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WIPBDR: The 162-Person Marketing Machine Hiding in Plain Sight
A $44.5M revenue agency with a strange traffic paradox and a TikTok presence
Most agencies scream for attention. WIPBDR quietly builds a network. With 162 employees and $44.5M in revenue, this marketing firm operates with the scale of a mid-sized agency but the digital footprint of a stealth startup. The data reveals a fascinating disconnect: a company generating serious revenue while ranking #4.2M globally.
"They rank for 'work in progress agency' but not for their own name. This isn't an SEO failure—it's a strategic choice."
The Traffic Paradox
WIPBDR's organic search traffic sits at just 31%, with 45% coming direct. For a marketing agency, this is telling. They're not playing the SEO game—they're playing the referral and relationship game. Their top keyword 'work in progress agency' only gets 140 monthly searches. This suggests their clients find them through networks, not Google searches. The global rank of #4.2M is misleading; it reflects a lack of content marketing, not a lack of business.
The Team Structure
The leadership team reveals a classic agency structure: Hailey Simon (Associate Creative Director), Morgan Lee Collins (Director Account + Strategy), Amanda Stevens (Director Finance), Jimmy Rosen (Associate Design Director), and Molly Schaaf (Director Video Production). This five-person leadership team spans creative, strategy, finance, design, and video—covering the full funnel. The presence of a Director Finance role at this level signals mature financial operations, likely supporting that $44.5M revenue with proper margin management.
The headline tags on their homepage tell a story of client work: 'Emergency Pizza,' 'We Built a Network,' 'Sling Lets You Do That,' 'Cliffside Shop,' and 'Mike's Harder Farmer.' These aren't service offerings—they're campaign headlines. This is a creative agency that leads with its work, not its services. The 'Emergency Pizza' headline alone suggests a quick-turn, high-pressure campaign for a food client. 'Sling Lets You Do That' clearly references the streaming service. This is an agency that embeds itself in client brands rather than promoting its own.
- Revenue-to-employee ratio of $275K per head (healthy for mid-sized agencies)
- Tech stack includes Tailwind CSS and DaisyUI—modern frontend choices for a marketing site
- Active TikTok presence (@wip_bdr) despite traditional client base
- No structured data detected, suggesting a minimalist SEO approach
- Cloudflare + AWS CloudFront infrastructure indicates global client needs
The Anti-Agency Agency
WIPBDR proves that $44.5M in revenue doesn't require a massive digital footprint—just a powerful referral network and execution that speaks for itself.
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About wipbdr.com
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Technology Stack
wipbdr.com uses 12 technologies across their website including HSTS, Webflow, jsDelivr, and more.
Security
HSTS
CMS
Webflow
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading
Traffic & Audience
wipbdr.com receives approximately 3.8K monthly visitors and ranks #4,213,221 globally. The website has a bounce rate of 38% with visitors viewing an average of 2.4 pages per visit. Users spend an average of 0:42 on the site.
The majority of wipbdr.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about wipbdr.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wipbdr.com directly at https://wipbdr.com.