wegho.com
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Wegho: The Quiet Contender in Brazil's Home Services
A $8M revenue startup taking on the fragmented market with a hybrid model
In a market dominated by global giants, Wegho is quietly building a $8M business by solving the most mundane problem in home life: finding a reliable cleaner. The Brazilian startup isn't chasing viral fame—it's chasing operational excellence in a fragmented industry.
"They're not building a unicorn—they're building a sustainable business in a market where others have burned cash chasing scale."
The Trust Deficit Problem
Wegho's core insight is that home services in Brazil aren't about technology—they're about trust. With a Trustpilot rating of 2.9/5 from just 2 reviews, the company is still early in building social proof. But their 53% organic traffic suggests they're solving a real pain point: people are actively searching for 'limpeza' (6,120 monthly searches) and 'empresa de limpezas' (200 monthly searches), not just downloading apps.
The Traffic Paradox
Here's the counterintuitive data: 1,411 monthly visits with a #8M global rank seems weak, but it reveals their strategy. They're not fighting for 'home cleaning' keywords—they're capturing long-tail intent like 'limpeza de vidros frequencia' (330 monthly searches) and even branded queries like 'whego' (120 monthly searches). This is a bottom-up SEO strategy, not a top-down brand play.
The tech stack tells a story of pragmatism. They're using jQuery and Bootstrap (not trendy frameworks) alongside PWA and Vite. This isn't a tech-first company—it's a service-first company using tech as an enabler. Their social presence (YouTube, Facebook, LinkedIn, Instagram) is present but not dominant, suggesting they're focused on conversion, not content.
- Revenue per employee: ~$190K (efficient for services)
- Traffic concentration: 100% from 'undefined' country (likely Brazil)
- Keyword strategy: Long-tail over head terms
- Tech stack: Practical over trendy
- Social proof: Still building (2.9/5 Trustpilot)
The Anti-Unicorn Playbook
Wegho is building a real business, not a fundraising story. In a market where others chase scale, they're chasing sustainable revenue—and that might be the most revolutionary approach of all.
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5 keywordsHow is Wegho's SEO?
Meta Tags
WEGHO
Wegho - Easy Homelife Care.
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wegho.com
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Reviews (1)
Really bad customer service and cleaning service
Really bad customer service. I've been writing the chat and I'm seeing they are reading the messages but are not answering. I've been calling the phone number and nobody is picking up the phone. I paid for 4 hours of service to clean the home and iron some clothes. Once I got home, everything was dirty and the clothes have not been cleaned. They only did the bed and a few things, it looks like they only worked for 30 minutes maximum. If this is not solved, I will be reporting the transaction paid with my credit card as fraud to my bank as I didn't get the service done and they are not providing support to my inquiries.
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About wegho.com
Wegho - Easy Homelife Care.
Company Overview
wegho.com Social Media
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Phone Numbers
Technology Stack
wegho.com uses 19 technologies across their website including Google Fonts, reCAPTCHA, ASP.NET, and more.
Fonts
Google Fonts
Security
reCAPTCHA
Backend Frameworks
ASP.NET
CDN
cdnjs, unpkg, jsDelivr
Cloud & Hosting
Cloudflare
Privacy & Consent
Cookiebot
Traffic & Audience
wegho.com receives approximately 1.4K monthly visitors and ranks #8,022,481 globally. The website has a bounce rate of 30% with visitors viewing an average of 3.4 pages per visit. Users spend an average of 1:48 on the site.
The majority of wegho.com's traffic comes from .
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This page provides publicly available information about wegho.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wegho.com directly at https://wegho.com.