whataburger.com
Get leads like Whataburger — and thousands more
Build targeted lists by tech stack, traffic, and more
Whataburger's Digital Counter-Offensive
How a Texas-sized legacy brand is winning the online burger wars against digital natives
While Shake Shack and Five Guys built their empires on digital-first foundations, Whataburger—a 70-year-old Texas institution—has quietly amassed 2.5M monthly visitors with a 55% organic search dominance that would make any digital-native brand jealous.
"Whataburger isn't just selling burgers online—they're leveraging 70 years of brand equity to dominate search results while digital-only competitors burn through customer acquisition costs."
The Organic Search Juggernaut
With 26,180 monthly searches for 'Whataburger menu' alone, the brand commands a 55% organic search share—nearly double the industry average for quick-service restaurants. This isn't accidental SEO magic; it's the result of decades of brand recognition translating into direct search intent. When customers type 'what a burger' (3,810 monthly searches) instead of just 'burger near me,' they're demonstrating brand loyalty that digital-native competitors can't buy with ad spend.
The Direct Traffic Fortress
A staggering 40% of Whataburger's traffic comes directly to whataburger.com—users typing the URL or clicking bookmarks. This 1:1.25 ratio of direct-to-organic traffic reveals a rare competitive moat: brand memory. While competitors fight for every click through paid search, Whataburger's customers already know where to go. The 1,520 monthly searches for 'Whataburger careers' further prove this isn't just consumer loyalty—it's a cultural institution that attracts talent organically.
The tech stack tells a story of pragmatic modernization rather than trendy overhauls. jQuery and Bootstrap remain the backbone—aging but battle-tested frameworks that power their PWA (Progressive Web App) for mobile ordering. This isn't about chasing the latest React hype; it's about reliability at scale. When you're processing delivery and curbside orders for 24,514 employees across thousands of locations, you don't rebuild your stack for fun—you optimize for uptime and conversion.
- Direct traffic dominance (40%) signals exceptional brand recall and customer loyalty
- Organic search captures 55% of traffic, reducing CAC versus paid-dependent competitors
- PWA implementation enables mobile ordering without native app development overhead
- Legacy tech stack (jQuery/Bootstrap) prioritizes stability over bleeding-edge frameworks
The Digital Legacy Playbook
Whataburger proves that brand equity + pragmatic tech > digital disruption for QSRs
What tech stack does Whataburger use?
How much traffic does Whataburger get?
Traffic & Engagement
Traffic Sources
Where is Whataburger's audience located?
What keywords does Whataburger rank for?
5 keywordsHow is Whataburger's SEO?
Meta Tags
Whataburger | Order Online with Curbside and Delivery
What is Whataburger's revenue?
Who works at Whataburger?
Loading leads...
What do customers think of Whataburger?
Whataburger
Categories
Activity & Engagement
Contact Information
Reviews (20)
How could Whataburger have 2.7 stars?
I go to the Whataburger at 1560 N Cokrell Hill Dr in Dallas pretty often and I am always happy with it. It's one of those location where the food is consistently good, no surprises in a bad way. My go to is the Honey Butter chicken biscuit and it never disappoints. The chicken is always hot nad crispy, the biscuit is oft and the honey butter just works every single time! And even when it's busy, the orders come out right and the food tastes fresh. Not rushed at all. That's why I give 5 stars all day!
Onion rings ?!!!!!
My sister and I went to whataburger yesterday both of our favorite thing now is onion rings ,so we got their onion rings ,they were amazing !!!!! The best onion rings we have ever eaten ! The batter stayed on when you bit them and the onions were just right we said they are our favorite
We have a new location IN INDIAN LAND
We have a new location IN INDIAN LAND, WHATABURGER AND IT IS ABSOLUTELY AWESOME. A LITTLE WAIT BUT WORTH IT!!! FRIENDLY STAFF ABD THE FOOD IS "ALWAYS" FRESH. WELCOME TO INDIAN LAND 👍🏿👍🏿
Amanda was very helpful and cheerful
Amanda was very helpful and cheerful
im from texas ,moved to andover ohio,it…
im from texas ,moved to andover ohio,it would be awsome if we had a whatabuger in town, or ashtabula ohio, people would love it, just like me and y wife , she is from ohio,and she loves whataburger, that would be a dream ome true for me 😊😊😁august
Frequently Asked Questions about Whataburger
What is Whataburger's Revenue?
How fast is Whataburger growing?
What technologies does Whataburger use?
Who are Whataburger's competitors?
What do customers think of Whataburger?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Whataburger?
Contact Information
Export whataburger.com Data
Download the complete tech stack, analytics, leads, and company data for whataburger.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About whataburger.com
Company Overview
whataburger.com Social Media
Contact whataburger.com
Phone Numbers
Technology Stack
whataburger.com uses 18 technologies across their website including Font Awesome, Adobe Fonts, PHP, Ghost, and more.
Fonts
Font Awesome, Adobe Fonts, Google Fonts
Programming Languages
PHP
CMS
Ghost
CDN
unpkg
Privacy & Consent
OneTrust
Advertising
Microsoft Ads
Traffic & Audience
whataburger.com receives approximately 2.6M monthly visitors and ranks #18,055 globally. The website has a bounce rate of 41% with visitors viewing an average of 4.6 pages per visit. Users spend an average of 3:08 on the site.
The majority of whataburger.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is whataburger.com?
What technologies does whataburger.com use?
How do I contact whataburger.com?
What are whataburger.com's social media accounts?
Is whataburger.com hiring?
How popular is whataburger.com?
Related Searches
This page provides publicly available information about whataburger.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit whataburger.com directly at https://whataburger.com.