weedmaps.com
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Weedmaps: The Unofficial OS of Cannabis
How a 15-year-old platform dominates the $30B industry with 5M monthly visits and zero inventory.
While major tech giants avoid the cannabis space, Weedmaps quietly built the digital infrastructure for an entire industry. With 5.18M monthly visits and a 91.6% US concentration, they aren't just a directory—they're the de facto operating system for legal cannabis.
"Their moat isn't technology—it's trust and ubiquity. When you search 'dispensary near me,' you're almost always landing on Weedmaps."
The Network Effect Playbook
Weedmaps achieved what most startups fail at: becoming indispensable. With 57% direct traffic—meaning users type 'weedmaps.com' directly into their browser—they've transcended SEO dependency. This isn't a search-driven business; it's a habit. The 1.15M backlinks create a fortress that competitors can't breach. They own the discovery layer for a $30B+ industry.
The Capital-Efficient Model
Here's the genius: Weedmaps never touches inventory. They're a pure marketplace—connecting buyers to dispensaries and brands. Revenue: $183.3M. Employees: 1,116. That's $164K revenue per employee, exceptional for a listing service. They monetize listings, ads, and delivery integrations while avoiding the regulatory hell of selling cannabis itself. It's SaaS margins with marketplace scale.
The tech stack reveals a pragmatic, modern approach. They use Tailwind CSS and Bootstrap for rapid UI iteration, PWA for mobile reach without app store scrutiny, and lazy loading to handle massive image libraries of products. Google Analytics and Datadog RUM power their optimization, while Twitter and Microsoft pixels track ad performance. This isn't bleeding-edge tech—it's battle-tested infrastructure that works.
- Dominant 91.6% US traffic concentration creates geographic moat
- 29% organic search traffic shows SEO strength despite industry restrictions
- Trustpilot 3.5/5 with 256 reviews signals room for UX improvement
- 1,147 backlinks per employee indicates exceptional domain authority
The Unsexy Winner
Weedmaps proves that in regulated industries, being the directory beats being the retailer. They're the Google Maps of cannabis—essential infrastructure that becomes more valuable with every new dispensary opening.
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5 keywordsHow is Weedmaps's SEO?
Open Graph Image
https://weedmaps.com/images/wdc-static/og-image-weedmaps.png
Meta Tags
Weedmaps: Learn, Find, and Order Weed
Find medical & recreational marijuana dispensaries, brands, deliveries, deals & doctors near you.
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Reviews (20)
Higher level in Greenfield is my #1 go…
Higher level in Greenfield is my #1 go to for cannibis products. The bud tenders are excellent. Always willing to show you their best deals. I always leave with a smile and an excellent deal for the day.
Brendo and Tabitha are very good bud…
Brendo and Tabitha are very good bud tenders very helpful, great customer service service and know the products very well #Starbudz on Dort highway
Great service
Great service
Great value and service
At Blessed Goat dispensary near Buckees is Awesome! Very informative and nice bud tender. Great value.
My Budtender Shi
My Budtender Shi , was kind, helpful, pleasant young lady ✌️😊 Thank you Shi for your 5 star helpfulness ✌️😊
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About weedmaps.com
Find medical & recreational marijuana dispensaries, brands, deliveries, deals & doctors near you.
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Technology Stack
weedmaps.com uses 22 technologies across their website including Font Awesome, HSTS, Contentful, and more.
Fonts
Font Awesome
Security
HSTS
CMS
Contentful
Marketing Automation
Braze
Advertising
DoubleClick Floodlight, Microsoft Ads, Snapchat Pixel, Twitter Pixel +1 more
Analytics & Marketing
SpeedCurve, Datadog RUM, Clarity, Heap +2 more
Traffic & Audience
weedmaps.com receives approximately 5.2M monthly visitors and ranks #8,724 globally. The website has a bounce rate of 52% with visitors viewing an average of 5.7 pages per visit. Users spend an average of 4:53 on the site.
The majority of weedmaps.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about weedmaps.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit weedmaps.com directly at https://weedmaps.com.