Most sports supplements are stuck in the 90s—pumping muscles with cheap creatine and stimulants. Mikra is betting the future on a radical premise: peak physical performance is a neurological game first. By fueling the mind, they're unlocking the body.

"Mikra isn't selling supplements; they're selling cognitive clarity that happens to improve your vertical leap."

The tech stack reveals their mindset: built on Vite and Tailwind CSS, their site is a Progressive Web App (PWA) designed for speed and mobile-first interactions. They're not just selling products; they're building a digital-first brand experience that mirrors the efficiency of their formulas. Every click, from blog to checkout, is optimized for the high-performance athlete who values time above all else.

• **Neuro-Centric Formulation:** They lead with brain health, using glutathione+ and amino acids to reduce oxidative stress in the mind first.
• **Clean Label Obsession:** No fillers, no proprietary blends—ingredients are listed with precise dosages, appealing to the data-driven consumer.
• **Direct-to-Consumer Dominance:** 42% direct traffic proves they've built a loyal community that bypasses Amazon to buy straight from the source.