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Wilke: The Data-Driven Human Insight Machine
How a 134-person Danish firm quietly built a $29.5M revenue engine decoding human behavior.
Wilke doesn't just collect data; they weaponize human insight to force organizational change. In a market saturated with dashboards, they've carved a niche by focusing on the messy, unpredictable final mile: making sure the data actually leads to transformation.
"The 75% direct traffic statistic is the smoking gun—it reveals a brand built on referrals and repeat business, not SEO tricks."
The Paradox of Scale
With 134 employees generating $29.5M in revenue, Wilke boasts a revenue-per-employee ratio of roughly $220,000. This is exceptionally high for a service-based business. It suggests they aren't selling hours; they are selling proprietary methodologies and high-impact outcomes. They have traded headcount for leverage.
The Traffic Anomaly
The traffic data is bizarre. Their top keywords include 'dr casting' and 'beetlejuice'—terms completely unrelated to business consulting. This indicates either a significant data reporting error, a shadow site strategy, or a massive brand awareness campaign that has bled into unrelated search verticals. The 99% 'undefined' country traffic further deepens the mystery of their digital footprint.
Wilke operates in the 'business_and_consumer_services' space, but their tech stack tells a different story. They utilize Vite, Tailwind CSS, and jQuery—a modern, lightweight stack suggesting a strong focus on internal tooling and rapid client-facing portal deployment. They aren't weighed down by legacy enterprise bloat.
- The Trustpilot rating of 1.4/5 is a glaring red flag that contradicts the high revenue figures, suggesting potential friction in their B2C or recruitment segments.
- They leverage 'Jobs to Be Done' segmentation, a sophisticated framework popularized by Clayton Christensen, indicating a deep theoretical grounding.
- Their contact email ([email protected]) uses the informal Danish greeting 'hej,' signaling a culture of accessibility despite corporate scale.
Wilke is a 'Dark Horse' Consultancy
They prioritize depth over breadth, proving that in the age of AI, human context is the ultimate premium product.
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5 keywordsHow is Wilke's SEO?
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Skab forandring med indsigt | Wilke
Vi er eksperter i at forstå menneskers behov. Vi hjælper med alt fra dataindsamling til analyse og forandring.
Skab forandring med indsigt | Wilke
Vi er eksperter i at forstå menneskers behov. Vi hjælper med alt fra dataindsamling til analyse og forandring.
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Wilke
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Fremragende oplevelse med Wilke.
Fremragende oplevelse med Wilke. Min søn er ovenud tilfreds, da han blev kontaktet til, at teste en produkt hos Lego🙌🏼
Jeg er yderst tilfreds med Wilke
Jeg er yderst tilfreds med Wilke, man kommer dyrere i mange forskellige ting, sætter pris på nye udforskninger Mere viden og så bliver man også betalt med point som man kan købe forskellige ting. Jeg har været medlem +15 År. God weekend til alle
Ingen problemer
Jeg har været medlem i flere år og deltager i de undersøgelser jeg har tid og lyst til. Ikke alle undersøgelser giver mening, men pyt. Har aldrig haft problemer med at optjene point mm. og har handlet for point i shoppen flere gange og fået leveret hvad jeg har bestilt. Dem der skriver at det er fup og svindel tror jeg bare har et problem med at håndtere online handlinger.
Belønningssystemet er mega ringe
Spørgeskemaerne er en sjælden gang okay spændende (eneste årsag til, at jeg endnu ikke har meldt mig ud), men derudover er den eneste måde Wilke adskiller sig fra de andre, og bedre, paneler, at Wilkes belønningssystem er det absolut ringeste. Pointene er intet værd. På den tid jeg bruger på at besvare 5 af Wilkes spørgeskemaer og tjene 1,5 kr., kan jeg tjene 25+ kr. ved et af de andre paneler. Jeg er ikke kun i det for penge, men rimelig bør der være.
Hold jer væk fra dem
Hold jer væk fra dem. De snyder folk
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About wilke.dk
Vi er eksperter i at forstå menneskers behov. Vi hjælper med alt fra dataindsamling til analyse og forandring.
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Technology Stack
wilke.dk uses 26 technologies across their website including Google Maps, Adobe Fonts, Google Fonts, HSTS, and more.
Maps
Google Maps
Fonts
Adobe Fonts, Google Fonts
Security
HSTS
CMS
Ghost, Squarespace
CDN
jsDelivr
Marketing Automation
HubSpot
Traffic & Audience
wilke.dk receives approximately 85.1K monthly visitors and ranks #254,836 globally. The website has a bounce rate of 19% with visitors viewing an average of 8.0 pages per visit. Users spend an average of 3:42 on the site.
The majority of wilke.dk's traffic comes from undefined, .
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This page provides publicly available information about wilke.dk. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wilke.dk directly at https://wilke.dk.