isn't just a tagline; it's a revenue engine generating $72.7M annually by treating brand identity as a high-stakes psychological rewrite.

$72.7M
Annual Revenue
272
Employees
122K
Monthly Visits
46%
Organic Traffic

"Collins proves that in the attention economy, the most valuable asset isn't reach—it's the narrative you own."

The Anti-Agency Model

Unlike traditional agencies that bill for hours and campaigns, Collins operates as a strategic partner for lifestyle brands. With 272 employees, they maintain a lean, high-impact ratio of ~$267K revenue per employee. Their traffic profile is telling: 43% direct traffic suggests a brand that clients seek out by name, not one they stumble upon via SEO. This is the mark of a referral-based powerhouse where the product is the brand itself.

The SEO Paradox

The data reveals a fascinating anomaly. For a company named 'Collins,' ranking for the generic keyword 'collins' (34.8K monthly volume) is a liability—it's noise. Yet, they capture 46% of their traffic organically. This indicates a strategy of 'unbranded authority'—they don't just rank for their name; they rank for the *problems* their clients face. Keywords like 'collins design' and 'collins agency' show they are the default solution when intent is high.

Their tech stack—Vue.js, Nuxt.js, and Tailwind CSS—isn't just a collection of tools; it's a statement. By avoiding heavy CMS bloat and utilizing modern, component-based frameworks, they ensure their own digital presence is as performant as the brands they build. The use of PWA (Progressive Web App) technology further cements their commitment to a seamless, app-like experience, a critical factor for a lifestyle brand operating in the digital-first space.

  • Revenue per employee ($267K) rivals top-tier consulting firms, not typical creative agencies.
  • Direct traffic (43%) significantly outpaces organic search, signaling immense brand equity.
  • The leadership team blends strategy (CSO Taamrat Amaize) with creative direction (Co-Founder Brian Collins), ensuring execution aligns with vision.
They don't chase viral moments.
They build narrative equity.
They don't rely on paid ads for visibility.
They dominate high-intent organic search.
They don't treat brand as just a logo.
They treat brand as a psychological rewrite.

The Verdict: A Narrative Asset

Collins isn't selling design; they're selling valuation. For founders and investors, the lesson is clear: the most defensible moat is a story that customers tell for you.

What tech stack does Wearecollins use?

16 detected
Security1
Cloud & Hosting1
Analytics & Marketing1
Web Standards2
UI Libraries1
CSS Frameworks1
Frontend Frameworks2
Tracking & Analytics4
M
Microsoft Clarity
M
Microsoft Clarity
G
Google Static
B
Bing

How much traffic does Wearecollins get?

Traffic & Engagement

122.8K
Monthly Visits
3.4
Pages/Visit
1:26
Avg. Duration
45%
Bounce Rate
Monthly Traffic Trend+24%
99.4K
Oct 2025
Oct
119.9K
Nov 2025
Nov
122.8K
Dec 2025
Dec

Traffic Sources

Search
46%
Direct
43%
Social
4%
Referrals
6%
Email
0%
Paid
1%

Where is Wearecollins's audience located?

🌍29.5%
🌍9.4%
🌍8.1%
🌍5.1%
🌍3.8%

What keywords does Wearecollins rank for?

5 keywords
1collins34.8K vol$2.07
2collins design1.3K vol$1.68
3collins agency1.3K vol$3.11
4we are collins700 vol$4.36
5wearecollins370 vol

How is Wearecollins's SEO?

Open Graph Image

OG Image preview
og:image

https://cdn.sanity.io/images/fmzd4n68/production/e2ee60a94e1ccaae172c0c8304c59572d6316bb2-1200x630.png

Meta Tags

title7 chars

COLLINS

description19 chars

Rewrite your worth.

languageEN

H1 Tags

h1Rewrite your worth.

Who works at Wearecollins?

Loading leads...

What do customers think of Wearecollins?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Wearecollins

What is Wearecollins's Revenue?
Wearecollins generates approximately $73M in annual revenue. With 272 employees, that's $267,300 per employee.
What does Wearecollins do?
Rewrite your worth.
How fast is Wearecollins growing?
Wearecollins employee count has changed by 27% year over year.
What technologies does Wearecollins use?
Wearecollins uses 12 technologies across their website including Fonts, Security, Cloud & Hosting. Key technologies include Font Awesome, HSTS, Netlify.
Who are Wearecollins's competitors?
Wearecollins's main competitors include Meyer Davis, Moment, RocketAir, Studio 23, force MAJEURE Design. These companies operate in similar markets and compete for the same customer base.

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About wearecollins.com

Rewrite your worth.

Company Overview

wearecollins.com
Website
lifestyle
Industry
#275,583
Global Rank
122.8K
Monthly Visitors
12
Technologies
25+
Employees

Technology Stack

wearecollins.com uses 12 technologies across their website including Font Awesome, HSTS, Netlify, and more.

Fonts

Font Awesome

Security

HSTS

Cloud & Hosting

Netlify

Analytics & Marketing

Clarity

Performance

Lazy Loading, Priority Hints

Web Standards

Twitter Cards, PWA

Traffic & Audience

122.8K
Monthly Visits
45%
Bounce Rate
3.4
Pages/Visit
1:26
Avg. Duration

wearecollins.com receives approximately 122.8K monthly visitors and ranks #275,583 globally. The website has a bounce rate of 45% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 1:26 on the site.

The majority of wearecollins.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is wearecollins.com?
Rewrite your worth.
What technologies does wearecollins.com use?
wearecollins.com uses 12 technologies including Font Awesome, HSTS, and 6 more. View the full tech stack analysis above.
How do I contact wearecollins.com?
You can contact wearecollins.com via email at [email protected].
What are wearecollins.com's social media accounts?
wearecollins.com is active on twitter, linkedin, instagram. You can find links to all their social media profiles in the social section above.
How popular is wearecollins.com?
wearecollins.com receives approximately 122.8K monthly visitors and ranks #275,583 globally. Traffic is growing by 2.4% month-over-month.

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This page provides publicly available information about wearecollins.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wearecollins.com directly at https://wearecollins.com.